Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Semantic Differential Scale 5.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

The Secret PM Handbook

AUGUST 22, 2016

Tools For What We Do. As a product manager, I’d like to find some tools that help me do my job. I deal with: Customers – finding their problems and listening to their product feedback. Revenue and profit – how my solution will generate top and bottom line dollars. What You Can Do.

Research Software 170

Research Software Feedback Software User Testing Product Management 170

Userpilot

APRIL 1, 2022

What does the SaaS product localization process involve? How can product managers prepare products for expansion into other markets? How do you develop and implement a SaaS localization strategy? Payment system localization ensures local users can use payment methods they are used to.

Research Software 98

Research Software Feedback Software User Testing Product Research 98

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

JANUARY 14, 2023

What is product success? What can product managers do to improve their chances of building successful products? How can they measure that their product is on a path to success? Successful SaaS products satisfy user needs and realize organizational business goals. What is product success in SaaS?

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Alchemer Mobile

JULY 11, 2019

As I’m writing this article, there are 2,687,780 mobile apps available in the Google Play store, and there were 2.2M mobile apps in the Apple App Store as of February 2019. As a mobile product manager, you have three days to delight your user before they turn to one of your competitors. Three days.

Research Software 220

Research Software User Testing Feedback Software Customer Experience 220

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! Userpilot is a growth platform with advanced feedback and analytics functionality.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

The Product Coalition

AUGUST 3, 2023

The Solution: Describe the unique value proposition that sets your product apart from competitors. For example, “Through an AI-powered ride-sharing platform that optimizes routes for reduced travel time and environmental impact.” The Impact: Articulate the positive outcomes your product will bring to users or the market.

Vision 123

Vision Product Research User Testing Roadmap 123

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Some of them are good, and some of them are bad.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs.

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

Userpilot

NOVEMBER 21, 2023

More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. To evaluate your in-app messages, use flow analytics. Let’s get right into it!

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. What is product service management?

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Usersnap

JULY 16, 2021

Marketing research at Google first compiled search rankings. Like Amazon and Yahoo, Google’s platforms dually sought to net casual users and facilitate the growing “web 2.0” Such differentiation applies to any combo of Google fans or prospects. Market research has two goals.

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Userpilot

JUNE 20, 2023

Why is product idea validation important? As a product manager, how can you effectively validate ideas and build a successful product that delights users? We look at the process of idea validation and a range of tools and techniques you can leverage to aid the process. What are the key product features?

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. Meanwhile, your post-launch phase is about evaluating your launch success and driving sustained product adoption.

Product launches 105

Product launches Product Research Data Visualization Research Software 105

Userpilot

OCTOBER 13, 2022

What is product parity? How can product managers avoid building parity products? We talk about product parity or brand parity when a brand’s product offers exactly the same functionality as competing products. Product parity also limits your marketing and branding strategies.

Product Research 98

Product Research User Testing Feedback Software Research Software 98

Userpilot

NOVEMBER 14, 2022

What’s product planning? How do you apply your product management skills and knowledge to build a robust product plan? What tools do you have at your disposal? Perform a competitive analysis of the currently available solutions to the user problem. What is NOT product planning. Are you ready?

Product Research 98

Product Research User Testing Research Software Onboarding KPIs 98

Userpilot

SEPTEMBER 14, 2022

Successfully launching a product requires proper planning which usually follows specific steps and checklists. Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Userpilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch. What is a product launch?

Product launches 98

Product launches User Testing Product Research ChatGPT 98

Usersnap

APRIL 12, 2019

Marketing research at Google first compiled search rankings. Like Amazon and Yahoo, Google’s platforms dually sought to net casual users and facilitate the growing “web 2.0” Such differentiation applies to any combo of Google fans or prospects. Market research has two goals.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Roman Pichler

OCTOBER 6, 2020

How can the product be built? What architecture patterns and technologies may be used? In order to answer the questions above, you may want to use techniques such as direct observation, user interviews, prototyping, creating a strategy canvas or E-R-R-C grid , and you may capture some of them using a tool like my product vision board.

