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Product Dogfooding in Software Development: A Quick Guide (+Best Practices)

Userpilot

TL;DR Product dogfooding is a testing practice. The term comes from a commercial and was first used in the software context by a Microsoft manager in 1988. Product dogfooding enables organizations to shorten the feedback loop by testing their products for bugs and usability issues before releasing them to the users.

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17 SaaS Customer Success Best Practices to Improve Customer Retention

Userpilot

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. 17 customer success best practices you can apply in any SaaS include: Tailoring the onboarding experience using customer data to increase retention and success.

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Generative AI Solutions: Revolutionizing the Content Industry

The Product Coalition

By facilitating the quick and efficient development of new content and data, this technology can potentially transform various industries, from entertainment to healthcare. It has the potential to transform industries like entertainment, art and design by opening up new avenues for human-machine cooperation.

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19 Curated SaaS Product Marketing Examples For Every Stage Of The User Journey

Userpilot

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. Use in-app Checklists to guide your users.

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Consumer Insights: Mr. Peanut is Dead but Planters Ad Campaign is Thriving

DISQO

We used the Alpha platform to get consumer insights and find out if this ad was the perfect Super Bowl set up or total fail. As a marketer I was intrigued by the ad strategy of trying to both emotionally move and entertain consumers, while keeping them engaged with the brand. Of the people we asked, 44% had a positive reaction.

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Consumer Insights: Mr. Peanut is Dead but Planters Ad Campaign is Thriving

DISQO

We used the Alpha platform to get consumer insights and find out if this ad was the perfect Super Bowl set up or total fail. As a marketer I was intrigued by the ad strategy of trying to both emotionally move and entertain consumers, while keeping them engaged with the brand. Of the people we asked, 44% had a positive reaction.

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How do you personalize products in the digital age?

DISQO

Panelists included Josh Snow, VP of Product at NBC Entertainment, Shazan Ashroff, Director of Product Management at Tinder, Jason Davis, CEO of Simon Data, and Stephanie Levin, Senior Director of Product Management at Beachbody. If you’ve got tools like Alpha, you need to be able to test this stuff.”.