Usersnap

DECEMBER 19, 2023

TL;DR The article underscores the importance of 1 to 5 rating scale surveys & how it has helped me in my PM journey, exploring their simplicity, versatility, and impact on user-centric product development. Quickly jump to the best suitable section of this article ? Semantic Differential Scale 5. Satisfaction Scale 2.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Imaginary Cloud - Design

AUGUST 19, 2021

This blog post will discuss what Design Research is, its top benefits, and how we do it at Imaginary Cloud. What is Design Research? The Benefits of Design Research. ? Market Research vs Design Research. ? Design Research steps. ? Design Research methods. User Research. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Userpilot

JULY 24, 2023

As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch. Conduct market research to identify competitors and determine avenues for product differentiation.

Product launches 98

Product launches User Testing Product Research ChatGPT 98

Userpilot

DECEMBER 13, 2023

This is the main focus of the article. A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

The Product Guy

AUGUST 13, 2020

Are reading articles, taking online courses, watching videos and participating training program enough to make one a good product manager? It was a mind expanding exercise and set a clear structure for me to rethink what is really the differentiation factor in our product. . Some of them are good, and some of them are bad.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

Userpilot

MARCH 25, 2024

Our article: Explains different SaaS valuation methods. Differentiation and positioning strategies help you use untapped market opportunities and stand out from the competition, while robust documentation and reporting processes are important for business sustainability and transferability. Covers common valuation mistakes.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. Conduct market research Now, dig deeper into the research.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

People-First Product Leadership

MARCH 10, 2024

While many articles highlight its importance, the journey to developing it often seems shrouded in mystery. That's why I never rely on market research. For example, customers can be engaged at conferences, through market research studies, via customer success calls, joining sales discussions, and through data analysis.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

SEPTEMBER 11, 2023

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 106

Product launches Product Research Data Visualization Research Software 106

Userpilot

NOVEMBER 2, 2022

In this article, we cover: How to define product value and a value-added product. To prioritize features, do market research, encourage feature requests , and use prototyping and fake door tests to validate your ideas. Do some market research to identify killer feature ideas for your target market.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

Userpilot

NOVEMBER 21, 2023

Technically not, but it helps a lot to have one, and you will find out why from this article! Conduct market research The aim of market research is to assess what products are available in the market, what problems they address, how successful they are and what’s the demand.

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Market Research. Go-to-market strategy.

Feedback Software 98

Feedback Software Product Research Research Software Product Marketing 98

BrainMates

FEBRUARY 12, 2020

Similarly, even if being market-driven is part of your corporate strategy, you’re not market-driven if you don’t take the time to gain an in-depth understanding of the market and your customers, more specifically your customers’ problems. It’s more than just market research.

Marketing 59

Marketing User Testing Research Software Product Research 59

Userpilot

SEPTEMBER 14, 2023

This is exactly what the article deals with, so if you’re after the answer to this question, you’re in the right place. Customer discovery questions for target market research The key to successful customer discovery is asking the right questions. Let’s get right to it!

Product Research 101

Product Research Customer Feedback Data Visualization User Testing 101

Usersnap

NOVEMBER 10, 2023

In this article, we’ll reveal the art of creating roadmap presentations that don’t just align internal teams and external users but also set the stage for a successful execution. I recently attended a product fair where a CEO introduced his product roadmap with “think of it as AWS Cloud”, without differentiating it in any way.

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

ProductPlan

SEPTEMBER 28, 2021

We offer several suggestions in our two articles on this topic— the best ways for product managers to research their competitors and conduct an effective competitive analysis every time. We’ll summarize our favorite tips from those articles here. How Do You Perform a Competitive Landscape Analysis? Related Terms.

Product Research 52

Product Research User Testing Customer Experience Research Software 52

Usersnap

JULY 16, 2021

Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Such differentiation applies to any combo of Google fans or prospects. Market research has two goals. Surveys are the most common type of qualitative marketing research.

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Usersnap

APRIL 12, 2019

Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Such differentiation applies to any combo of Google fans or prospects. Market research has two goals. Surveys are the most common type of qualitative marketing research.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Usersnap

SEPTEMBER 12, 2023

In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. Your buyers will use your competitors as a frame of reference.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

PMLesson's Ace the PM Interview

JULY 22, 2020

In this article, we will explore how technical a good product manager should be. If you do not have a technical background but have experience in the space where the product competes, you can add value by providing those specific market insights. You also want to get differentiated data. Do I Need to Be Able to Code?

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Reporting Tools Research Software Analytic Tools Data Visualization 90

The Product HQ

FEBRUARY 1, 2023

To help you make a great impression, it’s best to get some inspiration from existing product marketing manager resume examples and templates. In this article, we’re going to go over some of the most appropriate and better product marketing manager resume samples and templates you can use. Let’s do this.

