The Product Coalition

MARCH 3, 2024

Let’s explore how CRM marketing helps to better anticipate customer behavior. Understanding your customers is key, but simply understanding their demographics isn’t enough. Predicting their future behavior allows you to anticipate their needs, personalize their experiences, and ultimately, drive conversions and loyalty. So, how can CRM marketing help you achieve this elusive power of prediction?

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Data Visualization Analytic Tools Marketing Customer Experience 120

Mind the Product

MARCH 3, 2024

Tom Dyson’s post from 2021 looks at some of the actions you can take to land a first job in product management. Read more » The post SUNDAY REWIND: A guide on breaking into product appeared first on Mind the Product.

Product Management 95

Product Management Product Manager Management Management 95

The Product Coalition

MARCH 3, 2024

Principles are a very powerful tool in product leadership. They can help you create clarity and alignment, and separate the wheat from the chaff. Here are a few ways to use them in your everyday tasks, and some cases where they are not the right tool. My husband and I grew up very differently. Generally speaking, my parents’ approach to parenting was “Life is hard and our job is to prepare our kids to face whatever life throws at them”, whereas my husband’s parents were more like “We’ll work as

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Research Software Leadership Government Definition 114

NextBigWhat

MARCH 3, 2024

Once upon a time, a decision was made to construct a road, envisioning the birth of a great city that would rival the best in the world. As the roads began to be built and streetlights were installed, entrepreneurs, investors, and professionals alike eagerly anticipated the myriad opportunities the new city would offer. Then, one […] The post India’s BrainDrain 2.0 begins appeared first on NextBigWhat.

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Construction Product Management Product Manager Management 98

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The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

Product Management

Amplitude

MARCH 3, 2024

Read how Pictory, an AI-enhanced video creation platform, achieved a 16% increase in conversions and a 15% reduction in churn after adopting Amplitude Analytics.

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Analytic Tools 97

The Product Coalition

MARCH 3, 2024

Master the soft skills of communicating effectively and connecting with others.

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Product Management Product Manager Management Management 94

Amplitude

MARCH 3, 2024

Learn about the five steps product teams often overlook in A/B testing and experimentation to improve your approach.

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Product Research Testing 75

AB Tasty

MARCH 3, 2024

When it comes to CRO, or Conversion Rate Optimization, it would be natural to assume that conversion is all that matters. At least, we can argue that conversion rate is at the heart of most experiments. However, the ultimate goal is to raise revenue, so why does the CRO world put so much emphasis on conversion rates? In this article, we’ll shed some light on the reason why conversion rate is important and why it’s not just conversions that should be considered.

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Software Review Systems Review B2C Technical Review 52

The Product Cafe

MARCH 3, 2024

Hello, all you product-loving folks! 💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything product management, startups, AI, and more. ☕ Hope you're all crafting amazing products and making each day count. Today, we're diving into something a little different yet super crucial for us product folks - the art of storytelling.

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Data Visualization Customer Experience User Testing Customer Feedback 52

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

Customer Experience