The Product Coalition

JULY 19, 2022

For some companies, these customers can be B2-B customers, and for some companies, they are B2C. Here we have to personalize the messaging for each customer based on the customer persona so they can understand the product’s value or the key benefit of upgrading themselves to a premium plan.

User Friction 121

User Friction Customer Experience User Testing Customer Feedback 121

Mironov Consulting

FEBRUARY 6, 2020

And I entirely reject gross revenue as a company-wide KPI. IMHO, setting gross revenue as a primary KPI encourages sloppy short-term thinking, whale hunting, and fictitious business cases. Yet it’s the first KPI proposed by many exec teams. Many of underlying B2C assumptions don’t work for B2B: The buyer is the user.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Revulytics

SEPTEMBER 18, 2019

In his webinar, experienced B2C and B2B product leader Tim Herbig , author of Lateral Leadership: A Practical Guide for Agile Product Management , shows how to be a data-informed product manager. When you think about moving a significant KPI, also think about your Key Failure Indicators (KFIs). More A/B testing is better, right?

Data Visualization 75

Data Visualization User Testing Information Product Research 75

Userpilot

AUGUST 30, 2021

Product analytics software varies but most have similar features, such as data capturing, customized segmentation, and KPI dashboards. KPI and other custom-built dashboards. It helps you customize your onboarding flows, analyze user behavior, and use in-app messaging to drive user engagement and product adoption. Data funnels.

Data Visualization 89

Data Visualization Analytic Tools Feedback Software Reporting Tools 89

The Product Coalition

SEPTEMBER 4, 2019

For example, a B2B product for developers might need a PO/PM with great technical skills while a pure marketing B2C product with low tech features might not. STRONG answer : Creativity regarding the format or the message with a direct link with user’s emotion and problem. How did you do it?

Weak Development Team 60

Weak Development Team Product Research User Testing Research Software 60

Userpilot

OCTOBER 7, 2020

When in-app messages are best for driving new feature adoption. What other messaging are you sending users at the same time? With our three factors in mind, it’s easy to build a framework for evaluating channels and messaging. Answer: What KPI are you trying to affect with new feature adoption? But don’t panic.

Onboarding KPIs 75

Onboarding KPIs Customer Experience Analytic Tools User Testing 75