Product Research 268

Product Research Technical Review Feedback Software Research Software 268

Usersnap

NOVEMBER 10, 2023

Limitations of relying on PowerPoint During my early days in Product Management , I was introduced to PowerPoint for building roadmaps. Our former product manager shared a bunch of Powerpoint templates with us and we loved the flexibility and versatility the tool provided.

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

People-First Product Leadership

MARCH 10, 2024

Subscribe now What is product sense At a high level, product sense is understanding what makes for a high-quality product for your customers (empathy) and having strong, validated opinions about what solutions will be successful (creativity). You gain the skills needed to apply and turn product sense into action.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

The Product Coalition

FEBRUARY 15, 2023

After finishing one has: Clarified the idea, risks and fears Talked with potential customers to understand their problems and validate the need for a solution Done first market research to understand competition and find ways to differentiate Prototyped the idea to make it tangible and gather feedback Done napkin estimations for the business costs (..)

Startups 114

Startups User Testing Research Software Differentiation 114

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Develop the product roadmap.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

Product Innovation Educators

JANUARY 13, 2020

How marketing and product management work together. Turns out if you ask 50 different people what marketing is, you’ll hear 50 different answers. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do.

User Testing 85

User Testing Product Research Marketing Research Software 85

Ronke PM

APRIL 5, 2023

Table of Contents Product and design partnership What does design-driven leadership mean? Design-driven leadership is product management Final thoughts The very essence of leadership is creating a space that enables our teams to dream big, imagine, and bring what was once unthinkable to life - therefore, changing humanity.

Leadership 52

Leadership User Testing Product Management Product Manager 52

The Product Guy

OCTOBER 9, 2018

Guest Post by: Julian Dunn (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Vikas Batra]. I became a product manager because I wanted to take a more strategic role at my company. Thus, I arrived at the Product Mentor program with ambitions to learn strategy development from a seasoned product mentor.

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

UX Studio: Product Management

NOVEMBER 9, 2017

This article will provide a guideline to do UX research the right way. It will also break down some basic concepts related to UX research. . What is UX research? Most simply: UX research gets feedback from target audience/users about a product. How and When to do UX Research? Validation. Prototyping.

Product Research 94

Product Research Research Software User Testing Feedback Software 94

Userpilot

NOVEMBER 10, 2021

As product management has evolved over the last few years, so has the way we write, spec, and develop features. Product teams are far more thoughtful and deliberate in the way they carry their work, with outcome-focused work at the forefront of solutions they execute on. But what does it mean to focus on outcomes ?

Product Research 52

Product Research User Testing Feedback Software Research Software 52

Amplitude

DECEMBER 12, 2018

In 2014, data predicted that less than 0.01% of mobile apps would be considered a financial success by 2018. We don’t know how true this prediction ended up, but the data remains a stark reminder that building a successful mobile app requires a combination of expertise, dedication and innovation. Why is Pre-Planning Important?

Analytic Tools 65

Analytic Tools Research Software Feedback Software Data Visualization 65

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is actually the function for which a traditional marketing degree most prepares you since it covers many of the core marketing responsibilities including messaging, positioning, pricing, and market research. You may also be able to do a bit of competitor research.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

ProductPlan

OCTOBER 4, 2022

By understanding their product strategy, hopefully, some inspiration for how your product offering can outcompete them. Competitive intelligence for product management. Tactical intelligence focused on near-term market share capture and revenue generation. There are two broad types of competitive intelligence.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

Userpilot

AUGUST 15, 2023

A soft launch (or dark launch ) is all about releasing to a limited audience, a minimal launch involves releasing with a limited set of features, and a full launch means releasing your new product in its entirety to the broadest possible audience. None of this is possible without the right tool for the job – Userpilot can help.

Feedback Software 97

Feedback Software Research Software Analytic Tools Product launches 97

Userpilot

JANUARY 9, 2023

How can they help product managers build a successful product? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas help product managers keep alignment between the product and its vision.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

ProductPlan

JANUARY 17, 2023

Can’t I just use my knowledge of the customer’s domain to create create solutions to their problems?” You may also be thinking, “But Steve Jobs said he didn’t talk to customers, and Apple created some of the coolest products out there under his leadership.” .’ That’s why I never rely on market research.

B2B 59

B2B User Testing Customer Feedback Customer Experience 59