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Vision, conviction, and hype: How to build 0 to 1 inside a company | Mihika Kapoor (Product at Figma)

Lenny Rachitsky

Brought to you by: • Paragon —Ship every SaaS integration your customers want • Lenny’s Talent Team —Hire the best product people. Find the best product gigs • Vanta —Automate compliance. During their turn, the person can be asked anything by the other members of the group.

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A Step-by-Step Guide to Creating a Better Product Launch

The Product Coalition

That’s where creating a product launch plan comes in. A product launch plan is a strategy that outlines your specific goals for a new release and how to promote it in your market. It helps you align with different team departments, better understand your customers , and find ways to step up your SaaS product.

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How to Create a Seamless Product Launch Marketing Plan

Userpilot

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

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Communicate Your Vision with an Internal Roadmap

The Product Coalition

Photo by Denise Jans on Unsplash There is a misconception that building a roadmap will define a product’s future. Your vision of the future should bring clarity to your roadmap. That approach works fine until your sales team gets on the phone to tell a customer about the Next Big Thing. So why build a roadmap at all?

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How bad Ideas get on the Roadmap

Mind the Product

So how do we all get to that point where we have caveats against multiple items on the product roadmap – and more importantly what do we do to mitigate it? Managing the “Shadow Product Team”. Practically all roadmaps will include a few things that fall outside the core product vision.

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Overengineering 101: What Is It and How Can Product Managers Avoid It?

Userpilot

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. After all, you want your newly released software to be as good as it gets when it’s finally launched, right? Poor prioritization and external pressure are also common causes. Book the demo!

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Feature Death, Next Feature Fallacy & The Build Trap – Why Nobody is Using Your Product & What to Do About It

Userpilot

In a sustainable way, without falling into the ‘build trap’ – churning out new features based on feature requests, diluting the product vision, and wasting your company’s resources. Contents: The Product Feature Death Cycle – What is It? We’ll also look what to do about it. Why does Feature Death happen?