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Startups need dual theories on distribution and product/market fit. One is not enough

Andrew Chen

It’s hard to be a product without a strong theory of distribution Here’s a common startup situation. A team busts their ass for months building the first version of their product. Now a big question emerges — how do you get the first people to use your product? It’s almost done.

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The Only Leading Metric to Measure Product-Market Fit and How to Use It

The Product Coalition

Product-market fit (PMF) is a tricky thing for startups. It’s that sweet spot where the needs of your target market perfectly align with what your product is offering, and if you’re a product manager at an early startup, it’s your job to help your product find that fit.

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Summary: Lessons from working with 600+ YC startups | Gustaf Alströmer (Y Combinator, Airbnb)

Lenny Rachitsky

Gustaf Alströmer is a Group Partner at Y Combinator , where he has worked with over 600 startups. It’s just like they don’t talk to users, which means they don’t find product-market fit. And if they don’t find product-market fit, nothing else really matters. External validation (e.g.

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Achieving and Scaling Product-Market Fit: A Guide for Product Managers in Mid-to-Large Tech Companies

Sequent Learning

Achieving and Scaling Product-Market Fit: A Guide for Product Managers in Mid-to-Large Tech Companies Introduction As product managers in mid-to-large technology companies, you’re no stranger to the challenges of maintaining and scaling product-market fit (PMF).

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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.

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Meet Ubercircle?—?A Freshly-Minted Startup Here to Redefine Social Media Management

The Product Coalition

A Freshly-Minted Startup Here to Redefine Social Media Management More than three decades ago, becoming an entrepreneur was not for everyone. This article is a review of a newbie platform, Ubercircle. Also, the product tours, chat-bot, and support materials came in very handy. Your network of support system?—?A

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F.E².A.R.?—?A Product Framework from Concept to Delivery: Part 1

The Product Coalition

Introspection into many products and their success levels demonstrated successful outcomes often had all of the following levers tuned optimally: “Fast, Economical, Accurate, and Reliable.” The best products fail nowadays due to a lack of consideration of Ecosystems, an example that I will walk through in Part 2 of this article.

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