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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

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What is Customer Friction in SaaS: How to Measure & Reduce

Userpilot

A seamless and frictionless experience can differentiate a company from its competitors, which can be a decisive factor for customers when choosing between similar products. Once you tag the features, you can track the data from the Features & Events dashboard which consists of a scoreboard and graph displaying usage trends.

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Heap vs Google Analytics: Which Analytics Tool Is Better?

Userpilot

The key differences between Heap and Google Analytics 4 (GA4) are: Heap automatically tracks everything through code installation while GA4 combines both auto-collected and user-defined events. Setting up a funnel analytics dashboard in GA4 is similar to Heap in terms of setting up steps. Heap’s Event Visualizer.

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How Meagan Glenn From Lavender Leverages Customer Feedback for Product Growth

Userpilot

How do you differentiate between valuable feedback and noise? Analyze performance with visual dashboards : View key metrics like survey completion rate and average completion time. The NPS dashboard visualizes the NPS score along with the percentage of promotes, passives, and detractors. Userpilot NPS dashboard.

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How to Perform A Product Feature Analysis

Userpilot

For instance, Userpilot’s detailed analytics dashboards make it easy for any SaaS product team to get granular with user behavior data and extract actionable insights. Niche features can be a powerful differentiator and build loyalty within that particular audience. So the next step is to track them. Too many metrics to track?

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Fintech Customer Experience: How to Measure and Improve It [+ Tools]

Userpilot

TL;DR The fintech customer experience helps neobanks, cryptocurrencies, and blockchain wallets differentiate themselves from traditional financial institutions. You can rig your surveys to be sent periodically like most types of NPS surveys or trigger them after specific events (e.g. Want to improve your fintech customer experience?

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13 Customer Discovery Questions to Ask for Valuable Insights

Userpilot

Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events. Industry events – attending conferences and trade shows allows you to stay up to date with the trends in your niche, network with potential customers, and gather feedback on your product ideas.