Userpilot

MAY 26, 2024

How to leverage them to drive more growth in your SaaS? In this article, we’ll explore what funnels are in marketing and how understanding both the marketing and sales funnel is crucial for driving growth in SaaS. Middle of Funnel (MOFU) : Engagement stage where prospects acknowledge their needs and seek solutions.

Analytic Tools 52

Analytic Tools Feedback Software User Testing Data Visualization 52

Userpilot

MARCH 20, 2024

Software monetization can be complex to deal with. You can implement many software monetization strategies in your product, but picking the right one can be a challenge. This article will go through 13 software monetization solutions to help your software product create great revenue streams and drive product growth.

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

ProductPlan

FEBRUARY 28, 2023

As digital and product transformations become more common, more Information Technology (IT) departments view their software assets as products that deserve ongoing investment and attention from a consistent, dedicated team. Balance solving their problems with providing a wonderful experience for the users inside your organization.

Feedback Software 52

Feedback Software Information Technology Product Management 52

Userpilot

APRIL 18, 2024

Userpilot lets you create user segments based on different factors and analyze their behavior and usage patterns. Schedule a demo to see the platform in action. It enables you to delight users with personalized in-app experiences , feature recommendations, marketing campaigns, and more. Why segment customers?

Data Visualization 77

Data Visualization Analytic Tools Feedback Software Customer Experience 77

Mind the Product

JUNE 28, 2018

In both cases your software product is used by humans, but an enterprise is a legal entity, while a consumer is a person. It is true that enterprise products are becoming more consumerised as competition and user expectations increase – Slack is a great example of this. Buyer vs User. Value vs User Experience.

B2C 137

B2C B2B User Testing Feedback Software 137

The Product Coalition

JANUARY 27, 2024

There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. In both cases, product management should monitor feedback and feature requests from potential prospects and customers (and talk to the users). For example. Where can it go wrong?

Feedback Software 128

Feedback Software Analytic Tools Onboarding KPIs B2B 128

The Product Coalition

FEBRUARY 3, 2022

A key ingredient to build a better product is customer feedback. There are various ways to collect customer feedback that include customer surveys through sales executives, feedback forms, focused interviews, etc. The same approach with a few alterations can be replicated for B2C SaaS products as well.

Data Visualization 153

Data Visualization Customer Feedback User Testing Analytic Tools 153

Izenda

JUNE 25, 2020

In B2B organizations, data analytics solutions can provide a wealth of valuable insights that can inform how the product manager makes decisions related to sales, marketing, and product. In B2C organizations, product managers can use an internal BI tool to collect, visualize, and analyze their most valuable resource – customer data.

Data Visualization 75

Data Visualization B2C Analytic Tools B2B 75

Userpilot

JULY 5, 2022

Breakthrough, disruptive or radical innovation are all more dramatic and often involve challenging the existing business model or introducing completely new technology. Incremental innovation gives you time to listen to user feedback. Disruptive innovation is what many SaaS startups aspire to.

Feedback Software 89

Feedback Software Analytic Tools Research Software Product Research 89

Userpilot

MAY 30, 2024

Without the Aha moment, users are unlikely to activate the product or feature and adopt it as a solution to their problems. To find your product’s Aha moments, analyze user behavior. Also, collect feedback from power users and inactive users to find features they found valuable as well as those that might be missing.

Onboarding KPIs 85

Onboarding KPIs Data Visualization Analytic Tools User Testing 85

Userpilot

OCTOBER 15, 2023

Marketing your SaaS is a complex task involving many roles, one being a growth marketer. A growth marketer helps collect and analyze data , build and run in-app experiences, and implement strategies to drive growth. An important part of being a growth marketer is having the tools to collect data and pivot marketing campaigns.

Analytic Tools 92

Analytic Tools Feedback Software Data Visualization User Testing 92

Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users.

User Testing 77

User Testing Product Research Research Software Data Visualization 77

Userpilot

NOVEMBER 16, 2022

B2B marketing automation is more complex than B2C since the B2B sales cycle is longer and often involves more than one persona. To automate product adoption, use onboarding checklists that show users essential onboarding steps to complete. Automatically create onboarding videos with AI video production tools , like Synthesia.

