Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. This enables the marketing team to set clear expectations from the very beginning of the marketing campaign. Strong positioning makes the work of the marketing and sales teams easier.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Intercom, Inc.

DECEMBER 1, 2021

As a sales manager, the most impactful thing you can do is coach your team. At Intercom, we’ve developed the GEMS framework to help everyone on our teams achieve best-in-class written communication. Prospects and customers can only subscribe to that ideology if they experience it firsthand with our teams”.

Framework 118

Framework Weak Development Team Technical Review Feedback Software 118

Userpilot

OCTOBER 25, 2022

Product differentiation and positioning are important aspects of strategic product management because they allow you to build a product that meets the needs of the right customers in the right market and stand out from the crowd. They tell the product management team what they need to achieve. What is strategic product management?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

The Product Coalition

MARCH 7, 2023

How to prepare for a user interview, all the way to sharing the results with your team. I compiled this guide back when I was training product managers on my team to be able to run user interviews. It heavily references Laura Klein’s Build Better Products , as well as learnings from my own mistakes.

User Testing 119

User Testing Customer Feedback Customer Experience Data Visualization 119

UX Planet

JANUARY 16, 2024

The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Market research for startup branding can be perceived as an unnecessary expense, especially when compared to product development or marketing activities that seem more directly linked to revenue generation.

Branding 88

Branding User Testing Product Research Data Visualization 88

People-First Product Leadership

DECEMBER 4, 2023

Throughout the post, I provide practical tips and steps for developing these strategic elements, setting the foundation for further strategic planning. Often referred to as “ideal customer profile” or ICP for short. Identify their strengths, weaknesses, opportunities and threats (SWOT). These are your key results.

Strategy 52

Strategy Weak Development Team Technical Review Vision 52

Product Management University

MARCH 15, 2017

Product usability is the new currency for differentiation. Combining both roles into one usually results in one the following: A product that has the right features with poor usability. Functional Product Designers Accelerate Product Development. That makes the role of the functional product designer, a.k.a

Weak Development Team 100

Weak Development Team Customer Experience B2B Differentiation 100

Userpilot

MARCH 27, 2023

We finish with an overview of product analytics tools that your team can benefit from. Product analytics are used not only by the product team but also by the customer success and the marketing team, as well as UX designers and devs. As a result, product teams are able to make quicker decisions.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 98

Userpilot

SEPTEMBER 4, 2023

Customer journey optimization refers to the strategic process of analyzing and enhancing a customer's entire experience with a brand. Effective journey mapping entails customer research, gathering cross-functional teams, brainstorming sessions, and refining maps based on data and feedback.

Data Visualization 98

Data Visualization User Testing Analytic Tools Customer Feedback 98

Product Warrior

MARCH 9, 2023

Without product strategy, we have no alignment on what approaches product development will take to iterate closer to the vision and deliver commercial goals. Empowered product teams Product teams need the product strategy to guide them on which problems to solve - without dictating features. We need to avoid this.

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

Product Warrior

MARCH 9, 2023

Without product strategy, we have no alignment on what approaches product development will take to iterate closer to the vision and deliver commercial goals. Empowered product teams Product teams need the product strategy to guide them on which problems to solve - without dictating features. We need to avoid this.

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

Userpilot

FEBRUARY 10, 2023

Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers. So let’s cover each of them and see what you can do to improve your team’s effectiveness. What is a persona?

Research Software 98

Research Software User Testing Analytic Tools Feedback Software 98

Userpilot

APRIL 13, 2022

Click tracking is an essential method for uncovering weak spots in the product UX and the user flow by analyzing how users engage with your UI. This can be a broken link, poor onboarding , confusing UX, etc. The product team utilizes click data for making data-driven decisions on product development.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

OCTOBER 31, 2022

A buyer persona refers to a potential decision-maker, perhaps someone in charge of a company’s acquisition or accounting, who decides against purchasing your product. Talk with your sales and customer service teams to better understand your customer profiles. To u nderstand what is a bad customer fit for your SaaS.

