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Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. What is product positioning? Why is product positioning important? Benefits of good product positioning.

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9 Customer Analytics Use Cases For SaaS

Userpilot

Looking for customer analytics use cases that can significantly improve your SaaS? This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. We also cover: Customer analytics categories. The three types of customer analytics and their significance.

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What is User Engagement Analysis? Top 9 Metrics to Track

Userpilot

Other popular user engagement metrics include user activation rate , DAUs/WAUs/MAUs , user stickiness , product usage frequency, NPS, CSAT , customer retention rate , and customer churn rate. AI writing assistants help teams make their microcopies concise but informative and engaging.

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

A market gap can be caused by missing functionality or poor user experience. Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. How do you tune in to what users are saying on the grapevine?

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How to Analyze Customer Behavior and Improve In-app Experience

Userpilot

In this piece, we’ll cover everything you need to know about customer behavior analysis. Customer behavior data refers to any customers’ interactions inside the product across the different stages of the customer journey : from engaging with the onboarding checklist, to clicking on a particular feature, and more.

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Product Satisfaction Survey: 35+ Question Examples [+ Survey Templates]

Userpilot

Which asks users to rate their likelihood of recommending your product to a friend on a scale of 0-10. Which measures the customer’s experience with a specific product, feature, or team interaction. Ask users to rate from 1 to 5 how easy it is to use your product. Measure customer loyalty with an NPS survey.

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How Product Roadmaps Kill Outcomes [Dave Martin]

Userpilot

TL;DR Regular roadmaps kill outcomes by forcing teams to think in the categories of features and timelines. The outcome-based roadmap focuses on delivering value to customers instead of obsessing about building specific features. Many companies lack differentiation strategies and drive product development by copying competitors.