Userpilot

JUNE 25, 2021

And that’s because of the Product Adoption Curve. The Product Adoption Curve shows how a product is adopted through multiple segments of the market. Understanding this lets you craft a product marketing strategy for every stage of product adoption. The five stages of the Product Adoption Curve.

Analytic Tools 59

Analytic Tools Feedback Software Research Software User Testing 59

Mind the Product

SEPTEMBER 24, 2019

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016 her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. Use the #podcast channel in the Mind the Product Slack community.

Product Research 99

Product Research Customer Experience Entertainment Consulting 99

Mind the Product

JUNE 13, 2018

Ivy is currently the Vice President of Design for the Hardware Product Area at Google, which was officially formed in 2016. In 2017, she and her team launched a family of consumer hardware products ranging from smartphones to smart speakers, earning 26 different design awards. Joe Leech, Product Strategy Consultant.

User Testing 87

User Testing Data Visualization Workshop Product Research 87

Good Product Manager

FEBRUARY 8, 2016

Upcoming Events: Spring 2016. Product Marketing Community: The Toronto Conference (Friday, April 22): I’m very excited to be a keynote speaker and panelist at this first-ever conference, where I’ll be speaking on “Sorting Out Product Marketing and Product Management” and other product marketing related topics.

Research Software 60

Research Software Data Visualization Events User Testing 60

Good Product Manager

FEBRUARY 8, 2016

Upcoming Events: Spring 2016. Product Marketing Community: The Toronto Conference (Friday, April 22): I’m very excited to be a keynote speaker and panelist at this first-ever conference, where I’ll be speaking on “Sorting Out Product Marketing and Product Management” and other product marketing related topics.

Research Software 60

Research Software Data Visualization Events User Testing 60

Good Product Manager

JANUARY 29, 2017

Wednesday, February 8 : I’ll be moderating a panel discussion on How To Enable Sales for the San Francisco Product Marketing Meetup. May 16-19 : I’ll be Las Vegas for the SiriusDecisions Summit (one of “ 7 events no product manager should miss this year “). Applying Agile to Marketing.

Reporting Tools 60

Reporting Tools Product Management Product Manager Product Research 60

Good Product Manager

JANUARY 29, 2017

Wednesday, February 8 : I’ll be moderating a panel discussion on How To Enable Sales for the San Francisco Product Marketing Meetup. May 16-19 : I’ll be Las Vegas for the SiriusDecisions Summit (one of “ 7 events no product manager should miss this year “). Applying Agile to Marketing.

Reporting Tools 60

Reporting Tools Product Management Product Manager Product Research 60

Mind the Product

MARCH 23, 2017

At Adobe, she led Product Management for all of the Design, Web, and Interactive tools including Dreamweaver, Flash, Indesign, and Illustrator. Lea was responsible for the product vision and strategy of the Creative Cloud, transforming Adobe from boxed software to one of the most successful SaaS services in the industry.

Research Software 81

Research Software Enterprise User Testing Workshop 81

Mind the Product

APRIL 11, 2018

Product-market mismatches occurred when Wriggle’s platform tried to hit the ground running in London. Wriggle’s campaign The Better Lunch Project circa 2016. Again, the leadership showed great self-restraint to take the market cues and not bankrupt themselves on London. Content Marketing.

User Testing 109

User Testing Customer Experience User Experience Naming 109

Mind the Product

MAY 25, 2018

Support from the senior leadership team also shot up. 2016 – Accelerating Growth. The CMO formed a crowdfunding management team, comprised of leads in product, strategy, marketing, and technology. The first sign of hockey stick growth, 2016. JustGiving Crowdfunding homepage, 2015. What did we Learn?

User Testing 113

User Testing Weak Development Team Onboarding KPIs Customer Experience 113

Intercom, Inc.

MAY 26, 2021

What you do to get there is your strategy. As we’ve grown from a tiny team when I joined in 2016 to the 160 or so folks we have today, there’s still this incredible empathy, kindness, and desire to lift each other up and see each other succeed.”. That North Star hasn’t changed since Intercom began.

