ProductPlan

SEPTEMBER 8, 2021

How did Amazon’s product strategy fare during the pandemic? Short answer: Amazon’s product strategy example lead the way). Amazon’s product strategy example has rewritten the book on convenience, easy access, and speed, and in doing so, embedded itself in the daily lives and routines of consumers.

Product Strategy 64

Product Strategy User Testing Strategy Technical Review 64

Userpilot

JULY 31, 2023

TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing. Who is a product marketing manager?

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

ProductPlan

MARCH 23, 2020

Since releasing both a webinar and book on the impact of feature-less roadmaps on your product strategy recently, we’ve gotten a lot of questions about why we’re so hostile to including features on product roadmaps. Features have long been the basic unit of measurement that product development teams track.

Roadmap 64

Roadmap Product Strategy Strategy Reporting Tools 64

ProductPlan

MARCH 17, 2021

At its most basic level, a customer-led product strategy means that your customers are the top priority at all times. Product roadmaps are useful in planning and development and can be used to create alignment across the organization. Start with the product vision statement, then set out your goals and initiatives.

User Testing 63

User Testing Reporting Tools Data Visualization Customer Feedback 63

ProductPlan

FEBRUARY 23, 2023

From inception to launch and beyond: Learn more about ProductPlan’s end-to-end product management platform. ProductPlan customers have already taken the right step by investing in a purpose-built solution that helps them achieve a holistic view of their product strategy with dynamic roadmapping.

Enterprise 52

Enterprise Webinar Idea Management Vision 52

ProductPlan

MARCH 17, 2021

At its most basic level, a customer-led product strategy means that your customers are the top priority at all times. Product roadmaps are useful in planning and development and can be used to create alignment across the organization. Start with the product vision statement, then set out your goals and initiatives.

User Testing 52

User Testing Reporting Tools Data Visualization Customer Feedback 52

The Product HQ

APRIL 20, 2024

Becoming a director of product requires years of experience managing products and working with other product managers. That gives you the experience and expertise to get to the next level, where you start managing other product managers. Let’s get started.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

ProductPlan

APRIL 25, 2019

Product Management. /. Product Strategy. / 7 Project Management Principles Product Managers Can Learn From. 7 Project Management Principles Product Managers Can Learn From. . / 7 Project Management Principles Product Managers Can Learn From. Integrations.

Product Management 79

Product Management Product Manager Management Management 79

ProductPlan

FEBRUARY 20, 2020

Product management isn’t for everyone. For example, some product managers might love hearing product management is “responsibility without authority.” There’s a lot that product managers dislike about their product management jobs. A quick silver-lining moment….

Product Management 59

Product Management Product Manager Product Research User Friction 59

Mind the Product

OCTOBER 21, 2019

The Forgotten art of Product Strategy. Almost 20 years ago, Ben Horowitz wrote that good product teams know “the market, the product, the product line, and the competition well”, and this is just as true today as it was then. The most common product mistakes fall into two camps: 1. Agile is not a Strategy.

Data Visualization 77

Data Visualization Leadership Customer Feedback Reporting Tools 77

ProductPlan

AUGUST 4, 2022

A product roadmap is a holistic visual document that outlines your product’s growth path. A stellar roadmap includes the release of new features, key dates, product updates, and the product vision – giving context to the product lifecycle. Prioritization is another crucial part of product-led growth.

Framework 84

Framework Roadmap Feedback Software Customer Feedback 84

ProductPlan

JULY 13, 2020

As organizations grow and expand, keeping stakeholders and employees on the same page to drive alignment with your product strategy can be a big challenge. That’s because growth often brings culture shifts, new offices in different locations, and new hires with the different product vision.

Strategy 69

Strategy Feedback Software Customer Experience Customer Feedback 69

Userpilot

AUGUST 30, 2023

Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied. Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? We’re also looking at what product managers do to increase the survival chances of their products. We talk about product failure when the product doesn’t meet its objectives or goals. The average product failure rate in SaaS.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

Userpilot

JUNE 29, 2022

Did you know that product storytelling increases the chances of your product being remembered by 2200% ? Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse.

Feedback Software 98

Feedback Software User Friction User Testing Customer Experience 98

Tyner Blain

NOVEMBER 1, 2023

These mistakes can make a product strategy incoherent, excessively expensive, and ineffective. When developing a product strategy, we are not only activating our teams to go “in that direction” but also establishing “how far to go.” Or failure.

Feedback Software 64

Feedback Software Customer Feedback Customer Experience User Testing 64

Gainsight

AUGUST 12, 2022

Today’s SaaS product managers need to be problem solvers at heart—wearing multiple hats, keeping teams on track, and focusing on metrics. On the latest Mehtaphysical Musings, I spoke with Andre Albuquerque to find out what he thinks makes a successful Product Manager (PM). via GIPHY. Never sugar-coat reality.

Feedback Software 59

Feedback Software Research Software User Testing Customer Experience 59

ProductPlan

MAY 19, 2022

Product organizations also move through similar phases to support maturing products. There’s often a state of controlled chaos in the early stages of a product org. Product managers fight daily fires. Managing the tech stack or repeatable tasks often diverts focus away from the heart of a PM’s role.

Product Research 52

Product Research User Testing Data Visualization Customer Feedback 52

Userpilot

SEPTEMBER 21, 2022

Segment users and personalize product release notes. Host a webinar for major launches. Promote big product updates on Product Hunt. Display your upcoming releases on a public product roadmap. Host a webinar for major product changes. How to announce a product or feature sunset.

