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Announcing our new four-part series on sales – The Sales Handbook

Intercom, Inc.

Today we’re publishing a brand new, four-part series on sales – The Sales Handbook. Plain and simple, it’s time to trade in your old playbook for fresh strategies, tactics and motions. The Sales Handbook is here to help. Part one, Developing a Sales Strategy , is available for download right now.

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This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. One test of a new framework is how well it explains “previous observations.” In this article, I tie the older posts to the framework. Management and Strategy. Breakthrough!

Framework 150
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This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. One test of a new framework is how well it explains “previous observations.” In this article, I tie the older posts to the framework. Management and Strategy. Breakthrough!

Framework 170
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This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. One test of a new framework is how well it explains “previous observations.” In this article, I tie the older posts to the framework. Management and Strategy. Breakthrough!

Framework 150
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Learn the Jobs-to-be-Done (JTBD) Framework: The Best (free and paid) Resources Available Online

Business of Software Conference

If you’re running a software company (or somehow involved in strategy) you’ll be familiar with the conversations and debates about what the “next killer feature (or product)” is going to be. What is Jobs-To-Be-Done? Definition) Free Online Articles and Resources Books about Jobs-To-Be-Done JTBD Masterclasses by BoS.

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Visiting Customers? What?

The Secret PM Handbook

If you remember the Secret Product Management Framework , the fundamental thing we work with as product managers is market problems. Strategy/Methodology. To be successful, you need a strategy. appeared first on The Secret Product Manager Handbook. With the result that they tend not to spend much time doing it.

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431: How to use Jobs-to-be-Done rankings – with Doug Stone

Product Innovation Educators

He has a Masters of Product Design and Development from Northwestern University and teaches Innovation Strategy internationally. When you do qualitative interviews to get the Jobs-to-be-Done, use a cognitive framework to organize the discussion guide. His work has informed over $1 billion in revenue growth for Fortune 100 companies.