Customer Feedback 138

Customer Feedback User Testing Customer Experience Product Research 138

Mind the Product

JANUARY 23, 2017

In January 2015 Nate was named the Chief Product Officer for Pluralsight, the largest providers of online technology learning, where he built a user centered product team, and in February 2016 Nate’s role expanded to Chief Experience Office to also oversee Development, Content, and Product Marketing.

Research Software 70

Research Software User Testing Customer Experience Workshop 70

Intercom, Inc.

APRIL 4, 2019

The second stage is treating growth as top of funnel marketing and layering on sales to open up profitable yet harder to reach segments. Back in 2016, this is exactly the situation Stripe found themselves in. So how did they go from product-market fit to actually scaling a sales org around a repeatable sales process?

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Mind the Product

APRIL 18, 2017

Jeff and Josh are experienced digital product design leaders, and co-authors of Lean UX: Applying Lean Principles to Improve User Experience and Sense & Respond, How Successful Organizations Listen to Customers and Create New Products Continuously. Melissa Perri, Author and Founder ProdUX Labs.

Research Software 75

Research Software User Testing Customer Experience Workshop 75

Mind the Product

APRIL 11, 2017

She also held product and design roles at Become.com and HighWire Press. Blade Kotelly Experience Strategy Lead, Sonos. At Adobe, she led Product Management for all of the Design, Web, and Interactive tools including Dreamweaver, Flash, Indesign, and Illustrator. Scott Berkun Author. So what are you waiting for?

Research Software 70

Research Software Analytic Tools User Testing Product Research 70

Mind the Product

MARCH 16, 2017

In January 2015 Nate was named the Chief Product Officer for Pluralsight, the largest providers of online technology learning, where he built a user centered product team, and in February 2016 Nate’s role expanded to Chief Experience Office to also oversee Development, Content, and Product Marketing.

Research Software 75

Research Software User Testing Product Research Workshop 75

Business of Software Conference

JULY 26, 2016

Rahul Vohra: The Product-Market Fit Engine. Claire Suellentrop: Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging. Talks from BoS USA 2016. Jason Fried: Your Company Should be Your Best Product. Talks from BoS Europe 2016. Noah Kagan: Rogue marketing strategies.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Intercom, Inc.

APRIL 22, 2019

How did you all get to product-market fit ? Rick : I heard a great analogy that when you’re in pre-product-market fit, you can feel like you’re in a desert. “When you’re in pre-product-market fit, you can feel like you’re in a desert. Rick : That shift came about around 2016.

Customer Experience 156

Customer Experience User Testing Analytic Tools Feedback Software 156

Userpilot

MARCH 6, 2020

Kinga Odziemek – CEO of Brainy Bees , content marketing, social media, PR and link building agency for SaaS, tech and B2B companies. Women in Product. According to Mind the Product , as of 2016 (we didn’t find newer data), only 35% of all Product Managers were female.

Research Software 132

Research Software Analytic Tools Feedback Software Reporting Tools 132

Business of Software Conference

FEBRUARY 16, 2021

5:02 James Avery, Kevel: And then so that, that gets up to like, 2016 17 we hadn’t raised any more money, we got back to profitability. So, like, in 2016 17, like, we closed like Ticketmaster and Bed Bath and Beyond, and wow, all these, like, large customers, and realize that we really had a big opportunity. until people scream.

Feedback Software 59

Feedback Software Weak Development Team Customer Communications Customer Experience 59

Andrew Chen

NOVEMBER 1, 2018

My continuing leadership in the field. As part of that, as folks search for important concepts like “product market fit” and “user growth” – my essays are often on the front page. In 2016, the star rating on Uber’s rider app was low. There might be a strategy to become a destination product in itself.

Onboarding KPIs 111

Onboarding KPIs Feedback Software User Testing Data Visualization 111

Business of Software Conference

OCTOBER 23, 2019

And I think that’s a smart way to do it, combine the signal from the customer with some strategy, with some logic, with some filtering sales requests. And having established this you at that point can you at that point you’ve essentially hopefully reached a minimum level of product market fit and you can move into a growth phase.

Customer Experience 61

Customer Experience User Testing Onboarding KPIs Research Software 61