Remove Development Remove Positioning Remove Product Management Remove Sales Training
article thumbnail

The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

This guide to portfolio product management and marketing answers the following seven questions. What is Portfolio Product Management and How Does It Differ From Traditional Product Management? What are the Core Principles of Portfolio Product Management? It makes everything easier.

Marketing 130
article thumbnail

Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. Cuttica positions his team by instilling from the beginning the ethos of "Do great work and be great partners to work with.".

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. Cuttica positions his team by instilling from the beginning the ethos of "Do great work and be great partners to work with.".

article thumbnail

The Shortest Product Manager Job Ever!

The Accidental Product Manager

The end can come for a product manager when they least expect it Credit: Bill Selak. So here’s a quick question for you: what is the shortest time that you’ve ever worked at a product manager job? That’s why I was surprised when I got fired after two weeks on the job at my new product manager position.

article thumbnail

How Communicating More Can Help You Succeed as a Product Manager

The Product Guy

Guest Post by: Lonnie Rosenbaum (Mentee, Session 4, The Product Mentor) [Paired with Mentor, Marc Abraham]. Sharing product information within your company is one of the most valuable things you can do as a product manager. Create slides to walk the audience through: What’s been happening with the product (e.g.,

article thumbnail

Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

 This post lays out a related challenge: finding a scalable way for product management to support sales organizations rather than individual sales opportunities.  So a product manager might have 5% of their time in total for deal-specific sales support.  This is a must-close.”

article thumbnail

What is the Product Operations Career Path?

ProductPlan

Product operations is an increasingly important part of the product ecosystem. This supporting function enables the success of the product management team. As product operations staffing matures, so has the range of titles, responsibilities, and career pathways in this discipline.