Handbook Marketing Product Marketing User Testing 
Lenny Rachitsky
JUNE 9, 2024
He’s most recently the author of Fall in Love with the Problem, Not the Solution: A Handbook for Entrepreneurs , hailed by Steve Wozniak as the “Bible for entrepreneurs.” It will help you deliver value to users, tell a more inspiring story about your company, and recruit a team.
Intercom, Inc.
JUNE 27, 2018
We’ve just launched our latest book, The Growth Handbook. Perhaps you’re acquiring customers but they’re not sticking around. Or it could be that you’ve found product market fit but are struggling with getting pricing right. That’s what The Growth Handbook is all about.
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Intercom, Inc.
MARCH 13, 2019
During your first wave of growth, your initial customers are very important. You have to build a product that solves a problem and works well for them. The first strategy of that next wave of growth is to expand your addressable market. How to expand your market. Understanding what customers need.
Intercom, Inc.
FEBRUARY 14, 2019
Over the years, I’ve learned a lot through both successes and failures, and these are my top 5 strategies in scaling SaaS businesses from $1M to $500M in revenue: Expand your market. Figure out how your product can solve the problem you originally solved, but for a broader set of customers. Which could you solve well?
The Secret PM Handbook
FEBRUARY 9, 2018
(This is the second post in my series about using product knowledge to create better sales enablement and jumpstart a repeatable sales process. ” Does your salesforce complain “We don’t get enough leads from Marketing, and the leads we get aren’t any good?”. Marketing Uses Product Knowledge To Know Who To Target.
The Product Cafe
JANUARY 18, 2024
Leah Tharin Specializes in B2B SaaS, focusing on product-led growth and retention. Renowned for her practical approach to aligning product, marketing, and sales strategies. Kyle Poyar An authority in product-led growth, pricing, and SaaS market strategies. Trust me, these are books you wouldn't want to miss!
Userpilot
MARCH 18, 2021
A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. What We’ll Cover In Our Customer Retention Guide. TL;DR- 13 Customer Retention Strategies.
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