Product Marketing 52

Product Marketing Marketing Management Management 52

Userpilot

JULY 17, 2023

This is the main question we discuss in this article, so if you’re after the answer, you’re in the right place! Product marketer Product marketers develop and implement the product’s Go-To-Market (GTM) strategy. How to choose the right product team structure for your SaaS?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Userpilot

DECEMBER 9, 2021

Let’s have look at what product positioning actually is, what it involves, the benefits of effective positioning, the strategies you can employ, and the risks of ignoring all the wisdom in this article. Product positioning allows you to identify your market niche. It also helps you stay consistent in your marketing efforts.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

ProductPlan

MARCH 17, 2020

Common outbound effort activities include: Competitive differentiation. Market research. It rings so true for PMs (and if that’s you, you’re probably nodding your head vigorously in agreement). Common inbound effort activities include: Setting the vision. Product planning. Product strategy. Product development. Product launch.

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UX Studio: Product Management

MARCH 19, 2021

We’ve read amazing articles describing and categorizing these techniques. There’s a good chance that the team might have already piled up market research reports, but they still have a lot of assumptions – you want signals that support your decision in a cost-effective way. Read more about Kano in our other article.

Product Research 109

Product Research User Testing Development Customer Experience 109

UX Studio: Product Management

NOVEMBER 9, 2017

Want to do UX research for a product without enough time or knowledge? Proper research does not go quickly, or can it? This article will show the ideal way to do UX research , and will introduce the cost benefit, low-budget version too. Making decisions based on research results ensures getting decent ones.

Product Research 94

Product Research Research Software User Testing Feedback Software 94

The Product Guy

SEPTEMBER 12, 2017

A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. As you study the people who use your product or might use it, patterns start to emerge.

Research Software 109

Research Software User Testing Analytic Tools Product Research 109

ProductPlan

JANUARY 17, 2023

That’s why I never rely on market research. For the rest of this article, we’ll assume the former.) That full topic is beyond the scope of this article, but there are a few key points to keep in mind. ’ People don’t know what they want until you show it to them. How will you convince them to talk to you?

B2B 59

B2B User Testing Customer Feedback Customer Experience 59

Userpilot

JANUARY 14, 2023

These are the three key questions we explore in the article, so if you’re after the answers, you’re in the right place! It is more detailed and defines the market for the product, the problems it solves, key differentiators , and its USP. How can they measure that their product is on a path to success?

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

UX Studio

APRIL 25, 2019

Let’s jump into branding research! It will take you just eight minutes to read this article, you will know about: An “inclusive” marketing strategy. When does the time come for this type of research? This could also translate into reduced budget needs for marketing campaigns once you’ve better defined your market target.

User Testing 73

User Testing Product Research Research Software Data Visualization 73

Product Innovation Educators

SEPTEMBER 6, 2021

We use tools like Jobs-to-be-Done, external market research, and customer interviews, and do a quantitative assessment based on research and statistical analysis. They have different relevant competitive alternatives, which are important because the only value you can price is differentiation value. Innovation Quote.

User Testing 62

User Testing Marketing Research Software Product Research 62

Usersnap

JULY 11, 2021

The importance of fast responses to support tickets is not only something that many large corporations use to differentiate themselves from their competitors. Getting to know the real demand and pain first hand will not only save you a lot of market research costs, but also will bring you on top of your user’s mind.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

Userpilot

JANUARY 20, 2024

This is one of the questions we answer in this article. Message maps allow organizations to differentiate themselves effectively from competitors by creating clear and distinct messaging that highlights the brand’s or product’s unique value proposition. We also show you how to create a message map for your SaaS! Let’s get to it!

Messaging 97

Messaging User Testing Research Software Analytic Tools 97

Userpilot

AUGUST 15, 2023

In this article, we’re going to make sure that doesn’t happen. Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against.

Feedback Software 96

Feedback Software Research Software Analytic Tools Product launches 96

Userpilot

DECEMBER 8, 2022

That’s one of the questions we’re dealing with in the article. SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. To avoid product failure, don’t launch without achieving product-market fit first. How to fix: do minimum market research.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

The Product Coalition

SEPTEMBER 4, 2023

Building solutions that have growth potential requires a research approach that addresses the needs of the entire past and future user base, including the silent majority, quiet churners, and untapped potential. While diverse research takes time, and relying on product analytics alone may seem like a quicker alternative, it has downsides.

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User Testing Customer Feedback Vision Customer Experience 125

The Product Coalition

MARCH 9, 2020

It’s an incredible piece of work so I decided to make a resume in this article, adding up my own knowledge and points of view. If you don’t have time to read the whole article, I recommend you to go straight to the tips for startups in the end. If you liked this article and want to discuss anything, please leave a comment.

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