Beyond launch day: How to plan successful B2B product rollouts
Mixpanel
APRIL 18, 2024
This is crucial because it determines how we might position and market that feature, how we enable our sales team, and so on. Working backward, the product team (engineering, product, and design) can decide how we might build the feature to ensure it’s a success based on the positioning. Take Mixpanel, for example. How does it work?
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