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Sales Technology: 3 Trends You Need to Know

Intercom, Inc.

The COVID-19 pandemic has upended entire industries, forcing rapid change in the ways companies do business and dramatically accelerating the adoption of new technologies. Below, we take a closer look at the top three trends in the sales tech landscape to consider when choosing the right software for your sales organization.

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Why customer engagement is the key to business growth in 2022 and beyond

Intercom, Inc.

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Technology capabilities were one of the key factors of business success during the height of the COVID-19 pandemic”. This trend shows no signs of slowing down.

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Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

While not technically a part of the positioning process, successful positioning is not possible without researching the market. It allows brands to show their originality and differentiate their products from others. And as they do so, they may show little restraint in venting their dissatisfaction in reviews and on social media.

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Why Digital Customer Success Is Crucial in 2023 and Beyond

Gainsight

While tech companies witnessed unprecedented growth over the past couple of years, 2023 is a whole new game. Digital CS is a key differentiator that can help companies win new business and scale efficiently to get a competitive edge.

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Product Positioning for Product Managers

Department of Product

But a target customer for Audi may perceive higher value due to the connection to Porsche. He founded the company after selling his software company Garage Games and decided to pursue the EV market with a smaller format vehicle design. Z” is positioned to establish significant price differential with “Y”.

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2022 Customer Service Quality Benchmark Report: A roundtable on support strategies for the year ahead

Intercom, Inc.

And in doing so, businesses have had to look critically at support as a differentiator and core business value driver. With the 2022 Customer Service Quality Benchmark Report , we wanted to look deeper than individual metrics. After all, while metrics help us measure the impact of our work, they only support a narrative.

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

From selling bikes to software. We retailed stores and we sold to companies, including tech companies, and after taking a bit of a break and doing some traveling, I came back to Dublin and took a look around and tech was really beginning to boom. Now, I’d like to ask about your plans for the rest of 2021 and into 2022.