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Insights: Using product analytics to find metrics that predict retention

Mixpanel

Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should be something you can learn to predict (and then improve). I get it—data and analytics sound technical and scary, something only “really smart analytical people” should touch.

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A primer on retention analytics for product leaders

Mixpanel

Test yourself with this word problem: Imagine you’re a product manager responsible for your company’s new “business messaging and collaboration” product. This quarter, you’re tasked with improving user retention in the first 7 days, by 15%. How do you define retention for this product? A lofty goal!

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A primer on retention analytics for product managers

Mixpanel

Test yourself with this word problem: Imagine you’re a PM responsible for your company’s new business messaging and collaboration product. This quarter, you’re tasked with improving user retention in the first 7 days, by 15%. How do you define retention for this product? Prioritizing retention. A lofty goal!

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Product in Practice: Iterating on Outcomes with Limited Data

Product Talk

Tweet This As a quick reminder, your outcome should be something the product team is able to directly influence, but it also needs to connect to a business outcome like growing revenue. Do you have a Product in Practice you’d like to share? A Brief Introduction to Thomas’s Work: What Is Intelligence Analytics and the Dark Web?

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Product Analytics Playbook: Mastering Retention

Then you should care about user retention. The importance of analyzing retention. To date, there has been no broadly applicable framework for improving user retention at various stages of the user life cycle. Do you care about growth? Without it, your company will end up with no long-term users, leaving no room for growth.

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9 Customer Analytics Use Cases For SaaS

Userpilot

Looking for customer analytics use cases that can significantly improve your SaaS? This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. We also cover: Customer analytics categories. The three types of customer analytics and their significance.

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Product Analytics Marketing Automation: A Guide for SaaS Companies

Userpilot

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences.

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Build Product Progress with a Strong Data Culture

Speaker: Nima Gardideh, CTO, Pearmill

Have you ever thought your product's progress was headed in one direction, and been shocked to see a different story reflected in big picture KPIs like revenue? It can be confusing when customer feedback or metrics like registration or retention are painting a different picture. Systematically review progress and successes.

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How to Develop a Recession-Proof Product-Led Strategy

Speaker: Wes Bush, Author of "Product-Led Growth"

As PMs, we all know the importance of building a successful product-led growth strategy. The important aspects of a great product-led strategy. How to adjust your product-led strategy during uncertain times. Use Product Management Today’s webinars to earn professional development hours!