Intercom, Inc.

JUNE 13, 2018

In our industry there are dozens, if not hundreds of ways you can get in front of your customers or people you’d like to be your customers. Well-executed events can attract, convert, educate, nurture or delight your audience. Product positioning, knowledge and brand awareness are your first ports of call in the early days.

Events 205

Events Branding Customer Experience User Testing 205

Userpilot

FEBRUARY 3, 2023

The customer onboarding lifecycle is the ongoing process of educating users on your product and helping them achieve success with it. In this article, we explore how to continuously educate and unlock value for your users throughout the customer lifecycle. You can use modals for this. To invite users to a webinar, use slideouts.

Onboarding KPIs 98

Onboarding KPIs Customer Experience User Testing Customer Feedback 98

Gainsight

JULY 11, 2023

By now, you’ve heard the big news (but just in case you didn’t): Gainsight acquired the leading Customer Education Platform Northpass. What comes to mind when you think about education? Whatever the case, one thing is for sure — education has a special meaning when it comes to Customer Success.

Education 40

Education Customer Experience Software Review Certifications 40

Userpilot

SEPTEMBER 21, 2022

Best knowledge base tools should also allow you to create easily customizable knowledge bases, enabling you to tweak the styling and design to match your brand and customers. Customization: Your knowledge base should be easily customizable to match your brand style and design. Branding customization. Customized branding.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Data Visualization 98

Alchemer Mobile

APRIL 21, 2022

In response, consumers interacted more with brands through their apps. The average response rate to in-app interactions was 91%—which means that the overwhelming majority of consumers who were interacted with responded to the brand’s outreach. On average, most brands only hear from less than 1% of their customers surveyed.

Product Research 264

Product Research User Testing Customer Feedback Data Visualization 264

Userpilot

AUGUST 10, 2023

Benchmarking this crucial metric against your industry helps you assess your standing relative to your competition. In this article, we’ll delve into the ins and outs of CAC, its industry-specific benchmarks, and the proven practices to improve it. The average CAC varies across industries. LTV: CAC ratio formula.

Customer Experience 96

Customer Experience User Friction Customer Feedback Onboarding KPIs 96

Alchemer Mobile

MARCH 16, 2021

In response, teams across all industries need to rethink their mobile feedback and engagement strategies to meet rapidly-shifting marketplace changes. Key findings include: Companies who proactively engage with consumers at the right time and place see their 90-day retention results double the industry average , which is between 20-30%.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software User Testing 246

Gainsight

APRIL 26, 2023

Oh, how far we’ve come—as a company, an industry, and an unstoppable community that we’ve forged around our annual Pulse Conference. We’re ecstatic to come together on May 17–18 to discover what’s next for our industry. Your industry-leading thought leadership. But it all started at Pulse!” But we couldn’t have done without you.

Reporting Tools 52

Reporting Tools Customer Experience Education Customer Feedback 52

Alchemer Mobile

DECEMBER 8, 2022

Aggregate customer sentiment findings (combined across industries). We analyzed data from the following industries for the 2021 calendar year to see what trends we could find in relation to customer sentiment and how it changes depending on the season. Travel industry customer sentiment findings. Media/Entertainment.

Customer Feedback 246

Customer Feedback User Testing Data Visualization Customer Experience 246

Gainsight

APRIL 8, 2024

to Digital CS , drawing insights from research analysts and industry thought leaders. As customers engage, they forge stronger bonds with the brand, fueling advocacy and organic growth through referrals and elevated brand reputation. To address these challenges, companies are turning to digital customer education.

Data Visualization 52

Data Visualization Research Software Analytic Tools Customer Feedback 52

Amplitude

SEPTEMBER 21, 2020

They vary according to your product and industry. Each step is represented by a different user action, depending on your company’s industry. MINDBODY is a digital platform that helps users and fitness providers connect in the wellness industry. However, conversion funnels are not a one-size-fits-all framework.

Analytic Tools 124

Analytic Tools Research Software User Testing Data Visualization 124

The Product Coalition

FEBRUARY 22, 2019

If you’re like most people, the odds are that Rolex is one of the brands that pops into your mind straight away. That’s the power of branding. Regardless of which industry you’re in, brand awareness is one of the most important things to keep in mind. There’s no such thing when it comes to branding.

