Intercom, Inc.

JUNE 19, 2018

Tristan received an automated transaction message: his credit card was just used at a convenience store 20 mins away! A 2017 Fortune article, “Those Annoying Chatbots Can Save Business Billions,” highlighted research findings that chatbots could help customer service teams save more than $8 billion by the year 2022.

Reporting Tools 216

Reporting Tools Research Software User Testing Customer Experience 216

Usersnap

SEPTEMBER 29, 2022

In 2022, the competitive strategy is not as much about analyzing the market opportunities but focusing on the satisfaction of customers. Since the product itself plays a much more critical role in revenue compared to customer service, sales, and branding. Differentiated SaaS Growth. Nonetheless, they generate healthy profits.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Product Talk

NOVEMBER 8, 2023

Product leadership coach Petra Wille became fascinated with the idea of Communities of Practice because in her experience, they were the differentiating factor between companies that had successful product orgs and those that didn’t. Please note: This interview was conducted in 2022. You should come to the next one.”

Product Research 210

Product Research Books Research Software Analytic Tools 210

Mixpanel

JULY 21, 2023

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. The most important thing we wanted to resonate in our new site was what differentiated us from our competition: our belief that analytics is for everybody.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Mixpanel

JULY 21, 2023

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. The most important thing we wanted to resonate in our new site was what differentiated us from our competition: our belief that analytics is for everybody.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Mixpanel

JULY 21, 2023

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. The most important thing we wanted to resonate in our new site was what differentiated us from our competition: our belief that analytics is for everybody.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Userpilot

JULY 24, 2023

Conduct market research to identify competitors and determine avenues for product differentiation. Next, analyze their product, brand, and marketing strategy. How you can differentiate your product from the competition. They should understand the value the product brings and be prepared to share that message with their audience.

Product launches 81

Product launches User Testing Product Research ChatGPT 81

Gainsight

JULY 7, 2021

Pulse 2022? What would be the long-term ROI of virtual events when it came to brand awareness, pipeline and bookings? The puppy cams, chairside yoga, virtual photo booth, and clever sessions ( like this ) made Pulse a true experience for attendees and reflected Gainsight’s brand. Would events ever go back to normal?

Feedback Software 45

Feedback Software Customer Experience Technical Review User Testing 45

Intercom, Inc.

FEBRUARY 17, 2022

Mojo, he says, can be a valuable differentiator in your marketing, and that, in this day and age, is something very much worth fighting for. In this episode, we sat down with Doug to chat about embracing the mojo and creating a brand strategy that connects with the audience and stands out from the crowd. We know brands with mojo.

Marketing 209

Marketing B2B Data Visualization Branding 209

Intercom, Inc.

JANUARY 20, 2022

Since then, in anticipation of Intercom’s R&D plan for 2022, we started looking at our internal cadence of productivity and kicked off a project to evaluate each process from ideation to shipping. This is our first episode of 2022. One of the things we sat down to do at the very end of last year was plan out 2022.

Feedback Software 249

Feedback Software Reporting Tools Product Research Data Visualization 249

Business of Software Conference

FEBRUARY 16, 2021

And yeah, 2022 can be the blowout BoS, you don’t want to make it huge, but I think it’d be great. It’s like, we’re We are an ad server, but we’ve layered on the API and the developer tools is what differentiates us from all these other ad servers, right. April Dunford Positioning BoS USA. Wrong foot.

Feedback Software 59

Feedback Software Weak Development Team Customer Communications Customer Experience 59

Userpilot

MAY 8, 2023

As of the time of writing (end of 2022), Appcues has removed its onboarding templates – without really replacing them with another solution. Reduce adoption friction with in-app messages called Smart Tips. The pricing differentiation happens mainly on the service level (e.g. Userpilot sits in that sweet spot.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

FEBRUARY 21, 2023

Make sure your no-code growth tool offers advanced segmentation capabilities, so you can build customer segments based on product usage, in-app behavior, feedback, and user persona to craft hyper-personalized messages and trigger them at the right time. The pricing differentiation happens mostly on the service level (e.g.,

Analytic Tools 52

Analytic Tools Feedback Software Research Software Software Review 52