article thumbnail

Conversational support isn’t just a nice-to-have – it’s make or break

Intercom, Inc.

Study after study shows how important a great customer experience is to today’s consumers. This is the final post in our series exploring the findings from Drive Conversational Experiences for a Future-Ready Customer Support Strategy , a commissioned study conducted by Forrester Consulting on behalf of Intercom in April 2021.

article thumbnail

Finding Great Product Managers

The Product Coalition

Meanwhile, the product management hiring industry has apparently made a fetish out of its own formulaic interview questions which only prove that you’ve exhaustively studied the rote patterns they rely on. That is, unless the product job is decidedly non-technical. Structured interviews do about as well and they already are widespread.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Startups need dual theories on distribution and product/market fit. One is not enough

Andrew Chen

99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. (I’m I’m ignoring deep tech and foundational AI research companies, for the sake of this conversation). Hmm… If you find yourself at this moment, then you are already in a bad place.

article thumbnail

The “51331 memo” and the origins of product management

Product Management Unpacked

This approach not only gave the brand man — eventually the brand manager — ownership of a given brand, but it also allowed P&G to better differentiate the various brands in its portfolio. His new product-centric approach called for dedicated teams, focused around a particular brand, each led by a brand man.

article thumbnail

How did a Zambian architect become a Tokyo-based UX designer after studying at Stanford? – Interview with Nondo Sikazwe Part-1

freshtrax

Although the number of tourists has plummeted in the past years due to the pandemic, the percentage of foreigners in Tokyo has been increasing since 2014 with internationalization rapidly progressing in the city. Nondo was born in Zambia, was a first-class architect in South Africa, and has studied service design in both Japan and the USA.

article thumbnail

Slack: A Product Led Growth Strategy Case

The Product Coalition

Innovation & technology: B est-of-breed is the way to outperform competitors. In other words, technology is the backbone of innovation. This is made possible due to huge working capital and its integrated bundle of products e.g Hence, innovation is an important factor to drive product-led growth. Let’s move the case.

article thumbnail

A Practical Guide for Product Strategy From Almundo: A Case Study:

Mind the Product

Eighteen months ago travel tech company Almundo started to refine its processes to become a product-driven company. Will you follow Porter’s path for differentiation or cost leadership? The leadership teams gather before each quarter ends to review the company vision and revise the strategy. This is what we did.