The Product Coalition

DECEMBER 2, 2021

In the world of mobile, the method you choose to build your mobile app will impact how well it works with users signing up via different acquisition channels?—?especially especially new users. In some cases, development and technology choices may even stop you from using certain acquisition channels.

Research Software 175

Research Software Technology User Testing Strategy 175

The Product Coalition

NOVEMBER 22, 2023

In the dynamic world of cryptocurrency, businesses are constantly seeking innovative solutions to stay ahead of the curve. One such solution gaining prominence is the adoption of a White Label Crypto Exchange. Without sufficient liquidity, users may face challenges executing trades, leading to a less-than-optimal trading experience.

Customer Experience 134

Customer Experience User Testing Branding Product Research 134

Userpilot

OCTOBER 5, 2023

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions.

Feedback Software 104

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 104

Userpilot

OCTOBER 26, 2023

Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing. Growth loops leverage product virality, encouraging existing users to promote the product and attract new customers. How does it work? It gets even better. Product-led growth.

Feedback Software 103

Feedback Software Analytic Tools Research Software Data Visualization 103

Userpilot

APRIL 3, 2024

Prioritizing user experience optimization in product-led growth is crucial for creating intuitive, enjoyable products that retain customers and drive revenue growth. Continuous improvement through experiments is key in product-led innovation, ensuring products evolve in line with user preferences.

Analytic Tools 97

Analytic Tools Feedback Software Customer Experience Onboarding KPIs 97

Userpilot

MARCH 14, 2024

Increase user satisfaction. User journey analytics. User effort score. Identify friction in the user journey with funnel analysis. Prevent churn by identifying at-risk users with NPS. Identify friction and remove it : Ever wondered why users don’t meet your product usage milestones? Churn rate.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Customer Experience 103

Userpilot

FEBRUARY 13, 2024

Userpilot's webinar “5 Ways How to Use Microsurveys in Your SaaS" covers efficient feedback collection with microsurveys , seamless integration into user journeys , and data interpretation for insights. How to integrate microsurveys seamlessly into the user journey. Watch how to use microsurveys in your SaaS.

Webinar 105

Webinar Data Visualization Analytic Tools Feedback Software 105

Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? Feature tagging enables marketing teams to track feature usage and improve adoption across user segments. Segment analysis allows you to understand the behavior patterns of similar user groups.

Data Visualization 101

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 101

Userpilot

JULY 31, 2023

Everybody in SaaS knows it’s relatively easy to attract users. Acquisition marketing focuses on gaining new customers and expanding market share. Use email marketing campaigns to bring back inactive users. It also means driving account expansion to unlock more value for users and make them want to stay.

Feedback Software 97

Feedback Software Analytic Tools Data Visualization Customer Feedback 97

Userpilot

SEPTEMBER 25, 2023

A successful PLG motion allows organizations to reduce customer acquisition and support costs while continuously driving growth by leveraging WOM , product virality , and referral schemes. Users prefer the self-service model of PLG to the traditional sales-led approach. Start building your PLG motion by mapping out your funnel.

Analytic Tools 101

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 101

Userpilot

APRIL 16, 2024

The objective of customer journey analytics is to track and interpret user actions to get such insights, and customer journey mapping is an essential part of the process. Customer journey analysis enables companies to identify friction points in the journey that prevent users from converting and lead to customer dissatisfaction or even churn.

Data Visualization 102

Data Visualization Customer Feedback Analytic Tools Feedback Software 102

Userpilot

DECEMBER 23, 2023

New user retention is essential for product success. It also explores: The difference between retention and churn The importance of tracking retention Various stages of user retention How to measure it effectively What retention metrics to track, and Tried and tested strategies to increase user retention. Book the demo!

Analytic Tools 96

Analytic Tools Feedback Software User Testing Customer Experience 96

Userpilot

OCTOBER 15, 2023

In contrast, traditional marketing managers primarily concentrate on classic marketing campaigns for customer acquisition. Userpilot provides a no-code solution to collect and analyze data, build in-app experiences, and run experiments. The structure of a growth marketing team depends on the size and needs of your company.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization User Testing 104

Userpilot

NOVEMBER 2, 2023

TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. In contrast, the product-led growth model leverages inherent product virality and its value to drive customer acquisitions and retention. Understandably, all of this translates into improved customer acquisition.