Feedback Software 97

Feedback Software User Testing Research Software Data Visualization 97

The Product Coalition

OCTOBER 9, 2023

To assist with the practicalities of product management, I propose segmenting user needs in a way that differentiates between the expressed needs that people volunteer, the unexpressed needs they do not communicate, and the unrecognised and potential needs they cannot accurately describe themselves.

User Testing 109

User Testing Data Visualization Customer Feedback Customer Experience 109

Tyner Blain

MARCH 31, 2024

Most people and teams conflate prioritizing and sequencing of work. Going to Market You will develop a go-to-market (GTM) approach which includes multiple releases of your product. Too many teams try and use reskinned project-management tools which are helpful when sequencing instead of being helpful when shaping.

Weak Development Team 59

Weak Development Team Customer Experience Product Research Leadership 59

BrainMates

JULY 31, 2023

Instead, we are surrounded by products that are increasingly commoditised, with price being the only differentiator. The problem is that ‘innovation’ is a term often misused by organisations to refer to doing something new or different. Organisations with poor product management practices have misguided expectations.

Product Management 52

Product Management Product Manager User Testing Weak Development Team 52

The Product Coalition

JANUARY 3, 2020

So, it was natural that we should want to develop a talent growth plan for our people. Each month we send out an NPS survey to assess whether the company is being a great place to work, but a few months ago I also sent Google’s manager feedback survey to my team of 10 product managers. It was clear the team needed a talent growth plan.

Feedback Software 81

Feedback Software Product Research Research Software Weak Development Team 81

Intercom, Inc.

FEBRUARY 6, 2019

Given our cadence of launches and updates, we’ve developed a pretty well-oiled launch machine over the past few years. Our go-to-market teams have grown immensely, meaning more specialists and larger cross-collaborative teams for each launch. Is it a differentiator for us or something innovative in the market?

Product launches 170

Product launches User Friction User Testing Messaging 170

Ronke PM

APRIL 5, 2023

Design-driven leadership is product management Final thoughts The very essence of leadership is creating a space that enables our teams to dream big, imagine, and bring what was once unthinkable to life - therefore, changing humanity. Transformation can also transpire with our cross-functional team members and leaders.

Leadership 52

Leadership User Testing Product Management Product Manager 52

Userpilot

AUGUST 31, 2023

You can refer to the full list in their docs here. The tool is still under development, so there are a number of known issues that can cause problems for users. Premier: This plan is also a custom one you can negotiate by contacting Heap’s team. Poor UI that makes it challenging to navigate features. Heap pricing.

Data Visualization 104

Data Visualization Analytic Tools Feedback Software Reporting Tools 104

Userpilot

NOVEMBER 3, 2022

Results in higher team productivity. The main differentiator is the target audience. But areas commonly covered include: Reference docs (contain information about your product and important features). It’s a great way to save time for your HR team while ensuring new employees don’t get stranded. Saves time.

Analytic Tools 98

Analytic Tools Feedback Software Customer Communications Data Visualization 98

Userpilot

SEPTEMBER 4, 2023

Customer journey optimization refers to the strategic process of analyzing and enhancing a customer’s entire experience with a brand. Effective journey mapping entails customer research, gathering cross-functional teams, brainstorming sessions, and refining maps based on data and feedback.

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Gainsight

JUNE 29, 2021

The need for a team to manage customer relationships and needs became clear as companies started losing customers. SaaS companies have pioneered Customer Success as a function, building dedicated teams to manage relationships and make sure customers are happy and seeing value from a product or service they purchased.

Reporting Tools 40

Reporting Tools User Testing Weak Development Team Onboarding KPIs 40

People-First Product Leadership

DECEMBER 20, 2023

To establish the Product Vision, I recommend taking time as a Product team to reflect both on the past and on the future. How can you empower the Product team and cross functional stakeholders to think big? How can you empower the Product team and cross functional stakeholders to think big? What ground has been covered?

