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How to Improve Customer Perception [+ Examples for SaaS]

Userpilot

Customer perception can make or break your brand reputation. But why is customer perception important, and how can you improve it? Let’s explore what it is and how to measure it, then look at 10 ways to make customers look at your brand with a positive lens and increase product engagement !

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Core Concept: Collaborative Decision-Making in a Product Trio

Product Talk

Suppose this product trio works at your favorite streaming entertainment service (think Netflix , Hulu , or Disney+ ) and they are tasked with increasing subscriber engagement measured by average viewing minutes per week. It starts with focusing on the customer. Where, when, and how does streaming entertainment show up in their lives?

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12 Strategic Customer Engagement Tactics [+ Examples]

Userpilot

Wondering which strategic customer engagement tactic to use to engage more customers with your product? Customer engagement lies at the heart of every thriving SaaS product. You need to strategically put your effort into bringing back customers to engage with your product regularly. What is a customer engagement strategy?

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How to Build Delightful Products That Drive Customer Stickiness

Userpilot

By adding delight to the product, you increase product stickiness and enhance customer satisfaction. This happens because users find interactions with the product rewarding. Delightful products are also full of personality, so users develop human-like relationships with them. First, they satisfy real user needs.

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How empathy can re-align our perception of value

The Product Coalition

It made me appreciate how convenient entertainment had become on flights. In air entertainment is a great way for me to get my mind off of the fact that we are flying at 500mph somewhere around 30–40K feet in the air and if something goes wrong there is very little I can do to protect myself and my family. To myself I think?—?“oh

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10 Effective Strategies To Improve NPS and Boost Customer Loyalty in SaaS

Userpilot

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. The Net Promoter Score (NPS) is a measure of customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty. Book a demo to learn more about it.

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Product Dogfooding in Software Development: A Quick Guide (+Best Practices)

Userpilot

Product dogfooding enables organizations to shorten the feedback loop by testing their products for bugs and usability issues before releasing them to the users. Using the product to solve real-world problems also helps them to better empathize with their customers and understand their needs and pain points.