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15 Customer Intimacy Best Practices and Tips For B2B Companies

Userpilot

Provide convenient self-service support. Offer white-glove services to hyper-personalize onboarding and build more intimate relationships with customers. Create communities around your brand to connect directly with customers. But no business strategy will beat one-on-one interactions when it comes to creating intimacy.

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Customer Delight: How to Exceed Customer Expectations in SaaS

Userpilot

Implement in-app self-service support to provide help whenever they need it. Leverage loyalty programs to encourage loyal customers to stay loyal and share your brand. Starting from the moment they hear about your brand for the first time until they become brand advocates. What is customer delight?

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Track feature requests & read customer feedback on Slack: what we do at Usersnap

Usersnap

You can install the widget on your website or app, or even embed it to a native button and trigger upon click to launch the request form. Treat them like messages and conversations. The message can be customized to include the fields you need, such as the URL, screenshot, sender email, sender’s location… etc.

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Value-Based Growth in SaaS: Definition, Strategies, and Examples

Userpilot

Userpilot is a product growth platform with feedback, analytics , and engagement features. Provides a competitive advantage In saturated markets, consistently delivering a valuable product or service to your customers gives you an edge over competitors. Create a resource center for self-service support.

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Customer Engagement Marketing for SaaS: Definition, Strategies, and Examples

Userpilot

TL;DR Customer engagement is the level of involvement and interactions that customers have with a brand’s product or service. Use AI tools to analyze data, create chatbots, predict user behavior, and write marketing messages. Embed educational microvideos in the UI so users can visualize exactly how to use your product.

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Top 7 Insights from CS Unplugged: Enterprise Edition

Gainsight

Add marketing, commerce, data integrations, analytics, and collaboration tools, and the burden becomes heavy. Finding sponsors to amplify the message to internal teams (Jane Graham at UKG). Conducting branding initiatives to clarify team goals, then sharing stories of renewal wins (Graham).

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An interview with John Kotowski on product pricing surveys: pricing research is not just “how much are you willing to pay”

Usersnap

First let’s clarify some definitions. A pricing survey is a research method using surveys to obtain information that will drive your pricing and packaging decisions for your product or service. You can embed surveys to emails to collect off-site and post-experience feedback as well. What is a pricing survey?