Feedback Software 98

Feedback Software User Testing Product Research Customer Experience 98

Amplitude

MARCH 3, 2020

A North Star Metric should do three things: measure customer value, represent the current product strategy, and be a leading indicator of revenue. We recently held a webinar to discuss how three different product teams found their North Star Metric. Ultimately, the NSM becomes a rallying story for the product team.

Onboarding KPIs 97

Onboarding KPIs Workshop Webinar Reporting Tools 97

ProductPlan

MAY 11, 2021

Not every product manager is lucky enough to work with a purpose-built roadmapping tool. But those that do seldom return to their old methods of managing the product roadmap. Startups and product managers can be the most resistant to investing in a roadmapping tool because it’s not where their attention lies.

Feedback Software 79

Feedback Software Data Visualization Roadmap Customer Experience 79

ProductPlan

MAY 30, 2019

Product Management. /. Product Strategy. / Why the Most Forward-Thinking Product Teams Work Backwards. Content Marketing Manager. Clearly its authors were not product managers. Product teams aren’t measured on the winding road and applauded for the many steps taken—it’s all about results.

User Testing 89

User Testing Research Software Customer Experience Data Visualization 89

ProductPlan

OCTOBER 26, 2021

Seeing the big-picture vision and possessing versatility enables product managers to impact, even when the spotlight falls on others instead. Variety is the Spice of Life and the Bane of Product Management Careers. Product managers need an exciting story. Interesting. Meaningful.

CTO Coach 86

CTO Coach User Testing Product Research Data Visualization 86

The Product Coalition

MARCH 23, 2018

We’ve recently done a lot of work on this topic including a webinar which you can access here. Here’s the transcription from the webinar… This is really summed up in one line?—? You have to decide where you should spend your time and your team’s time to build a product that works for both your customers and your business.

Feedback Software 60

Feedback Software Research Software User Testing Product Research 60

Amplitude

MARCH 21, 2018

An introduction to product strategy with examples of north star metrics across industries. The product north star is easily the most powerful and misunderstood product strategy framework in use today. Should a company only have one product north star? How do you select a good product north star?

Customer Experience 110

Customer Experience Research Software User Testing Data Visualization 110

Amplitude

MARCH 21, 2018

The product north star is easily the most powerful and misunderstood product strategy framework in use today. More product teams are dealing with the consequences of not defining it at all or defining it the wrong way and leading their team down an unintended path. Should a company only have one product north star?

Research Software 110

Research Software Customer Experience User Testing Data Visualization 110

ProductPlan

JULY 19, 2021

McKinsey & Company’s report proves that product managers need to create an equitable user experience for their customers. . Product managers who do not account for these may get left behind by a market inclined to buy a product from a fair organization. Why should you broaden the scope of your product?

Customer Experience 52

Customer Experience User Testing User Experience Reporting Tools 52

Mind the Product

OCTOBER 1, 2019

It’s something I’ve said in the past on conference stages, webinars, podcasts, Twitter, and elsewhere. I even wrote about it in my Mind the Product blog post, Lean Strategies for Maturing Products. A timeline on your product roadmap does just this, and that’s why you need to ditch them. I’ve been there!

Roadmap 103

Roadmap Product Research Technical Review Software Review 103

Gainsight

JANUARY 18, 2021

But in a recent webinar, Chris Battles, Chief Product Officer at Zuora, presented him with a view and definition of Product rarely heard. Chris revealed that as CPO, he sees his role as having accountabilities for ALL the product strategy, product roadmap, and product execution. Cross-Pollination.

Technical Review 52

Technical Review Research Software User Testing Product Research 52

ProductPlan

FEBRUARY 14, 2023

As discussed in our “Working Better Together” webinar, asynchronous video is an often overlooked yet versatile communication tool for remote leaders. The moderator spends five minutes reminding everyone to mute their microphones.

Feedback Software 59

Feedback Software Reporting Tools Crowdsource Customer Experience 59

Product Talk

JANUARY 9, 2019

Most product managers get asked to do more than they could possibly do. Podcasts / Panels / Blog interviews / Webinars: I often get invited to do podcast interviews, give webinars, or participate in virtual panels. I can’t give you feedback on your product idea or help you redesign your product organization.

Product Research 34

Product Research User Testing Webinar Travel 34

Intercom, Inc.

JULY 25, 2019

The vision? And then start small and take the big idea, take that bigger vision, this longer term plan or dream and then start small, break it down into the smallest, smallest pieces. And this idea of “not now” is really powerful, because saying no is really critical to any kind of product strategy and product execution.

Research Software 209

Research Software Feedback Software Product Research User Testing 209

Intercom, Inc.

JANUARY 10, 2019

In practice, any marketer who wants to put a bot live on any page on their site can just drag and drop some stuff together and basically ask the questions they want, and then trigger the thing – whether it’s to register for a webinar or to start a video call or whatever makes sense. So I do agree, there. I’m smiling here.

User Testing 143

User Testing Banking Customer Experience Technical Review 143

Modus Create

FEBRUARY 15, 2023

For example, the strategy team may have a vision or specific goals for the project that is not communicated effectively to the planning team. Perhaps this is why 57% of employees feel their product manager is not strategic enough. From downstream planning and upstream tracking to Aha!

Data Visualization 98

Data Visualization Technical Review Automotive Software Review 98

Modus Create

SEPTEMBER 22, 2020

Drew discussed remote innovation workshops in his latest webinar, watch the video here: Remote Meetings Aren’t the Same. For a successful remote workshop, this needs to be clear: we need a goal, a vision, an idea, a plan, consensus. The good news is that we can overcome this loss through remote workshops. Include the Right People.

Workshop 98

Workshop Research Software Customer Experience User Testing 98