How Merging Purpose With Profit Redefines Product Roadmaps And Product Success
The Product Coalition
DECEMBER 11, 2023
So we got to talking about a software product we had collaborated on in the past. The business value delivered hard numbers to the finance and actuarial teams. However, despite a strong, socially motivated purpose, TOMS struggled due to a lack of focus on business value and product differentiation. And I swear it’s not.
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