article thumbnail

How information architecture define your brand positioning?

UX Planet

Examples from IKEA and Netflix on how IA improves user experience and serves as a business strategy. What is information architecture? Information architecture (IA) is the practice of structuring the content of your product (it applies to website, app, and even books!), it consists of 3 core pillars, users, context, and content.

article thumbnail

11 User Flow Examples + How to Inform UX Design With Them

Userpilot

Looking for user flow examples to inspire your UX design process ? Benefits of tracking user flows Mapping and tracking user flows give you invaluable insights that lead to smarter UX design decisions and a more satisfying user experience. This allows you to find the following information: The percentage of users who take each path.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! Start designing your strategy by clarifying the business goals.

article thumbnail

What strategies do you use to build a successful UX team?

UX Planet

To build a successful UX team, you must develop a strategy combining planning, effective management and talent acquisition. Photo by Jason Goodman on Unsplash When building my own team for the first time as a UX leader, I faced several challenges and developed a few strategies. You might find them helpful.

article thumbnail

How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

He will discuss how a strong product vision informs your strategy and roadmap, common traps to avoid, share real-life examples, and show ways to reinforce the product vision into your team’s day to day. How to position your vision as an umbrella for the product strategy.

article thumbnail

Top 7 UX Research Books

UX Planet

UX research is the foundation of successful design and development. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. The User Experience Team of One: A Research and Design Survival Guide by Leah Buley Want To Learn UX Research?

article thumbnail

Building User Trust with UX Design: 15 Effective Strategies

Userpilot

Cultivating user trust is critical to the success of any long-term product strategy. So, how can you build trust with UX design ? This article examines the concept of trust in UX design and its importance. It also explores 15 strategies that help UX designers build trust in potential users. What is user trust?

article thumbnail

Building a Research Flywheel: A Helpful Guide for Product Managers & Their Teams

Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset

Every step of the product journey is informed by research: what works, what doesn’t, what customers want, what they need. Join Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset, for this illuminating discussion on the Flywheel Effect, and discover how it can help you supercharge your product process.

article thumbnail

The Art and Science of Explaining Your Product Strategy

Speaker: Jason Tanner, CEO of Applied Frameworks

Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of product strategy often presents challenges for product leaders.