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Finding Product-Market Fit – Expert Advice From Prowly’s CEO Joanna Drabent

Userpilot

Going global was difficult for Prowly, but after a year and a half, they found that their differentiating factor was catering to SMBs rather than enterprises. Then we added inbound marketing which added the number of leads which, in turn, meant more conversions. First the features, then the inbound marketing. Design/Packaging.

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Four beliefs shaping our vision for customer support

Intercom, Inc.

Plus it’s an amazing way to differentiate against the competition. For example, if you have scheduled maintenance coming up or are experiencing an outage, you could proactively notify customers with a banner message before the inbound conversations start streaming in. Which grows loyalty…. Which improves retention and grows revenue….

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How user analytics helped us reduce mobile app churn: a case study

Mixpanel

Clement Kao is a Product Manager at Blend , a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance. Highly engaged users didn’t use our “set lead priority” and “sort pipeline by priority” features (which we promoted as our app’s differentiating functionality).

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How user analytics helped us reduce mobile app churn: a case study

Mixpanel

Clement Kao is a Product Manager at Blend , a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance. Highly engaged users didn’t use our “set lead priority” and “sort pipeline by priority” features (which we promoted as our app’s differentiating functionality).

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

I think the difference for me doing that global sales operations role at BrowserStack, being in the room every day with our C-levels, with the head of finance, with the head of recruitment, on a personal level, was fascinating, exciting, and scary all in equal measure. We have business development doing inbound and outbound.

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What 14 startup investors and advisors taught us about chasing (and finding) product-market fit

Mixpanel

Taking a cue from corporate finance, their framework uses a series of measurements—growth accounting, cohort analysis, and customer distribution—to provide a quantitative view of a company’s level of product-market fit. This way you have as many attempts to get to product-market fit as possible. Idan Dadon, Startup Advisor & Former Sr.

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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

This leads to improved brand awareness and differentiation from other brands. Differentiation : Inventive and engaging experiences help you stand out from the competition by showcasing your brand personality and values in a unique and memorable way. Brand activation campaigns help you build an emotional connection with your audience.