Mon.Jan 16, 2017

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Launching winning products and services

Lead on Purpose

One of the more difficult tasks for a company is launching new products and initiatives. It’s easier to focus on designing and building products than getting them successfully into the market.

Marketing 174
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Internationalisation and Localisation

Mind the Product

TUI’s small team in London, have designed and built mobile apps which are used by millions of people around the world. SiQing Lin shares how they’ve achieved success at such scale. Build centrally, deliver locally . Their business in Europe is broken into 4 market clusters, that allows them to do things on the ground how they are done locally. Despite this, from the outset, it was recognised that at their heart, each of the markets needed the same thing from their mobile apps.

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The Living Roadmap and Barnes & Noble AND much more in February!

The Product Guy

Nominate a great product manager you know today @ [link] ! Remember to subscribe to our YouTube channel @ [link]. Thank you to everyone who made it to our latest RECORD BREAKING roundtable meet-up of The Product Group at Digital Ocean , as well as to our other sponsors, Yext , BKLYN , InVision , SUMMIT , Balsamiq Studios and Sunshine Suites. Over the course of the night a few of the highlights were… Featured Product: Barnes & Noble exploring the product, its challenges and successes, f

Roadmap 78
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When to Price

Pragmatic Marketing

Most companies only set prices after they have developed a product. That is certainly a critical time and it is the most obvious. They have to finalize the price at that moment. However, pricing should be done at many steps during the product development process and throughout the life of the product. Before a company builds a product, hopefully they have a business plan.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Bar Code Scanner Product Managers Find A Way To Grow Their Market

The Accidental Product Manager

Caption: Bar code scanners have been around for a while, how do you grow your market? Image Credit: Unitech. Product managers for bar code scanners have it pretty good these days. Their products are in high demand by companies such as Amazon who operate the large warehouses that contain thousands of items, each identified by a unique bar code. These scanners, often called a “brick on a stick”, are used thousands of times each day by workers as they locate and select items from storag