Feedback Software 88

Feedback Software Analytic Tools B2B Embedded Analytics 88

Userpilot

MARCH 24, 2024

This article shows you 11 examples across different user journey stages. We also cover best practices to help you create logical user flows and develop memorable user experiences. TL;DR A user flow is a visual representation of the steps a user takes to achieve a specific goal within a website or app.

Data Visualization 90

Data Visualization Customer Feedback Analytic Tools User Testing 90

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Start by collecting basic user details via user persona surveys at sign-up. Interested?

Feedback Software 83

Feedback Software Research Software Analytic Tools User Testing 83

Usersnap

MARCH 16, 2023

Customer feedback is crucial to providing the best experience that users need. Usersnap helped POM leverage customer feedback to increase revenue and support the B2B2C model. Traditionally, we think about businesses being either B2B or B2C, however, there’s also a third model that combines the two.

Feedback Software 52

Feedback Software User Testing Customer Feedback Customer Experience 52

Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? How many analytics tools do you need? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. What are product analytics tools? Let's get started… TL;DR.

Data Visualization 89

Data Visualization Analytic Tools Feedback Software Reporting Tools 89

Userpilot

MARCH 16, 2023

SaaS landing pages are an essential step in the process of trying to get people to sign up for your solution. Product growth can often hinge on how effectively you can create a killer SaaS landing page and drive targeted traffic toward it. What is a SaaS landing page? What is a SaaS landing page? Features/benefits.

Feedback Software 81

Feedback Software Reporting Tools Embedded Analytics User Friction 81

Userpilot

APRIL 20, 2022

Looking for ways to engage your SaaS users in a way that drives freemium to premium conversions more efficiently? They are all focused on providing a great user experience. This article outlines 13 exceptional techniques for converting your free users into paid users. Let’s dive in! It’s simple.

Analytic Tools 86

Analytic Tools Feedback Software Data Visualization User Testing 86

Userpilot

JUNE 30, 2021

What is the average SaaS conversion rate from a free trial? The average conversion rate from your SaaS free trial has a big impact on your product’s growth and blindly f ollowing benchmarks is not the best way to focus your efforts. Why is a free trial conversion rate important for your SaaS business? Table of Contents.

Feedback Software 98

Feedback Software Onboarding KPIs Customer Experience Data Visualization 98

Userpilot

SEPTEMBER 10, 2022

Involuntary churn vs. voluntary churn: How do they affect SaaS businesses? And in today’s post, you’ll learn what factors lead to customer churn, like user sentiment , product experience, or payment issues. You can reduce involuntary churn by prompting payment reminders in-app or through email.

Feedback Software 85

Feedback Software Analytic Tools Customer Experience User Testing 85

Userpilot

MARCH 21, 2024

User sentiment data regarding the positive and negative emotions the user experiences while interacting with your brand. Psychographic data such as the user’s core, values, religious views, hobbies, and interests. Then, create user segments around these similarities. Customer sentiment data analysis in Userpilot.

Data Visualization 91

Data Visualization User Testing Customer Experience Customer Feedback 91

UX Planet

FEBRUARY 1, 2024

Picture this: You’re a stakeholder in a company specializing in enterprise SaaS solutions, and your team is embarking on developing a new product. Understanding the diverse needs of your potential users. Think of them as detailed archetypes that encapsulate the needs, goals, and behaviors of potential users.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

Userpilot

NOVEMBER 20, 2022

Did you know that Annualized Contract Value (ACV) is one of the most critical yet underlooked SaaS metrics? SaaS companies try to monitor a lot of metrics. In SaaS, the annualized contract value is a metric that breaks down the total contract value of a customer into an average annual contract value.

