Mind the Product

AUGUST 24, 2018

The term Product/Market Fit was coined by Marc Andreesen back in 2007 and it’s been a key goal for any new product or startup ever since. In this talk from Mind the Product San Francisco, Dan Olsen, the author of The Lean Product Playbook , tackles the key components of product/market fit and how to achieve it.

User Testing 154

User Testing Product Marketing Marketing Customer Experience 154

bpma ProductHub

FEBRUARY 4, 2018

But since this is the BPMA, we’re thinking about the oft-merged roles of Product Manager (PM) and Product Owner (PO). On January 23rd, Pragmatic Marketing hosted a webinar entitled “Six Ways Product Management’s Role Will Change in 2018.” Converts market data into requirements for engineering.

Product Management 171

Product Management Product Manager Customer Experience Differentiation 171

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 74

Feedback Software Analytic Tools Research Software User Testing 74

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

BrainMates

JULY 23, 2023

Product Management in the Age of Generative AI By MARTIN NORTH It might be a cliché, but the one constant in product management is that nothing is ever constant. If product managers are still required in the future, the teams within which they work and the roles they play will be vastly different.

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Generative AI Research Software Product Research Data Visualization 52

Product Management University

APRIL 15, 2018

Is it time for a more interesting and unique flavor of selling – or is it time for a more tantalizing flavor of product management to differentiate the way you sell? Identify customer problems, communicate how your products or services solve those problems, then articulate the benefits.) It’s not wrong or bad.

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Product Management Product Manager Differentiation Document 113

Innovatemap

OCTOBER 4, 2019

Product management and product marketing are becoming essential roles in the digital world we live in. Companies that don’t have strong product management and product marketing functions run the risk of losing market share to more strategically focused teams. Defining market position 2.

Product Marketing 40

Product Marketing Marketing Product Management Product Manager 40

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

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Product Marketing Marketing Research Software User Testing 52

Antwak Blog

JANUARY 29, 2021

Product Management could be your key to move out of a stagnating career. If Product Management is your likely choice, then this is the right blog for you. Product Manager not Prime Minister). As a Product Manager, you have to wear different hats at different times. Well, then why waste time?

User Testing 52

User Testing User Friction Product Management Product Manager 52

Userpilot

JANUARY 21, 2021

Drawing a clear line between a product owner vs. product manager can be tough, given their varying roles from company to company. Despite any difference in roles, both the product manager and the product owner share a common goal: building products that create value for the stakeholders. In a hurry?

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User Testing Customer Feedback Onboarding KPIs Product Management 98

Userpilot

NOVEMBER 23, 2023

Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. This means that whatever they work on isn’t always aligned with customer or market needs.

Feedback Software 100

Feedback Software Analytic Tools Product Research User Testing 100

Pragmatic Marketing

FEBRUARY 25, 2020

When awash with data and metrics, it’s easy for a product marketer to overlook precision in using the language of messaging. It originally appeared on Sharebird — the place to see how people at top companies do product marketing. See below.). ” Start with themes to help formulate the messaging hierarchy.

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Messaging Research Software White Paper User Friction 91

Pragmatic Marketing

FEBRUARY 25, 2020

When awash with data and metrics, it’s easy for a product marketer to overlook precision in using the language of messaging. It originally appeared on Sharebird — the place to see how people at top companies do product marketing. See below.). ” Start with themes to help formulate the messaging hierarchy.

Messaging 91

Messaging Research Software White Paper User Friction 91

Product Management University

AUGUST 9, 2017

If you’re in a product management, product marketing or sales enablement role, consider replacing the phrase market problems with customer goals. It will open your eyes to a whole new narrative, and it will help you deliver, market and sell solutions with more strategic customer value. Just to name a few.

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Marketing Certifications Differentiation B2B 100

Arpit Rai

MAY 31, 2020

This post is about what one should do in the first 30–60–90 days of joining a new product management job. The checklist I had created spanned a few areas such as: Team Manager Customers Product Market & Competitors Product Management Process I’ll cover each of these areas in more detail below.

Onboarding KPIs 72

Onboarding KPIs Product Management Product Manager Customer Feedback 72

The Product Guy

OCTOBER 9, 2018

Guest Post by: Julian Dunn (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Vikas Batra]. I became a product manager because I wanted to take a more strategic role at my company. Thus, I arrived at the Product Mentor program with ambitions to learn strategy development from a seasoned product mentor.

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Weak Development Team Product Strategy Strategy Development 130

Userpilot

JUNE 20, 2023

Why is product idea validation important? As a product manager, how can you effectively validate ideas and build a successful product that delights users? TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need.

User Testing 95

User Testing Product Research Feedback Software Customer Feedback 95

The Product Coalition

MARCH 7, 2023

The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product. Being good at user interviews is not equal to simply listening to your users.

User Testing 120

User Testing Customer Feedback Customer Experience Data Visualization 120

Roadmunk

SEPTEMBER 21, 2017

Throughout my career as both a product manager and startup founder, there’s been one severely underrated skill I credit for much of my success—and that’s reading. I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader.

Article 81

Article User Testing Product Research Technical Review 81

ProductPlan

AUGUST 10, 2023

That means doing your homework regarding market intelligence, product-market fit, technical feasibility, and the like. But, with the right processes and tools in place, a lot of the heavy lifting and finicky fussing gets handled for you for every stage of the product management process.