Feedback Software 102

Feedback Software Analytic Tools Research Software User Testing 102

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. New SaaS apps, tools, and products are constantly being released, which makes it harder for a SaaS business to stand out.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Usersnap

SEPTEMBER 5, 2023

We’re excited to announce saas.group ’s strategic acquisition of our user feedback platform. This collaboration propels us into a new chapter with commitment to innovation and growth, where user insights will continue to shape the future of product development. How will this joint journey impact users of Usersnap now?

Feedback Software 52

Feedback Software Research Software Customer Feedback User Testing 52

Userpilot

NOVEMBER 23, 2023

TL;DR Cohort analysis involves tracking and analyzing how different groups of users with common characteristics behave inside the product. There are two types of cohorts you should focus on analyzing: acquisition and behavioral cohorts. Behavioral cohorts are made up of users who interact with the product in a similar way.

Analytic Tools 52

Analytic Tools Data Visualization Onboarding KPIs Reporting Tools 52

Userpilot

OCTOBER 27, 2023

Unlike sales-led businesses, a product-led growth company relies on product virality to drive customer acquisition and frictionless experiences that enable users to realize the product value. Personalized onboarding can help enterprise users learn how to best use the product in less time.

Feedback Software 103

Feedback Software Embedded Analytics Analytic Tools Enterprise 103

Userpilot

MAY 24, 2022

Customer acquisition, engagement, retention are essential ingredients for growing a SaaS company. From buying to post-purchase, there are five customer lifecycle stages: Acquisition, Activation, Retention , Referrals, and Revenue. Customer acquisition is the process of getting new customers for your business.

Analytic Tools 97

Analytic Tools Onboarding KPIs Customer Experience User Testing 97

The Product Coalition

JANUARY 6, 2023

If you’re reading this, you’re here because you need to get a better understanding of how users interact with your app. Mobile app tracking is the process of capturing data points across user activities in a mobile application with the aim to uncover the insight needed to improve the overall user experience.

Analytic Tools 126

Analytic Tools Data Visualization Onboarding KPIs Customer Feedback 126

Userpilot

FEBRUARY 29, 2024

User behavior analytics helps you understand how users engage with your SaaS. By digging into the user flow data, you can spot friction points and identify improvements to enhance the user experience. In this article, we answer the question: how does user behavior analytics work? What is user behavior analytics?

Data Visualization 99

Data Visualization Analytic Tools Feedback Software User Testing 99

Userpilot

OCTOBER 20, 2023

TL;DR Funnel optimization involves improving conversion rates at various stages of the customer journey or acquisition funnel. Strategies for optimizing a conversion funnel include user onboarding to reduce the time to value, personalized in-app marketing campaigns, identifying and removing friction points , and acting on customer feedback.

Analytic Tools 101

Analytic Tools Data Visualization Feedback Software Reporting Tools 101

Userpilot

NOVEMBER 13, 2023

Sales enablement focuses on equipping your sales team with essential resources to help improve customer acquisition. Provide in-app customer support resources so users can troubleshoot and find solutions instantly. Start collecting customer feedback to uncover user likes and dislikes. Personalized onboarding message.

Feedback Software 101

Feedback Software Data Visualization Analytic Tools User Testing 101

Userpilot

JULY 13, 2023

The important metrics you should use to measure the growth of a company are: Customer acquisition cost (CAC) assesses the average cost to acquire new customers and evaluates the efficiency of sales and marketing efforts. Identify high-value user cohorts by segmenting them based on behavior and engagement and target them for revenue growth.

Onboarding KPIs 96

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 96

Userpilot

APRIL 30, 2022

This widens your top-of-the-funnel acquisition and results in product qualified leads who fall in love with your product early, and are more likely to convert. This is where segmenting all users based on characteristics or job titles comes in. With this, you can create a personalized onboarding flow relevant to each user’s journey.

