ProductPlan

APRIL 5, 2022

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Marketing needs to know the value of the new product. They’re on the hook to generate qualified leads for the new product. Sales teams benefit from a FAQ document when having product conversations.

Product launches 52

Product launches Onboarding KPIs Feedback Software Research Software 52

Userpilot

JULY 9, 2023

If you’re a UX designer or product manager wondering how to deliver a better product in terms of usability and user experience, this is the article for you. Card sorting and fake door testing are useful testing methods before the product launch. Let’s get right to it! Let’s get right to it!

User Testing 97

User Testing Product Research Customer Experience User Experience 97

Userpilot

MAY 17, 2022

Looking for product announcement examples to help inspire your next successful launch? This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? What is your product about? You're in the right place.

Research Software 98

Research Software Onboarding KPIs Product Research User Testing 98

Alchemer Mobile

JANUARY 12, 2021

Use a real-time feedback tool such as Apptentive to quickly identify bugs, receive validation on core features, and inform your product roadmap. Another important step here is to make sure you have the correct technology in place to track these metrics over time such as Apptentive plus these other fantastic mobile app feedback tools.

Feedback Software 147

Feedback Software Data Visualization User Testing Reporting Tools 147

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 99

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 99

Gainsight

JULY 26, 2022

Your product. Product experience is a primary driver of customer experience. You need to require more of your product to be your most productive, and most efficient CSM. . This product experience imperative was the exact topic of the Catapult webinar with Morgan Redwine from Dealerware. .

Feedback Software 59

Feedback Software Onboarding KPIs Customer Experience Customer Communications 59

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy isn’t a metric you can measure. But you can get a full picture of your customer relationships with NPS surveys , product adoption rates , and churn rates. Host webinars to educate and interact with your audience.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

JANUARY 18, 2021

If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. Gant charts, time tracking, segmentation of users by department — all features he wants.

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization Customer Experience 97

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Userpilot

AUGUST 14, 2023

The Pirate Metrics Framework is a great growth marketing framework – covering the 5 stages of acquisition , activation , retention , referral, and revenue. Use Product Hunt to extend your audience reach for the new product launch. Use interactive walkthroughs to guide customers on using key features.

Onboarding KPIs 98

Onboarding KPIs Strategy Marketing User Testing 98

Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

Product launches 98

Product launches User Testing Feedback Software Research Software 98

Userpilot

NOVEMBER 20, 2022

A high-level strategic plan is the life force of a successful product marketing campaign. Unlike a product roadmap , which is focused on features to be released and based on business objectives, a marketing roadmap is based on user needs and focuses on feature /product promotion. But where do you begin?

Onboarding KPIs 98

Onboarding KPIs Roadmap Marketing Feedback Software 98

Userpilot

OCTOBER 6, 2022

Let’s dive deeper into what everything customer communication management for SaaS entails, as well as our best practices for getting it right. Your website is a core aspect of customer communication management, sharing information with visitors through notification banners , blog posts, changelogs, etc.

Customer Communications 97

Customer Communications Feedback Software Research Software Analytic Tools 97

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. What is the product marketing manager role?

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Research Software Product Marketing 98

Userpilot

JULY 23, 2023

With a proper marketing team, you can experience better conversion rates and greater demand for your product. An organizational structure for a B2B marketing team consists of the following: The product marketing team for focusing on new feature launches and in-app marketing. What is B2B marketing team structure?

B2B 97

B2B Research Software Feedback Software Customer Experience 97

Userpilot

MARCH 29, 2024

Brand activation is about driving product growth by connecting emotionally with people on a personal level. To create a successful activation strategy , you must first define your product's value proposition. 13 top examples of SaaS brand activations include: Userpilot hosts industry webinars to generate brand awareness.

Branding 105

Branding Analytic Tools Feedback Software User Testing 105

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. What is the product marketing manager role?

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. What is the product marketing manager role?

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Intercom, Inc.

DECEMBER 18, 2018

But as I’ve learned over the years managing marketing campaigns here at Intercom, there’s more to email marketing than simply clicking “Send.” Recommendations for similar products. Onboarding tips for a new app. You can fill it with links to your articles, product news, company announcements or all three.

User Testing 150

User Testing Analytic Tools Customer Experience Research Software 150

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. What is the product marketing manager role?

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Research Software Product Marketing 40

Userpilot

JUNE 7, 2021

This curated guide covers 12 SaaS marketing automation tools to help the multi-tasking product marketing ninjas save some time! Best SaaS marketing automation tools for product adoption. Automation can take a product marketer’s time away from repetitive tasks and give more time to other priorities. Table of Contents.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52