Reporting Tools 98

Reporting Tools Feedback Software Product Research User Testing 98

Userpilot

JULY 17, 2023

A well-structured product team requires a product leader – either a product manager or a product owner. In larger organizations, they may work side by side with QA engineers, product marketers , data analysts , or product ops managers. Product Team Roles.

Analytic Tools 94

Analytic Tools Feedback Software Research Software Product Research 94

Arpit Rai

MAY 31, 2020

This post is about what one should do in the first 30–60–90 days of joining a new product management job. The checklist I had created spanned a few areas such as: Team Manager Customers Product Market & Competitors Product Management Process I’ll cover each of these areas in more detail below.

Onboarding KPIs 52

Onboarding KPIs Product Management Product Manager Customer Feedback 52

Userpilot

NOVEMBER 21, 2023

More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. Why is a product launch checklist important? Launching a product is nerve-wracking.

Product launches 98

Product launches User Testing Product Research Analytic Tools 98

ProductPlan

MARCH 5, 2021

I’ve been talking with product managers lately about how the concepts of “essentialism” can help them focus their efforts on what matters. I distilled the advice a few months ago in my book The Essentialist Product Manager and have recently been giving talks and workshops on the topic.

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Roadmap Customer Experience Product Research Vision 121

Product Innovation Educators

DECEMBER 11, 2017

10 common mistakes or pitfalls new product managers should avoid. A few months ago I was contacted by a product manager, Areo Wong, who works in Hong Kong. He has been struggling to learn what the role of product manager was really about. Summary of some concepts discussed for product managers. [3:09]

Research Software 67

Research Software Product Management Product Manager Customer Experience 67

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Product-market fit and product development are interconnected and happen in parallel. Let’s jump in!

User Testing 59

User Testing Product Research Feedback Software Framework 59

Mironov Consulting

MARCH 9, 2024

But this crude method can help us differentiate ¥24M from  ¥60M, create some daylight between A$ 50k and A$700k, sort 2 lakh tickets from 80 lakh tickets.    To be useful, Count The Digits and similar heuristics fit into a larger framework where we have strong customer insights and thoughtful goals/strategies/OKRs.

User Testing 59

User Testing Reporting Tools Customer Experience Technical Review 59

UX Studio: Product Management

MARCH 19, 2021

Speed to market. and so on… Let’s be honest, it is really challenging for a product manager to decide and find the right mix of features to push through design and development. This is a well-documented framework that is built on the relationship between customer problems and feature ideas. What competitors have.

Product Research 109

Product Research User Testing Development Customer Experience 109

BrainMates

SEPTEMBER 18, 2019

He says that new products fail for a number of reasons, but some of the most common are: inadequate customer research, lack of true customer benefit, no clear product differentiation, poor design and execution, and. lack of effective product marketing. Got your ticket to Leading the Product yet?

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Product launches User Testing Weak Development Team Product Research 49

Usersnap

SEPTEMBER 29, 2022

SaaS teams are logically better-suited to focus on enhancing what they already offer through a scalable product-led growth strategy. To effectively understand the growth rates for your SaaS company, the Pirate Flywheel Metrics (also known as the AAARRR framework, yes we at Usersnap employ it with an extra “A”. Disruptive SaaS Growth.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Product Management University

APRIL 12, 2018

GREENVILLE, SC – April 12, 2018 — Proficientz announced today its 2018 Product Management University training curriculum, a series of training courses that teach best practices in product management, product marketing and sales enablement for B2B and B2B2C organizations. Incentive Pricing. About Proficientz.

Product Management 22

Product Management Product Manager B2B Certifications 22

ProductPlan

AUGUST 10, 2023

That means doing your homework regarding market intelligence, product-market fit, technical feasibility, and the like. But, with the right processes and tools in place, a lot of the heavy lifting and finicky fussing gets handled for you for every stage of the product management process.

Reporting Tools 52

Reporting Tools Feedback Software Product Research User Testing 52

Department of Product

MAY 22, 2020

Product managers and product leaders should have an inherent sense of what’s valuable to customers. If a product person isn’t equipped with the ability to sense what might be valuable to others, product management might not be the best career choice in the first place.

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

Mind the Product

NOVEMBER 14, 2017

First, a clear view of the primary and secondary products and services in a channel partner’s portfolio is needed. Once the products/services with the segments being targeted (SMB, mid-size/large enterprises, industry types) are mapped out, you can start to rationalise the product/market fit as it relates to your own product.

Technical Review 75

Technical Review Systems Review Analytic Tools Research Software 75

Actuation Consulting

FEBRUARY 25, 2019

A Good Positioning Statement Framework. FOR <target market> A concise definition of the market segment. UNLIKE <reference competition> Defines the primary alternative market solution(s). Advancing the Profession of Product Management website I consulting I training I toolkits I books I blog I twitter.

Positioning 58

Positioning Differentiation Consulting Document 58

Userpilot

SEPTEMBER 20, 2022

Would you like to know how a product manager can use it to deliver products that customers love? The customer development framework helps teams validate product ideas and build products that solve customers’ problems. Finally, it helps teams to achieve the product-market fit faster.

User Testing 98

User Testing Product Research Customer Experience Customer Feedback 98

Sachin Rekhi

FEBRUARY 16, 2020

Mastering the craft of product management is no easy task. I instead define a product manager as driving the vision, strategy, design, and execution of their product. It's equally important for product managers to think about each of these four dimensions as having a concrete set of deliverables.

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Data Visualization Product Research User Testing Reporting Tools 217