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Solution Selling vs. Aspirational Selling

Product Management University

Aspirational selling is a more tantalizing flavor that separates you from the pack and makes your products the clear choice. What is Aspirational Selling? Aspirational selling is a more strategic approach than simply solving tactical problems with products, features and benefits. Here’s the thing. What is Solution Selling?

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From tax consultant to product manager: My journey and tips for aspiring professionals entering the IT field

Mind the Product

Read more » The post From tax consultant to product manager: My journey and tips for aspiring professionals entering the IT field appeared first on Mind the Product. Embark on a transformative journey from tax consultant to successful product manager with invaluable insights and tips.

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Words of Advice for Aspiring Product Managers

The Product Coalition

Aspiring product managers, nothing you’ll want to build will ever come easy, so let me give you some words of advice. Many who aspire to become a product manager (PM) always come to me with the same pattern of questions: Will I get to drive my ideas from start to finish? Will I go from concept to release? Will I get to take ownership?

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Product Development Process: A Breakdown for Aspiring Product Managers

The Product Coalition

Product Development Process: A Breakdown for Aspiring Product Managers was originally published in Product Coalition on Medium, where people are continuing the conversation by highlighting and responding to this story.

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Data & Analytics Maturity Model Workshop Series

Speaker: Dave Mariani, Co-founder & Chief Technology Officer, AtScale; Bob Kelly, Director of Education and Enablement, AtScale

This workshop helps assess where your organization sits on the analytics maturity scale and where you might aspire to be. Given how data changes fast, there’s a clear need for a measuring stick for data and analytics maturity. Workshop video modules include: Breaking down data silos. Integrating data from third-party sources.

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Lean Product Development: A Breakdown for Aspiring Product Managers

The Product Coalition

Lean Product Development: A Breakdown for Aspiring Product Managers was originally published in Product Coalition on Medium, where people are continuing the conversation by highlighting and responding to this story.

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An Aspiring Product Manager’s Guide to Coding Interviews

The Product Coalition

One of the most common questions aspiring Product Managers have before they take the leap is “ do I need to know how to code ?” An Aspiring Product Manager’s Guide to Coding Interviews was originally published in Product Coalition on Medium, where people are continuing the conversation by highlighting and responding to this story.

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How to Reach Peak Performance With the Product Management Organizational Health Checklist

Speaker: Rina Vernovskaya, CEO, 280 Group; and Roger Snyder, VP of Marketing, 280 Group

Some are like aspiring athletes, just needing better coaching and a new regimen to take their performance to the next level. The degree of maturity of your product management organization can directly drive your ability to satisfy customers and become more profitable.

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Best Practices for Creating Long-Lasting and Continuous Discovery Habits

Speaker: Teresa Torres, Internationally Acclaimed Author, Speaker, and Coach at ProductTalk.org

Join internationally acclaimed author, speaker, and coach Teresa Torres as she explores the what, how, and why behind creating continuous discovery habits that give your team a clear benchmark to aspire to. In this webinar, you will learn: Why shifting to a continuous mindset is so critical to a product's long-term success.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity?

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PM Development: How Product People Continue to Learn

Speaker: Greg Coticchia - CEO, Sopheon

Learning Objectives: Develop a comprehensive understanding of how technology advancements are reshaping the role of the product manager Discover best practices for PMs to enhance their skills and stay up-to-date with the latest trends and methodologies Explore the various certification providers and non-academic programs available for aspiring PMs (..)