Empathy in UX Design: What It Is And How To Design User-Centric Experiences
Userpilot
JANUARY 15, 2024
Identify experience gaps and reduce friction : One of the strategies for empathetic design is mapping out the entire user journey and trying to understand how users move from one key interaction to the other (more on that shortly). For instance, by observing the click map below, you can instantly see high and low engagement areas.
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