Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

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Userpilot

DECEMBER 15, 2022

What is the best software localization tool available at the moment? Software localization adapts your products so that it feels natural to users who speak a different language. Userpilot is a product adoption platform that supports automatic AI-powered localization of in-app messaging and support center modules. Book the demo!

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Userpilot

FEBRUARY 26, 2023

However, with so many analytics tools available in the market, is Mixpanel the best option for your business? In this in-depth review, we’ll explore the features, benefits, and limitations of Mixpanel Analytics and why you might need to find a better alternative for you. What is Mixpanel? Mixpanel vs Google Analytics.

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Userpilot

AUGUST 2, 2023

With the amount of data companies have available, there is no excuse not to use data-driven email marketing. Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. Perform A/B testing to see which subject lines and messaging improves metrics.

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Intercom, Inc.

SEPTEMBER 26, 2018

Remember those halcyon days when software was sold through licenses and you only had to win over each customer once to stay profitable? This means crafting a message strategy that truly engages its recipients on a regular basis. The anatomy of an effective message. Example messages that facilitate customer engagement.

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Userpilot

APRIL 30, 2022

In the end, you’ll know how to create in-app notifications code-free. In-app messaging is a type of message that is sent to users while they are active in the app. You can leverage in-app messages to onboard new users , engage users, and reduce churn. You’ll learn what they are, and some best practices on how to use them.

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Userpilot

JANUARY 23, 2023

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. Marketing segmentation comes in handy here. In this article, we cover: How is marketing segmentation used in customer retention? How does market segmentation help customer retention?

Customer Experience 98

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

The Product Coalition

AUGUST 12, 2020

To help you make a better-informed decision on the next tech partner for your business, we have prepared this guide to hiring the best offshore software development company. Offshore software development has become a popular practice for businesses worldwide. It’s a cornerstone of an offshore software outsourcing bible.

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Userpilot

FEBRUARY 24, 2023

We’re having a closer look at the key Appcues analytics features, discussing their pros and cons, and checking out a few user reviews. You can get information about the total score, score breakdown between different groups, and score history. Setting Appcues doesn’t require any coding and it supports both web and mobile apps.

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Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Paid advertising, like PPC or display ads, is another common marketing strategy used by SaaS companies.

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Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? How did they successfully communicate value?

Feedback Software 98

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Userpilot

MAY 10, 2023

Artificial intelligence is revolutionizing our everyday lives, and marketing is no different, with several examples of AI in marketing today. Marketers are now making AI an integral part of their marketing strategies. This article examines what artificial intelligence in marketing looks like today.

Data Visualization 90

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Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

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Userpilot

APRIL 22, 2024

TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development. Using targeted in-app messages to guide users through key features effectively. Providing educational content to keep users engaged and informed. Book a demo to give it a try.

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Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. What is SaaS marketing? How is SaaS marketing different?

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Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue.

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Userpilot

JANUARY 17, 2022

Looking for the best NPS surveys software to help you understand customer sentiment and improve customer loyalty with just one simple survey? That’s why we’re taking a look at the best NPS software so you can find the best match for your business and get on the road to sending those insightful surveys!

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Feedback Software Analytic Tools Data Visualization Software Review 98

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. What is a macro goal in product marketing?

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Userpilot

FEBRUARY 29, 2024

As you’re researching customer analytics platforms, you’ve probably noticed how hard it is to find reliable information on the available solutions. Hotjar is a product analytics software best known for its heatmaps and session recording tools. UXCam is a product analytics software optimized for mobile customer insights.

Data Visualization 105

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Userpilot

FEBRUARY 3, 2023

From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates. Share customer insights across departments so you don’t miss out on critical information. Customer analysis is the research you do to understand your target market and your customer base.

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Userpilot

JUNE 11, 2021

This is where analytics software comes in. In this post, we will break down the analytics software each SaaS business needs to understand their buyer and user personas, prospects, users, and revenue metrics & company health. What types of Analytics software does every SaaS business need? Marketing Analytics Tools for SaaS.

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Userpilot

APRIL 29, 2021

A product without customer onboarding software is a lot like attending a dinner party where you don’t know anyone and haven’t been welcomed in. Fortunately, there is quite a selection of customer onboarding tools and platforms available on the market to simplify the implementation of onboarding processes for your SaaS product.

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Userpilot

APRIL 22, 2024

TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. Review feature usage data. Best practices to help product managers perform feature analysis: Perform user research and analyze your competitors’ products to find market gaps.

Data Visualization 105

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Userpilot

MAY 12, 2022

Product announcement involves all the marketing activities to promote and successfully launch a new product or feature. Your new product announcement should include information on the target customer group, why it’s being introduced, how it’s going to benefit the users, and how to best take advantage of it.

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Feedback Software Research Software Product launches User Testing 98

Usersnap

NOVEMBER 25, 2020

As per a report , “People are 270% more likely to purchase a product with five reviews than one with no reviews.” With enhanced access to data and information, customers are becoming more aware of the products and services they are about to pay or are already paying for. Short product reviews. Crazy, right?

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Userpilot

SEPTEMBER 21, 2022

This article provides a detailed guide to help you find the best knowledge-base software solutions so you can provide frictionless experiences to your customers. Knowledge base software, also called help center software, helps you create, organize, and manage self-service content. But how can you make use of it?

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Userpilot

NOVEMBER 21, 2022

In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. Spread the word – beta testing is a fantastic way to increase ‘buzz’ and word-of-mouth marketing with your potential end users.

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Userpilot

MAY 3, 2022

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Pair that with in-app communication and you’ve got a pretty good marketing strategy. Enterprise SaaS marketing, however, is a different story entirely. What is enterprise SaaS marketing? Longer sales cycles.

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Gainsight

DECEMBER 6, 2022

The goal of Executive Business Reviews (EBRs) is to demonstrate your unique value to the customer and convey a sense of how important the customer is to you. T imely , which also means that having a business review every month is not necessarily a good thing. Let’s start with the basics. What’s a Good EBR Cadence? .

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Userpilot

MARCH 21, 2024

Now, let’s go over each stage of the customer lifecycle: Awareness stage : Capturing interest and making a memorable first impression through marketing and social media. Implementing loyalty programs to reward users who provide feedback, reviews, and referrals to boost retention and advocacy. User persona example.

User Testing 105

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Userpilot

APRIL 8, 2024

Think about the last software application that you used for work. Word-of-mouth marketing relies on product virality and network effects. This is best done through contextual in-app messages highlighting the benefits of the additional/premium features. Use contextual in-app messages to introduce new features.

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Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

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Userpilot

JUNE 22, 2021

To provide the best onboarding experience, you naturally need the best onboarding software for SaaS. In this post, we will very briefly discuss what to look for in the best onboarding software for SaaS for you, and then move on to analyzing the top 6 choices you may want to consider. Which is the best onboarding software for you?

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Userpilot

MAY 7, 2021

Self-service software is the perfect antidote to the modern world of instant gratification. What is self-service software? Why is self-service software growing popular in SaaS? Product adoption tools for self-service software. Customer support tools for self-service software. What is self-service software?

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Analytic Tools Feedback Software Software Review Data Visualization 52

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Leverage search engine optimization (SEO) in your marketing strategy Identify relevant keywords related to your product or service and optimize your website content accordingly.

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