Intercom, Inc.

MAY 13, 2022

Oftentimes a good customer service experience starts with developing a sound process. With ticketing workflows that put the emphasis on conversations not tickets, customer support teams now have the ability to categorize, prioritize, and assign issues as they arise. What is a customer service process? Messenger-based customer service.

Data Visualization 129

Data Visualization User Testing Customer Experience Customer Feedback 129

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. In a nutshell, effective brand positioning identifies the key benefits of your product and its competitive advantage in the market. The sales team could be a good source of information.

Research Software 95

Research Software Feedback Software Analytic Tools Positioning 95

Userpilot

MARCH 7, 2024

Customer engagement is a wider concept than user engagement encompassing customer interactions with the brand across all customer journey stages. AI writing assistants help teams make their microcopies concise but informative and engaging. The latter is only limited to user behavior within the product.

Analytic Tools 93

Analytic Tools Data Visualization Onboarding KPIs Feedback Software 93

Userpilot

JANUARY 3, 2023

MQL is a potential customer fit for your business, reviewed by the marketing team. The marketing team reviews and confirms the MQL before sending it to the sales team. A potential customer shows a more definite intent to purchase the product in SQL than in MQL. Let’s dive in! What is a Sales Qualified Lead (SQL)?

User Testing 93

User Testing Feedback Software Research Software Customer Experience 93

Nulab

AUGUST 25, 2021

Whether you’re an Olympic runner, an app developer, or a wealthy big-city bachelor, getting to know what’s going on in the world around you is a smart thing to do. from marketing and sales to product development and community building. Plotting their strengths and weaknesses (and your opportunities and threats).

Weak Development Team 86

Weak Development Team Research Software User Testing Customer Experience 86

Userpilot

MARCH 31, 2022

Essentially, a product tour is a series of tooltips designed to introduce a brand new user to the key features of your product. Slack uses two tooltips, showing new users how to send messages and keep track of conversations (reducing the learning curve) during an onboarding flow. The ‘developer’ way: Javascript, HTML, CSS.

Analytic Tools 92

Analytic Tools Customer Experience User Testing Customer Feedback 92

Intercom, Inc.

APRIL 22, 2021

If you’re a senior engineer and want to further your career, what skills should you develop? Moving forward in your career, avoid the trap of doing work that feels high-impact, but it’s actually not , or work that makes you look good at the expense of the project and the team. How do people move into staff engineering roles?

Technical Review 274

Technical Review Leadership CTO Coach Weak Development Team 274

Userpilot

MAY 18, 2023

UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. It includes everything from how customers perceive your marketing messages to what they think about your pricing fairness, customer service, product suites, etc. User persona template.

Customer Experience 84

Customer Experience User Testing Analytic Tools Feedback Software 84

Userpilot

APRIL 30, 2024

From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market development targets new markets with existing products, while product development – existing markets with new products. If so, we’ve got you covered.

Analytic Tools 96

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 96

The Product Coalition

SEPTEMBER 23, 2020

While they might keep localization in mind, all they do is simply translate the website copy which predictably leads to poor results. In order to truly win the hearts of international clients and retain your brand reputation, you need to clearly understand what are localization and translation and how they differ. But is it wrong?

User Testing 109

User Testing Research Software Customer Experience Product Research 109

Userpilot

NOVEMBER 15, 2021

In-app messaging. In-app messaging can be used to announce new features, send activity alerts, or improve user onboarding via modals, tooltips, and other elements. Interactive help centers enable your business to support more customers and improve customer satisfaction without having to rely solely on your support team.

Analytic Tools 87

Analytic Tools Feedback Software Reporting Tools Onboarding KPIs 87

Intercom, Inc.

JANUARY 27, 2022

We’ve reached out to a few of our colleagues on Intercom’s R&D team to hear their reflections on the movement and what the term “women in tech” means for them. You can message us on Twitter or record a voice memo on your phone and send it to us on podcast@intercom.com. Niamh is a Brand Editor here at Intercom.

Research Software 138

Research Software Engineering CTO Definition 138

Business of Software Conference

DECEMBER 28, 2023

One study tested how bottled water brands can use personality in their branding to improve consumer brand recognition and preference. To demonstrate this power of (un)predictability, Wiebe shared an example of when she and her team wrote test copy for a fashion website landing page.