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

Userpilot

MARCH 18, 2022

It is how businesses let their target audience know who they are and what they can do and it refers to the words on your site, landing pages, as well as other marketing messages. Do market research to develop your buyer persona. Highlight what differentiates you from competitors. Do market research to develop your buyer persona.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

JANUARY 30, 2023

The product adoption curve is a concept created by Everett Rogers back in 1962 and further developed by Geoffrey Moore in 2014. In SaaS, as you develop your product and achieve product-market fit , you must consider the five user segments so you can improve product adoption and grow your business. What is the product adoption curve?

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Userpilot

AUGUST 31, 2023

You can refer to the full list in their docs here. The tool is still under development, so there are a number of known issues that can cause problems for users. Premier: This plan is also a custom one you can negotiate by contacting Heap's team. Poor UI that makes it challenging to navigate features. Heap pricing.

Data Visualization 59

Data Visualization Analytic Tools Feedback Software Reporting Tools 59

Amplitude

MAY 7, 2018

Let’s face it, user personas have gotten a bad rap over the years. As a result, many modern product teams have decided to abandon personas altogether and adopt practices like user scenarios, user stories, or the “Jobs to be Done” framework instead. Personas provide a common language across multiple teams.

User Testing 74

User Testing Customer Feedback Customer Experience Data Visualization 74

Roman Pichler

FEBRUARY 14, 2023

Listen to the audio version of this article: [link] 1 Complement Scrum with a Product Discovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. Continue the discovery and strategy work while the product is being developed. But don’t stop there.

Product Research 343

Product Research Feedback Software Research Software User Testing 343

Product Management University

OCTOBER 19, 2023

The new product is going to boost your differentiation in the competitive space. You’ve got customer references with success metrics to make your value story real. Lackluster sales and/or poor adoption shouldn’t come as a surprise. The intent of that design and development changes a lot. All good, right?

Product launches 264

Product launches Product Research Weak Development Team Vision 264

Roadmunk

SEPTEMBER 21, 2017

Some sit outside the product domain, but still directly pushed me as a product manager to connect and empathize with other team members. But in part 4 of a 9-part series on startups by Marc Andreessen (co-founder of Andreessen Horowitz), there are three factors to startup success identified: your team, product and market.

Article 81

Article User Testing Product Research Technical Review 81

People-First Product Leadership

SEPTEMBER 4, 2023

Throughout my career I have found product politics breeds a competitive environment that makes long-term individual and product team success precarious at best. Why compete against your product triad colleagues (product, design, engineering) when you are part of the same team? They're done by a team of people.”

Weak Development Team 52

Weak Development Team Artificial Inteligence Development User Testing 52

Intercom, Inc.

OCTOBER 1, 2020

Getting this right allows your teams to work in lockstep together. Today we’re going to talk about the wonderful work of fiction that every product team has known as the roadmap. And I remember when we came in, we’d raised the Series A, or you guys raised the Series A and I inherited the success of that, we started hiring teams.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Intercom, Inc.

OCTOBER 1, 2020

Getting this right allows your teams to work in lockstep together. Today we’re going to talk about the wonderful work of fiction that every product team has known as the roadmap. And I remember when we came in, we’d raised the Series A, or you guys raised the Series A and I inherited the success of that, we started hiring teams.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Userpilot

DECEMBER 6, 2022

‘Feature factory’ is not exactly a positive term, especially if you’re aspiring to be a product-led SaaS product management team. John Cutler first used the term to describe such companies because their software development processes resemble factory assembly lines. What is a feature factory?

Onboarding KPIs 98

Onboarding KPIs Product Research Feedback Software User Testing 98

Userpilot

DECEMBER 8, 2022

SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. Product failure is often attributed to poor UI/UX. Use customer feedback and requests to inform product development but not before you validate them. Differentiation is closely related to pricing.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98