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Positioning Jujitsu | April Dunford | BoS Conf Online Europe 2020

Business of Software Conference

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy. make sure your customers understand who your REAL competition is.

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Reflections on leadership, culture, & growth | Kieran O’Neill | BoS Online Europe 2020

Business of Software Conference

He’s co-founder/CEO of his fourth startup, Thread. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Don't miss out - sign up now: The post Reflections on leadership, culture, & growth | Kieran O’Neill | BoS Online Europe 2020 appeared first on Business of Software USA.

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Women in Tech – Female CxOs Share their Challenges in Tech Startups – with Melissa Kwan, Alice de Courcy, Maja Voje, Laura Erdem & others

Userpilot

Sometimes – a lot less: While in 2023 women in CEO roles earned “only” $14,000 less than men on average, in 2020 the gap was over $45,000 (nearly a third -31% – less!). I said, “Mother, you’re right” – and I went to the economics faculty and studied marketing. Sima Banijamali – Sr. I knew nothing about tech.

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My top essays/tweetstorms in 2019 on product/market fit, investing, KPIs, YouTubers, and more

Andrew Chen

Fascinating discussion about what it’s like for a serial entrepreneur to raise money, operate a startup, lessons learned, etc. Why startups are hard – the math of venture capital tells the story. Tldr; half of startups fail, and a small portion – 6% – make all of the money. And other Q&A.

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

Startups often struggle to communicate the value of their products, particularly in sales meetings. April Dunford BoS USA Online 2020 from Business of Software Conference. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Now I’m a startup. Upcoming Events.

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They Don’t Understand Your Role as a Product Leader. But Do You?

The Product Coalition

Whenever I talk to startup CEOs, especially first-timers, the discussion on product goes immediately to UX and wireframes. In the evolution of a startup, the founders initially do whatever they can themselves. considering all relevant points of view including the customers, the market, and the company itself.

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Building What Customers Need: The Ultimate Recipe

The Product Coalition

And this is a terrifying and disturbing thought because startups and entrepreneurs invest tons of money to build these products. Much to their surprise, they pulled it off the market in just three years due to a lack of consumer interest. The new content production flow was said to save 2 million Euros per year in 2020.