customers for-product-managers 
Product Management University
MARCH 14, 2023
One View of the Customer. Measurable Customer Value. Today, Product Management University announced the availability of its Customer Outcome Framework for B2B. It’s a simpler approach for bringing quantifiable strategic value to the customer versus the typical approach of focusing solely on customer problems.
Product Management University
FEBRUARY 9, 2023
Learn Value Skills for Leading Customers Strategically Versus Reacting Tactically Rock Hill, SC – February 9, 2023 Today, Product Management University launched The School of Customer Success for B2B. The School of Customer Success features the Customer Success Value Skills training course and certification.
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Mind the Product
JUNE 16, 2023
Product Director Marta Rolak looks at why talking to customers can be scary and shares some techniques to help product managers alleviate their anxieties during customer interviews Read more » The post Feeling uncomfortable about customer interviews?
The Accidental Product Manager
SEPTEMBER 18, 2023
Getting customers is hard, keeping them is even harder Image Credit: Stock Catalog There’s no question that streaming services are very hot right now. Sure would be good to be a product manager for one of them. Sure would be good to be a product manager for one of them. What’s going on here?
Speaker: Scott Sehlhorst
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this.
The Product Guy
NOVEMBER 21, 2018
Guest Post by: Lee Atkins (Mentee, Session 7, The Product Mentor) [Paired with Mentor, Jordan Bergtraum]. Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. One method that Product Managers are turning too is the Customer Advisory Board.
The Accidental Product Manager
OCTOBER 17, 2022
Product managers are starting to move away from using Amazon Image Credit: Open Grid Scheduler / Grid Engine. So if you were a product manager and you wanted to both advertise your product to your customers and make it easy for them to buy it from you, how would you go about doing that?
Speaker: Anne Steiner and David Laribee
It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.
Speaker: Jon Harmer, Product Manager for Google Cloud
Move from feature factory to customer outcomes and drive impact in your business! This session will provide you with a comprehensive set of tools to help you develop impactful products by shifting from output-based thinking to outcome-based thinking.
Speaker: Jamie Bernard - Senior Product Director at Launch by NTT Data
In today’s dynamic business landscape, successful product management hinges on a keen understanding of customer needs and market dynamics. It serves as a catalyst to better align your entire organization, setting the stage for impactful, customer-centric product management.
Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo
It can be a real challenge to collect, manage, and understand feedback from customers. And how can you bring the voice of the customer into projects you're already working on? Taking a proactive approach when collecting customer feedback will answer all these questions and ensure that you are building the best product.
Speaker: Stewart Rogers, VP Products, Lambda Solutions
Your product is drowning in data. Your innovative, early adopter type Customers want not only access to it all, but the reporting and analytics capabilities to analyze it all. The rest of your Customers crave better reporting. Your Customers are online with your Customer Success team and considering alternatives.
Speaker: Luke Freiler, CEO and co-founder of Centercode
COVID-era product management is fraught with challenges as companies scramble to adapt their approach to make the most out of the current economic climate. A lucky few companies are ramping up to meet skyrocketing demand for distance-friendly products and services. September 22, 2020 at 11:00 am PDT, 2:00 pm EDT, 7:00 pm BST.
Speaker: Sam Owens, Product Management Lead, Namely Platform
Sam and Jessica faced a problem that many product managers face: their customers wanted better analytics and reporting, but analytics wasn’t the core function of the SaaS product Sam and Jessica manage. Balanced competing priorities and managed expectations.
Speaker: Evan Leong - CEO & Founder, Product Signals
Customer feedback is integral to effective problem management and product development for senior product professionals. How do industry leaders like Apple and Amazon successfully leverage customer and market insights to enhance their products, even with vast customer bases and extensive market data?
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