Feedback Software 91

Feedback Software Onboarding KPIs Customer Experience Customer Feedback 91

The Product Coalition

JULY 17, 2018

Although in both cases your software product is used by humans, an enterprise is a legal entity, while a consumer is a person. It is true that enterprise products are becoming more consumerized as the world gets more competitive and user expectations increase. But take another class of enterprise software product?—?server

B2C 60

B2C B2B User Testing Feedback Software 60

Product Innovation Educators

JANUARY 17, 2022

It is typically accompanied by new technology or the application of technology in a novel manner. We’ve built an app where people can buy and manage their coverage and make claims. We sell B2C and currently offer the app for a range of property and casualty (P&C) insurance. [7:33]

Feedback Software 96

Feedback Software Data Visualization Customer Feedback Customer Experience 96

Userpilot

SEPTEMBER 20, 2021

It might seem ludicrous how many SaaS apps you can try for free these days. The key is helping users realize the ongoing value of a product as quickly as possible. Product-led growth helps users experience the product for free first and then upgrade to a paid plan. It’s called product-led growth.

Analytic Tools 81

Analytic Tools Research Software Feedback Software Onboarding KPIs 81

Userpilot

SEPTEMBER 28, 2022

In the article, we explore what anticipatory design is, discuss its benefits, identify its elements and look at a few good examples in B2B and B2C products. Anticipatory design focuses on predicting user needs before they even experience them. When that happens, the solutions are ready and available to use.

Data Visualization 77

Data Visualization Feedback Software Customer Experience Customer Feedback 77

Userpilot

DECEMBER 21, 2022

Userpilot helps you build interactive walkthroughs, do advanced customer segmentation, track in-app user behavior, access powerful analytics, and collect invaluable insights with a wide range of microsurveys. Product analytics is a key asset if you want to grow your SaaS business. Understand How Users Interact with Your Product.

Analytic Tools 87

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 87

Userpilot

APRIL 18, 2024

In SaaS, getting users to value quickly matters a lot, so invest in onboarding and self-service support. Userpilot is a product onboarding platform that can help you with that. How to create effective conversion paths: step-by-step process Here’s how you create a robust conversion path for your SaaS product.

Data Visualization 81

Data Visualization Analytic Tools Feedback Software Marketing 81

Userpilot

SEPTEMBER 23, 2022

If you’re in charge of your SaaS company’s growth management, you’re likely dealing with a churn reduction nightmare. Customer churn is a big problem in SaaS companies where monthly recurring revenue is a necessity and buyers have multiple options. Book a demo to learn how! What is customer churn?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52

Userpilot

FEBRUARY 5, 2024

How you increase trial-to-paid conversion rate determines how good your SaaS model is. TL;DR Free-to-paid conversion rate measures the proportion of free trial users who upgrade to paid subscribers. For B2C opt-in trials, a 15% conversion rate is considered effective, while B2B targets should aim for 25%. But how much?

Feedback Software 52

Feedback Software User Testing Data Visualization Analytic Tools 52

Userpilot

OCTOBER 15, 2022

Want to improve your SaaS retention rates and looking for B2B customer experience best practices to get started with? In this article, we’ll cover: The essential components of the B2B customer experience. Why customer experience is an essential ingredient for retention and revenue. Look no further!

Customer Experience 88

Customer Experience B2B User Testing Customer Feedback 88

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? In this ultimate guide for product growth, we’ll walk you through everything you need to know about product-led growth and how to implement it for your SaaS. The term was originally coined in the 2010s for self-serve SaaS businesses.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Centercode

OCTOBER 28, 2020

For nearly two decades, Centercode has provided leading platform and managed service customer testing solutions that help companies turn good technology into great products. Centercode’s platform and comprehensive testing services increased time efficiency by 40%. A single, centralized tool for managing all testing data.

User Testing 69

User Testing Reporting Tools Feedback Software Research Software 69

The Product HQ

APRIL 20, 2024

Business-to-business (B2B) or business-to-consumer (B2C) product managers (PMs) have mastered various hard skills. An instructor may help keep you on track with continuous feedback. Based on an iterative approach, Agile methodology is one of the most common processes for enterprise software development.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Intercom, Inc.

NOVEMBER 7, 2019

If people aren’t looking for your solution, you have to educate them about the problem your product solves. So they created a software that provides control, visibility, and payment methods for corporate finance teams. So they created a software that provides control, visibility, and payment methods for corporate finance teams.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162