Software Review 59

Software Review Research Software Feedback Software User Testing 59

ProductPlan

JULY 11, 2019

Product teams must not only create an amazing product, they also need to set the stage for the product getting the awareness it requires for trial and user adoption. To avoid an unsuccessful launch and weak usage, product teams and their product marketing counterparts must be in lockstep. You can’t be all things to all people.

Customer Experience 66

Customer Experience User Testing Weak Development Team Development Team Review 66

Intercom, Inc.

APRIL 5, 2018

Our chat covers how gaming principles influenced her growth experiments, her team’s most successful retention tactics, and much more. Adam: How was the transition from classic marketing to working more with designers and engineers on the growth team? What follows is a lightly edited transcript of the interview.

Customer Experience 223

Customer Experience User Testing Customer Feedback Analytic Tools 223

Intercom, Inc.

DECEMBER 4, 2019

One of the biggest determining factors of a company’s success is the clarity of its message, and how that clarity comes across in every interaction across the product and brand. Brand Identity: When customers interact with your brand, is your value proposition clear? Three reasons companies get this stuff wrong.

Branding 209

Branding Weak Development Team Technical Review Airlines 209

Intercom, Inc.

NOVEMBER 7, 2019

So they created a software that provides control, visibility, and payment methods for corporate finance teams. Instead, focus on fostering a culture of communication and feedback loops between the team. It’s safe to say he’s learned a thing or two about adjusting his message and product for each unique customer persona.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

The Accidental Product Manager

SEPTEMBER 28, 2020

It sure seems like customers can very quickly become upset about something that wasn’t covered in your product development, definition and then fly off the handle and be in the streets waving signs and talking with television stations about how bad you are all in the space of a couple of hours.

Customer Experience 65

Customer Experience Product Management Product Manager Systems Review 65

Userpilot

MAY 14, 2021

They make a good impression on your customer, and the insights gathered, if filed correctly, can be useful for your product and marketing teams. Let’s start with some definitions. Don’t ask customers a question that they’ll have to consult a team member about before answering. What is an onboarding survey? What did you like?

Onboarding KPIs 52

Onboarding KPIs Feedback Software Product Research Data Visualization 52

Roadmunk

OCTOBER 12, 2017

Welcome to the very first episode of Product to Product , Roadmunk’s brand new podcast! They’re open to sharing their own experiences of working in product (both the good and the bad) in very honest ways—and they’re very generous with advice. Visual search is an internal tool that our machine learning team built.

Artificial Inteligence 55

Artificial Inteligence Data Visualization Feedback Software Analytic Tools 55

UX Studio

MARCH 11, 2024

I realized that that wasn’t really gonna happen I’m very very bad at competition. And like the warmups and practice, I could see that I was kind of… you can kind of know how good you are on the team [00:04:00] in the warmups. Really anything to do with the wind surfing. Maybe it’s kind of like that.

User Testing 66

User Testing Feedback Software Research Software Data Visualization 66

Userpilot

APRIL 21, 2021

They don’t have the features product marketers need, such as tracking user data and communicating it across your whole team. If you need to analyze customer communication in order to identify patterns to relay to your product team, Drift makes it easy to segment conversations by a user’s location, browser, or in-app behavior.

Analytic Tools 53

Analytic Tools Feedback Software Research Software Customer Communications 53

BrainMates

NOVEMBER 1, 2021

Developing and launching a product only to have it fail is the complete antithesis of the “Fail Fast” innovation motto. You have just invested 1000s of work hours and millions of dollars in developing & launching this product. If PM 101 is problem before solution, this is definitely 102 – “ who will pay and why ?”

Weak Development Team 105

Weak Development Team Product Research Development Research Software 105

Alchemer Mobile

MARCH 18, 2021

Brands shifted focus to improving long-term retention. Brands only lost an average of 4% of consumers in this group thanks to precise segmenting and proactive, personalized outreach. You can reach us here or message us on social media @Apptentive. OK, so there are a couple of answers here, I’ll let the team decide.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Business of Software Conference

FEBRUARY 16, 2021

So, this was focused on software developers, specifically, for dotnet software developers, this very small ad network, I ran those ad networks for a couple years, and realized that that was a terrible business. And I was a software developer before. The Good and the Bad of Taking Money. 2:43 Mark: Yeah.

Feedback Software 59

Feedback Software Weak Development Team Customer Communications Customer Experience 59

Intercom, Inc.