Feedback Software 104

Feedback Software User Testing Customer Feedback Customer Experience 104

The Product Coalition

MARCH 8, 2023

These limitations highlight the need for more efficient, secure, and scalable healthcare data exchange methods, such as using APIs and cloud-based solutions. Competitive Landscape The competitive landscape is constantly evolving, with new entrants and partnerships emerging and consolidation through mergers and acquisitions.

Healthcare 126

Healthcare Data Visualization Biotechnology User Friction 126

Userpilot

OCTOBER 1, 2022

How can you stop losing customers in your user funnel and start getting to convert them faster? User funnel optimization is the key to improving your conversion rate. In this article, we’ll be discussing top strategies to optimize your user funnel, as well as 3 tools to help you do a funnel analysis to boost retention.

Analytic Tools 96

Analytic Tools Feedback Software Customer Experience User Testing 96

Userpilot

JUNE 20, 2023

As a product manager, how can you effectively validate ideas and build a successful product that delights users? Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution. Do we have enough expertise to build the solution?

User Testing 95

User Testing Product Research Feedback Software Customer Feedback 95

Userpilot

OCTOBER 26, 2023

We also look at examples of companies that have managed to ace product-led growth for complex software solutions. In theory, users who experience product value through free trial or freemium convert to paying customers with little help from the sales team. That’s because users may not be able to realize the product value on their own.

Analytic Tools 94

Analytic Tools Feedback Software Product Research Data Visualization 94

Userpilot

SEPTEMBER 7, 2023

At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. Customer journey mapping informs customer experience management and helps you predict and meet user expectations, driving customer success and growth for your business.

Analytic Tools 103

Analytic Tools Feedback Software Research Software User Testing 103

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? Start building your marketing conversion funnels but creating all product user personas. Next, map out the customer journey stages with all touchpoints , user actions, feelings, and challenges for each persona. What is marketing funnel analysis? It gets even better.

Analytic Tools 102

Analytic Tools Data Visualization Feedback Software Research Software 102

The Product Coalition

JULY 15, 2023

By Tremis Skeete , for Product Coalition No matter how large or small, companies take on ambitious pursuits to achieve product-market fit — the moment their products reach high levels of user adoption and can sustain themselves and provide profitable returns on investments (ROI). We reached over 1M MAUs (Monthly Active Users) and over €1.5M

User Testing 134

User Testing Product Marketing Research Software Marketing 134

Userpilot

SEPTEMBER 29, 2023

TL;DR Funnel analysis helps teams understand how many users complete a sequence of events leading to a conversion and how long it takes. Teams can use it to design personalized customer experiences for users at different stages of the journey. It’s normal that gradually users drop off at subsequent stages of the journey.

Data Visualization 101

Data Visualization Analytic Tools Customer Feedback Feedback Software 101

Userpilot

DECEMBER 3, 2022

The customer lifecycle in SaaS consists of 5 stages: reach, acquisition, conversion , retention, and loyalty. Use live demos to showcase your product and free trials and freemium models to attract potential users at the acquisition stage. Help users discover secondary features and make them stick around at the retention stage.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

The Product Coalition

FEBRUARY 15, 2024

Scalability As businesses expand and their operational requirements grow, generative AI offers a scalable solution that meets increasing demands for content creation, data processing, and customer service. Human resources Generative AI streamlines HR processes, making talent acquisition and onboarding more efficient.

Generative AI 113

Generative AI Data Visualization Reporting Tools Research Software 113

Userpilot

MARCH 25, 2024

We also introduce Userpilot product analytics as an alternative solution. TL;DR Behavior flow analysis was a feature in General Analytics that allowed users to visualize paths that the users took when navigating websites. The report mapped out all user actions leading up to a conversion goal. Let’s get right to it!

Data Visualization 91

Data Visualization Analytic Tools Feedback Software Reporting Tools 91

Userpilot

JANUARY 18, 2023

TL;DR Product-led growth brings lower acquisition costs, shorter sales cycles, higher retention rates, and more satisfied customers. Product-led growth or PLG is a go-to-market strategy that leverages the product itself as a means of generating demand, converting sales leads, and retaining users long-term. What is PLG strategy?

Analytic Tools 97

Analytic Tools Feedback Software Onboarding KPIs Marketing 97