Mon.Nov 06, 2023

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How Can Product Managers Get Adults To Play Games?

The Accidental Product Manager

The goal is to find a way to capture the adults who never stopped playing Image Credit: manuel | MC Game product managers are always looking for new markets that they can enter. It turns out that they may have been overlooking one of the biggest ones. Game product managers have only recently started to consider how they might go about convincing adult gamers to start playing more games.

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Decoding Product Leadership

Roman Pichler

Listen to the audio version of this article: [link] Leading as the Person in Charge of the Product When you hear the term leadership , you might first and foremost think of a senior manager like the head of product, Director of Product Management, VP of Product, or Chief Product Officer.[ 1 ] In fact, some people argue that product leadership can only be exercised by a management role.

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Improving emotional intelligence as a product leader with Kate Leto

Mind the Product

We caught up with Kate Leto, product leadership coach, to talk about emotional intelligence, leadership, and coaching in product. Read on for some of her key insights. Read more » The post Improving emotional intelligence as a product leader with Kate Leto appeared first on Mind the Product.

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462: Using qualitative data to drive product management prioritizations – with Daniel Erickson

Product Innovation Educators

How product managers can use AI to get more actionable insights from qualitative data Today we are talking about using qualitative data to drive our work in product and consequently improve sales. Joining us is Daniel Erickson, the Founder and CEO of  Viable, an AI analytics tool that enables businesses to instantly access and act on valuable insights from customer feedback, saving them hundreds of hours spent analyzing feedback.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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AI governance: an update for product managers

Mind the Product

From executive orders to summits on safety, politicians around the world are trying to get to grips with the realities of AI governance. In light of some of the latest initiatives, here’s a look at what’s currently on the table. Read more » The post AI governance: an update for product managers appeared first on Mind the Product.

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Customer Experience Gaps in SaaS: How to Close Them

Userpilot

If you want to retain customers, you can’t afford customer experience gaps – it’s that straightforward. In today’s competitive landscape, customers aren’t just buying a product. They want to buy a seamless experience throughout their customer journey. If you fail to meet this expectation, you risk lower product adoption and increased churn.

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A Product Manager’s Guide to Diagnosing and Fixing Deep Product Issues

Emerge Insights

Assessing effects, analyzing the cause and adapting solutions in product development The post A Product Manager’s Guide to Diagnosing and Fixing Deep Product Issues appeared first on EMERGE | UX Agency.

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Talent Acquisition: Strategies, Process & Best Practices

TurnKey Labs

The ever-changing landscape of tech business makes talent acquisition more than just a buzzword. It’s an imperative function that goes beyond merely filling vacancies; it’s about finding the right people with the right skills at the right time.

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Product Roadmap Planning: What It Is and How To Do It

ProductBoard

A product roadmap is only as useful and effective as it is thorough. As a result, product roadmap planning is an essential, ongoing, and dynamic process that requires collaboration, adaptability, and a keen focus on the product’s long-term vision and goals. The process helps ensure that products remain competitive, relevant, and aligned with the needs of customers, as well as the strategic.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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Talent Acquisition: Strategies, Process & Best Practices

TurnKey Labs

The ever-changing landscape of tech business makes talent acquisition more than just a buzzword. It’s an imperative function that goes beyond merely filling vacancies; it’s about finding the right people with the right skills at the right time.

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7 Digital Transformation Traps: #5 Inability to Monitor and Track Value

ProductBoard

As a product leader, you might be tempted to dismiss the idea of digital transformation. You and your team are already at the cutting edge of technology, right? But the truth is digital transformation is a lot harder than you might think. McKinsey estimates that 70% of digital transformation efforts fail. And our most recent Product Excellence Report revealed some of the main challenges product.

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Overcoming the Challenges of Customer Experience Optimization (EXO): Strategies and Tips

AB Tasty

The combination of intense competition and rapidly evolving technology requires businesses to prioritize customer experience optimization (EXO) to stay ahead. The fact is, the cost of poor customer experience is high. According to a PWC survey, a third of consumers would stop using a brand they love after just one negative interaction.

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How Mercadona Leverages Amplitude to Increase Basket Size and Conversions

Amplitude

Discover how Mercadona, the leading supermarket brand in Spain, uses data-driven insights from Amplitude to adapt to customer behaviors while increasing basket size.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Customer Growth Guide: How to Deliver More Value And Drive Expansion

Userpilot

Looking for ways to measure and increase customer growth? Your search ends here. Here is what this customer growth guide covers: Customer growth explained: what is it? The top metrics to measure customer growth rate. Proven strategies for attracting users, retaining them , and driving account expansion. How Userpilot helps companies like yours to drive growth.

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Top 5 Metrics to Track for Digital Product Adoption

Amplitude

Boost your digital product adoption with five essential metrics. Explore feature usage, activation rates, NPS, and more for success.

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