Branding 60

Branding Construction Definition Education 60

Alchemer Mobile

MARCH 23, 2022

They share insights applicable across the mobile landscape, as well as benchmarks specific to your industry. The individual industries include Media & Entertainment, Finance, Healthcare, Shopping, Food & Drink, Travel, Business Services, Personal Services, Utilities, and Education. ?Watch

Data Visualization 246

Data Visualization Entertainment Healthcare Webinar 246

The Product Coalition

MAY 2, 2023

By embracing the clarity and curiosity of a kindergartener, you also unlock opportunities to form genuine connections with educators. The ELI5 framework can help you highlight what sets your product apart from competitors while making it more appealing to users unfamiliar with technical jargon or industry-specific terminology.

Customer Feedback 78

Customer Feedback Product Marketing Marketing Strategy 78

Userpilot

MAY 1, 2024

Building a community is no walk in the park, but creating a brand community around your product can be easy and even fulfilling as long as you stay focused on your goals. Successful brand communities are the ultimate goal, offering valuable insights and fostering customer loyalty. That’s understandable!

Feedback Software 102

Feedback Software Customer Feedback User Testing Customer Experience 102

Alchemer Mobile

MARCH 23, 2021

Recent marketplace fluctuations required brands to get creative in their app mobile engagement strategies. App retention can also be used as a trust signal around how well your brand knows its customers. How brands define “successful” retention is extremely dependent on the length of time measured. 90-day Retention.

Research Software 216

Research Software Feedback Software User Testing Data Visualization 216

Userpilot

MAY 20, 2024

Offer educational resources like guides and webinars to help users maximize product value. Foster an online brand community to increase loyalty and create competitive advantages. Check out our Product Rantz newsletter where we cover news about product updates and new features , industry trends, and product best practices.

Data Visualization 103

Data Visualization Embedded Analytics Analytic Tools Customer Feedback 103

UX Planet

FEBRUARY 11, 2024

In this article, we’ll be learning what personalization in user experience means, different forms of personalization which exist, and how personalization can impact brands. Adaptative Learning Systems: Some educational platforms use adaptative learning algorithms to personalize the learning experience for each student.

Customer Experience 79

Customer Experience User Experience Research Software User Testing 79

Alchemer Mobile

AUGUST 31, 2023

Such interactive elements not only enhance the shopping journey but also create memorable brand interactions. As mobile e-commerce grows, many brands have recognized the power of applications to earn revenue from customers. The world is rapidly moving towards mobile and your brand cannot afford to be left behind.

Feedback Software 113

Feedback Software Analytic Tools User Testing Customer Feedback 113

Alchemer Mobile

MARCH 14, 2022

Industries rebounded, work styles continued to shift, and consumers stuck to their mobile-first habits, spending more time and money in mobile apps than any year prior. The mobile channel continued to be the most powerful and direct channel to consumers across all industries, with engagement outperforming desktop web and television.

Data Visualization 263

Data Visualization Reporting Tools User Testing Customer Feedback 263

Userpilot

FEBRUARY 25, 2024

Analyzing user behavior can help you understand how users perceive your product and brand. Product analytics can help you track changing user behavior for your app but here are some industry-wide changes that are influencing purchasing decisions in 2024. TL;DR User behavior trends are not the same as consumer behavior trends.

Analytic Tools 105

Analytic Tools Data Visualization User Testing Reporting Tools 105

Userpilot

JANUARY 8, 2024

By staying consistent with your SEO efforts , you’ll not only enhance your search rankings but also establish your brand as an authority in your industry and niche. While you can host webinars yourself, also explore collaborating with industry influencers or complementary businesses to co-host some sessions.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Product Management University

FEBRUARY 12, 2024

Start by looking at specific market segments, preferably vertical industry segments. Do this for your top 3-5 market segments and then develop lead generation campaigns with messaging that’s industry specific. It’ll tarnish our brand.” We pitched the idea to our corporate marketing team as they had the demand generation budget.

Product Marketing 147

Product Marketing Marketing Customer Experience Differentiation 147

Userpilot

NOVEMBER 2, 2023

Content marketing is an effective way to increase brand awareness and educate customers on how to use the product for their use cases. Webinars play an important educational role. They allow companies to reach broad audiences and increase brand awareness. Most companies use all 3 strategies to some extent.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

UX Studio

SEPTEMBER 10, 2019

Creating and maintaining a brand strategy can turn into a never-ending struggle, but it can also provide a great deal of fun. In this post we created a guide on the steps to take in developing your brand strategy. But first, let’s define brand strategy! But first, let’s define brand strategy! Brand strategy defined.

