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The 3 Critical Product Launch Phases: How to Plan a Successful Product Launch

Userpilot

What do you need to successfully navigate the different product launch phases? What will it take to turn your product into a bonafide growth engine ? TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market.

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Product Launch Manager Role – Everything You Need to Know

Userpilot

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager?

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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

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How Product Organizations Can Balance Big Bets Versus Short-Term Wins

ProductPlan

Connect Product Strategy to Execution in ProductPlan > Stakeholder alignment Stakeholders must buy into this strategy to push incremental value while working on more extensive initiatives. And the audience for these roadmaps gets consistent output across the product portfolio.

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The Difference Between Annual Product Planning and Quarterly Planning

ProductPlan

While your product roadmap doesn’t need release dates on it, the upcoming year’s calendar should get surfaced during this process. Note any major key events, such as board meetings, major industry events where the company is speaking and exhibiting, and your own company’s user conferences or meetups if applicable.

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What Does a Product Marketing Manager Do? 8 Key Responsibilities

Userpilot

Collaborate with product management on product launches : As well as pushing code live, ensuring it lands smoothly with users is just as important. Drive account expansion through upsells and cross-sells: Good PMMs work with the product manager and sales team to optimize customers’ lifetime value and boost sales.

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Top 11 Female Product Management Influencers to watch in 2022

Userpilot

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.