Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

Userpilot

MAY 13, 2021

How to implement a successful product intelligence solution. Product intelligence is integrated software that allows teams to use customer data to continuously make smart changes to products. A product either needs to entertain, inspire, or inform customers. Complex behavioral data from complex user experiences.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

UX Studio: Product Management

JULY 14, 2021

UX studio is one of the global innovation design consulting firms focusing on UX design, research, and strategic consulting. We researched the top design consulting firms’ competency level, experience, and portfolio to define the most reliable design thinking companies you can trust and partner with in 2021.

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

Product Talk

DECEMBER 6, 2023

Opportunity solution trees help product teams chart the best path to their desired outcome. Opportunity solution trees help product teams chart the best path to their desired outcome. – Tweet This In this article, we’ll cover what an opportunity solution tree is, the benefits of using one, how to create one, and so much more.

Data Visualization 275

Data Visualization Product Research Analytic Tools Research Software 275

Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.

User Testing 196

User Testing Reporting Tools Customer Experience Research Software 196

Userpilot

FEBRUARY 14, 2021

What SaaS Growth strategies work best in 2021? So even if you have a household brand that goes back to the times before SaaS was cool (1997), marketing is a must. Obviously, as a SaaS business, you don’t want to waste money on outdoor advertising or ineffective display/ social media ads. In-app marketing.

Feedback Software 93

Feedback Software Research Software Customer Experience User Testing 93

Product Talk

AUGUST 10, 2016

It’s easy for teams to work along both dimensions of product discovery—working to understand their customer’s context and iteratively testing their ideas—but that doesn’t mean they know how to connect the two sets of activities. Over time, I started to reframe the two dimensions as discovering opportunities and discovering solutions.

Research Software 238

Research Software Product Research User Testing Customer Experience 238

Business of Software Conference

APRIL 7, 2020

Ayat is a ‘queen of CRO’ with over ten years helping companies create websites that customers love, and that result in increased sales and retention. Most marketing talk, or business strategy meetings, emphasizes the importance of ‘customer first’. Customer First fails? How do we get into the minds of the customer?

User Testing 69

User Testing Customer Experience Data Visualization User Friction 69

Business of Software Conference

JUNE 29, 2020

Teresa Torres is a Product Coach at ProductTalk.org advocating strong critical thinking practices to ensure there is a strong connection between what teams are learning in their research with the product outcomes that they are making. Do we create any value for our business for our customers? What if we produce all these outputs?

User Testing 59

User Testing Feedback Software Research Software Product Research 59

The Product Coalition

OCTOBER 23, 2019

Booking, Airbnb, and Expedia disrupted the travel industry by empowering customers with new tools to build their routes, find itinerary options and plan activities. At the same time, travel giants, who heavily invest in their feature-rich apps, set a high bar for travelers’ expectations.

Reporting Tools 60

Reporting Tools Travel Data Visualization Research Software 60

Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Userzoom

DECEMBER 18, 2019

We’re very grateful to all our readers, contributors, customers, partners and experts who made this the best ever year for UserZoom and our newly re-branded BetterUX Blog. Benchmarking user experience. Running user research. Integrating research into product development. Benchmarking user experience.

UX 18

UX Product Research User Testing Data Visualization 18

Userzoom

NOVEMBER 18, 2019

These include: ‘Integrating user research into product development’ is the number one challenge faced by 64% of our respondents, last year it was ‘securing resources and budget’. But how can you get research into this early stage? Centralized UX teams are decreasing as more UXers are embedded throughout the product line.

User Testing 91

User Testing Product Research UX Data Visualization 91