Branding 63

Branding Weak Development Team Strategy Research Software 63

Alchemer Mobile

JULY 22, 2021

If a brand has a lower product adoption, this could be indicative of a myriad of issues from wrong market fit to a poor onboarding experience to product bugs and more. Throughout your product experience, make sure you’re continuing customer education and engagement through helpful tips, tutorials, and other in-product/in-app communications.

Onboarding KPIs 246

Onboarding KPIs User Testing Feedback Software Customer Feedback 246

Userpilot

APRIL 29, 2024

This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. Behavioral segmentation organizes consumers based on their interactions with products and brands. If you satisfy your customers’ needs and make them feel valued, they will remain loyal to a brand.

Analytic Tools 104

Analytic Tools Research Software Feedback Software Product Research 104

UX Planet

FEBRUARY 1, 2024

The app will also provide news and educational content on investments, maturity details for FDs and RDs, and statistical spending insights. Why this Industry The finance industry presents a compelling opportunity for designing applications due to the significant and widespread challenges outlined in the problem statement.

Analytic Tools 86

Analytic Tools Data Visualization Research Software Reporting Tools 86

The Product Coalition

DECEMBER 28, 2020

In 2021, brands can use the power of video marketing to drive audience engagement and increase conversions. Over the decades, he still is one of the most memorable mascots in the cleaning goods industry. Mr. Clean is one of many examples of how animation can set a powerful brand image and stick to the customers’ hearts.

Marketing 179

Marketing Advertising Airlines Magazine 179

AB Tasty

MARCH 26, 2024

Optimizing digital experiences can directly impact a company’s bottom line by improving conversion rates, reducing customer frustration, and enhancing brand sentiment. Customers of today expect an experience alongside whatever they have purchased. Dive deep into Episode #1 1.

Telecommunications 52

Telecommunications Customer Experience Data Visualization Finance 52

Amplitude

SEPTEMBER 21, 2020

They vary according to your product and industry. Each step is represented by a different user action, depending on your company’s industry. MINDBODY is a digital platform that helps users and fitness providers connect in the wellness industry. However, conversion funnels are not a one-size-fits-all framework.

Analytic Tools 59

Analytic Tools Research Software User Testing Data Visualization 59

Userpilot

MAY 8, 2023

TL;DR Software companies are facing a wider array of challenges due to the increasingly saturated and competitive nature of the SaaS industry. With so many SaaS businesses operating in the same market, it should come as no surprise that the industry has become quite saturated and competitive. Why do SaaS companies face challenges?

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

UX Planet

DECEMBER 21, 2023

Together with the Shakuro design team, we’re discussing the new tendencies that may be a real wind of changes for the industry. If you’re a UI/UX designer seeking inspiration, or a product owner aiming to propel your brand into the future, join us on a journey through the design trends of 2024.

UX 81

UX Analytic Tools Data Visualization Artificial Inteligence 81

Alchemer Mobile

AUGUST 6, 2020

Product managers are rapidly advancing their skills, and as a result, the industry as a whole has had to level-up to compete as the world’s biggest brands continue to adopt a mobile-first approach. In reality, our data shows that brands only hear from less than 1% of their customer base, which we call the “vocal minority.”.

Feedback Software 179

Feedback Software User Testing Data Visualization Product Research 179

Userpilot

DECEMBER 19, 2022

B2B marketing expenses can vary wildly depending on whether you’re building a brand on social media, investing in content, or targeting enterprise customers with account-based marketing. Find your brand positioning. Brand identity is the first detail that you need to nail down.

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

OCTOBER 4, 2022

Good CRR depends on the industry, but for SaaS, over 35% is considered good. Examples of customer retention from inspiring brands: Slack uses a simple onboarding process to engage customers and drive product activation. Loom uses product tutorials as educational content while also showcasing the platform in action.

Feedback Software 98

Feedback Software Customer Experience Customer Feedback Data Visualization 98

Innovatemap

JUNE 27, 2023

We believe in the transformative power of education. There are so many educators who played a meaningful role in my journey to becoming a product marketer,” said Maria Otteson , Senior Product Marketer. It’s a privilege to give back by helping teachers see the reality of what their students can do with their education.”

Product Strategy 52

Product Strategy Research Software Feedback Software Strategy 52