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What is proactive support?

Intercom, Inc.

But now that customer experience has become a critical differentiator for modern consumers, this reactive approach to customer support is no longer good enough. It reduces inbound conversation volume without sacrificing customer happiness. The benefits of proactive support. Here are three major benefits of proactive support.

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Negative Persona in SaaS: Why You Need to Have One and How to Create It

Userpilot

Talk with your sales and customer service teams to better understand your customer profiles. Constantly fine-tune each negative persona with new data from your growing user base. Userpilot helps you collect user data in-app and collect direct feedback from users via microsurveys. How to collect data and build negative personas.

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

Rather, everything is an iterative process of building the service, rolling it out to users and keep improving it as you get new data and feedback. But because they couldn’t be in the office, we brought in some consultants on the sales enablement side and we beefed up our sales force and our customer platform.

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8 steps to craft a winning sales strategy, according to industry leaders

Intercom, Inc.

When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. Whether your sales team is five or 500 people, a well formulated sales strategy is crucial to being able to close deals quickly and predictably. Define your ideal customer profile.

Outbound 177
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How B2C companies are using live chat to drive sales and offer a personalized customer experience

Intercom, Inc.

Channels like live chat and self-service are highly preferred when it comes to customers getting answers to their questions. Crucially, enabling these channels can be just as much a vehicle for sales as it is for customer service. Website visitors who chat pay 13% more than those who don’t, according to our data.

B2C 126
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How user analytics helped us reduce mobile app churn: a case study

Mixpanel

In this guest post for Mixpanel, he shares his lessons on reducing mobile app churn with user analytics. Using quantitative user analytics and qualitative feedback enables product managers to understand the root causes of disengagement and churn, and to drive product changes that unlock significant business value.

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Sparking conversations: How every team can benefit from conversational support

Intercom, Inc.

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. Because it’s messenger-based, the right conversational support tool becomes a powerful, searchable database.