article thumbnail

Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. What is product positioning? Why is product positioning important?

article thumbnail

New Product Launch Checklist: How to Plan a Successful Launch

Userpilot

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

article thumbnail

Product Positioning for Product Managers

Department of Product

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning.

article thumbnail

Top 11 Female Product Management Influencers to watch in 2022

Userpilot

Lena’s everywhere – one day she’s a product owner, the other she’s coaching people on how to improve their Linkedin skills and find their dream jobs in Product, next thing you know she’s publishing a book of short stories called “ The making of Product Managers ”.

article thumbnail

Track competitors and emerging trends with Leo, Feedly’s AI Engine

Roy Madden

To understand how this works, let’s review a Leo Web Alert designed to track Amazon’s recent product launches: Leo Web Alerts: A powerful and intuitive search and tracking interface. In our example, we use a Company and Strategic Move Leo Concept to track all information about Amazon’s product launches. and apple.com).

article thumbnail

Track competitors and emerging trends Feedly AI

Roy Madden

To understand how this works, let’s review an AI Feed designed to track Amazon’s recent product launches: AI Feeds: A powerful and intuitive search and tracking interface Creating a (Feedly) AI Feed is a three-step process: Use AI Models to define the information you want to gather. and apple.com).