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G2’s CMO Amanda Malko on the latest trends in software buying

Intercom, Inc.

Software buying is undergoing a transformation, as is the case with many industries in the post-pandemic market. The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs.

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Smart Glass Product Review – Jio Glass, Apple Glass, Google Glass, Etc.

The Basics of Product Management

Smart Glasses are the latest craze in the world of wearable tech. We will review each smart glass available today, including the newest entrant, Jio Glass. However, it is important to note that the market for these products is still unproven. The right product strategy is necessary to make the smart glass product a success.

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5 Reasons Why Product Managers Need to Understand Content Management Technology

The Product Coalition

We all learned that Product Management is not just about managing products really. We manage everything from product launch, forecasting, planning to product marketing and sales and when things change drastically Product Managers are expected to be agile and stay on top of technology tools to save the day.

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How to Keep on top of Trends that Matter to Product Managers

Department of Product

Or how about telling the execs at Microsoft Office that their model of selling physical boxes of Office software is a one way ticket to death by Google Workspace? Anyone fancy letting Kodak know that their entire business is about to get destroyed by the iPhone?

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Product Launch Timeline

ProductPlan

Product launch timelines visually represent the project plan to successfully release new products. The goal of the timeline is to ensure a successful product launch that improves the brand image, expands the customer base, generates buzz, and ultimately leads to revenue growth. Role of the product launch timeline.

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How Real-World Product Testing Combats Bias in Tech

Centercode

In early June of 2020, tech giant IBM announced they will stop offering facial recognition software until further anti-bias testing has been conducted. A few days later, Amazon and Microsoft followed suit, vowing to reexamine the use of their facial recognition software by law enforcement after citing similar concerns about bias.

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Product Management 2019: Year In Review

ProductPlan

Cloud computing and technological advances make it cheaper and faster to bring a viable product to the market. With larger groups, some product leaders are creating more specialized roles. Technical product managers are common within larger organizations as one of the original subcategories of product management.