Finance Marketing Positioning Sales Training 
Mind the Product
AUGUST 20, 2018
In this final post in my series on managing manufactured products I examine the specific touch points that exist between the operations, engineering, and finance functions when managing the lifecycle of manufactured products. Sales and Operations Planning (S&OP). You can read the earlier posts in this series here , here and here.
Product Management University
FEBRUARY 25, 2020
This guide to portfolio product management and marketing answers the following seven questions. How Does Portfolio Product Management Impact Product Marketing? Structure product management/marketing so that their market knowledge is stronger than all other disciplines combined. Vertical Market Segmentation.
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Mironov Consulting
JULY 27, 2023
Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies. That (See the chocolate cake problem.)
The Product Coalition
FEBRUARY 26, 2022
I even know some highly effective organisations with hundreds of thousands of users who just have product designers instead of product managers in most of their squads and are seeing positive results. If we lose our intimacy with the customer, we lose our intuitions to build things that change peoples lives for the better.
Product Beautiful
JUNE 8, 2014
I think we all now have a clear understanding of your product, its pricing and competitive positioning, and how it can help the company. At this point, we needed to get educated (quickly) on how Sales at this company was motivated. Our next stop was Finance. I understand that the CEO has identified this as a strategic product.
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