OCTOBER 12, 2021

As a support leader, you already know how important it is to take care of your customers – but it’s just as important to take care of your support team. Here’s why human support is so crucial for any customer-centric organization, and how it can have a significant impact on your team, your business, and your customers. Here’s why.

Weak Development Team 222

Weak Development Team Customer Experience User Testing Customer Feedback 222

Business of Software Conference

AUGUST 30, 2019

Claire Suellentrop (Founder/CMO, Userlist.io) – Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging from Business of Software Conference. So I have talked about jobs to be done and how you can use it specifically for marketing as opposed to just for product development at a couple of conferences.

Research Software 40

Research Software Messaging Analytic Tools Feedback Software 40

Intercom, Inc.

JUNE 6, 2019

For instance, many teams build apps on Intercom so users can leverage their workflows and services within our live chat Messenger and messages. So I wanted to hear why that strategy makes sense for MadKudu and his advice for other teams thinking about building apps for their product. Short on time? The mission of MadKudu.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

Mind the Product

OCTOBER 27, 2016

It wasn’t too long ago that designers and developers were disciples of strictly separate crafts – but today, someone who can do both well is quickly labelled a “unicorn”, and sought after by many a unicorn-thirsty start-up. It’s becoming a less and less reliable model for how customers actually engage with brands and businesses.

Customer Experience 162

Customer Experience User Testing Customer Feedback Weak Development Team 162

Userpilot

NOVEMBER 8, 2022

Unlike a go-to-market strategy, which focuses on the product launch phase alone, a marketing strategy refers to a longer-term approach toward achieving success with your brand. A GTM strategy provides direction for all team members, reduces your product’s time to market, and helps you cut costs.

Feedback Software 84

Feedback Software User Testing Product Research Strategy 84

Userpilot

JULY 27, 2022

There are five stages of the product life cycle: development, introduction, growth , maturity, and decline. Product life cycle marketing (PLC marketing) aligns the marketing efforts of a product with its stage of development. These include the development, introduction, growth, maturity, and decline stages.

User Testing 91

User Testing Feedback Software Analytic Tools Research Software 91

The Product Coalition

JANUARY 12, 2020

So I decided to write a complete guide on getting your team from where they are, to fully using OKRs in 30 days. How to have meetings with the team, what to cover, how to get low performing teams back on track and then how to persuade everyone in the company to use them too. I also make sure to cover the more human elements.

Weak Development Team 78

Weak Development Team Research Software Onboarding KPIs Customer Experience 78

Intercom, Inc.

JANUARY 20, 2022

We surveyed and interviewed key people in our teams to understand how they worked and how they saw Intercom’s internal operations. Honest feedback can be hard to take, but it’s essential to develop the type of culture that encourages people to constructively criticize processes, leadership styles, or approaches. Paul: Yeah.

Feedback Software 249

Feedback Software Reporting Tools Product Research Data Visualization 249

Lenny Rachitsky

MARCH 5, 2024

I know many guides exist, but until this post, I’ve never had one definitive guide to share with people that doesn’t also overwhelm them. When working with Leo’s team, the launch preparations will take on average around 10 hours, versus 50 to 120 hours when managing the campaign entirely in-house.

Startups 113

Startups Feedback Software Onboarding KPIs Technical Review 113

Userpilot

SEPTEMBER 16, 2022

Customer Experience (CX) is the perception a customer has of your brand based on their interaction across all stages of the customer journey. Fixing empty states with in-app messaging and pre-made templates, like Userpilot. It starts when the user discovers your brand and continues even after the customer has become a promoter.

Feedback Software 91

Feedback Software Customer Experience User Testing Customer Feedback 91

Mind the Product

NOVEMBER 9, 2016

Brands such as McDonald’s , Volvo , Coca Cola , Marriott Hotels , and even President Obama , have successfully released VR content to consumers, with many more scrambling to join them. As we look at what it takes to develop non-gaming VR products, their separation from gaming becomes very important.

Weak Development Team 96

Weak Development Team Development Feedback Software User Testing 96

Intercom, Inc.

MAY 12, 2020

And perhaps more importantly, how can you develop it? There’s only really one way to develop product judgment and that’s through direct interaction with your customers. Create a safe environment for sound product judgment to develop by ensuring feedback is immediate, clear and concrete. ” What is it?

User Testing 173

User Testing Product Research Customer Experience Customer Feedback 173