2022 Management Marketing Product Management 
Alchemer Mobile
JANUARY 4, 2022
In addition, here are the most popular pieces of content we created for the product management and mobile marketing communities: The Ultimate Guide to Closed-loop Feedback. 18 Product Management Challenges and How to Overcome Them. The Two-minute Quiz That’ll Help You Prioritize Product Management Tasks.
Alchemer Mobile
APRIL 14, 2022
The following data and information on Media apps is from our 2022 Mobile App Customer Engagement Report. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. However, while mobile teams surveyed 37% of their consumers for feedback, only 8% responded (13% overall)—an area for improvement in 2022. Expressed customer emotion.
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Alchemer Mobile
MAY 18, 2022
The following data and information on Business Services apps is from our 2022 Mobile App Customer Engagement Report. Others (like expense management or work collaboration) felt the investments they made in mobile in 2020 begin to pay off as the investment in remote work continued to be a priority. Expressed customer emotion.
Alchemer Mobile
MAY 12, 2022
The following data and information on Shopping apps is from our 2022 Mobile App Customer Engagement Report. Personal Services apps are separated into two subcategories: Home (real estate, property management, and connected devices) and Family (milestone tracking and family schedule management). Shifted emotions by subcategory.
Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting
A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets.
Alchemer Mobile
APRIL 12, 2022
The following data and information on Travel apps is from our 2022 Mobile App Customer Engagement Report. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. Mobile Marketing Tips for Travel and Hospitality Brands. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE.
Product Talk
NOVEMBER 3, 2021
We are starting to pull together our list of 2022 product conferences. If you know of product conferences that are not on the list and you think they should be, please send an email to conferences@producttalk.org. Are you looking for the 2021 Product Conferences list? Leading the Product Digital 2022 | USA.
Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager
Without product usage data and user feedback guiding your product roadmap, product managers and engineers end up wasting money, time, and effort building what they think stakeholders want, rather than what they know they need. Leveraging product data to assess true business value and make informed decisions.
Speaker: Marcus Andrews - Director of Product Marketing & Keren Wexler - Sr. Director of Product
Product teams need a complete, end-to-end solution to address their most common challenges. Leveraging a single platform that combines product analytics, in-app guides, and feedback management solutions can be the most effective way to deliver digital experiences users love. This is an exclusive session you don't want to miss!
Speaker: Scott Sehlhorst - President, Tyner Blain
An approach to tackling the interdependent decisions of which problems to solve, to what degree, and for whom in a competitive market. The importance of retaining as well as acquiring customers to succeed in a product-led business. August 23rd, 2022 at 12:30 pm PDT, 3:30 pm EDT, 8:30 pm GMT.
Speaker: Wes Bush, Author of "Product-Led Growth"
What features do their strategies have that allow them to see continued success in this ever-changing market? How to adjust your product-led strategy during uncertain times. December 6, 2022 at 12:30 pm PT, 3:30 pm ET, 8:30 pm GMT. Use Product Management Today’s webinars to earn professional development hours!
Speaker: Jordan Bergtraum, Head of Product at Equip ID & Consultant
Features and benefits may be part of the overall product marketing plan, but they are NOT the basis for a compelling “Product Message”. Product Managers may feel the “message” should be developed by the Product Marketing function, but I disagree. The benefits of a good product message.
Speaker: Sneha Narahalli - VP, Head of Product at Sephora
Only 20% of these companies attain product market fit, despite years of excruciating effort by founders, early employees, and investors. The first and most important step in product development is finding PMF. Creating an iterative process to identify Product Market Fit.
Speaker: John Mansour - President, Product Management University
If you’re a hard-core believer in traditional product management practices, you might be uncomfortable, but growth occurs outside of our comfort zones. You’ll walk away from this webinar with a fresh perspective on: Top target market traits. The most crucial product metrics you need.
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