The Secret PM Handbook
OCTOBER 9, 2018
When sales are not going well, company leadership might ask product management come in to help hit the numbers. There are parts we might not be as good at, if we don’t have a selling background and sales training, of course.). This can be a bad thing or a good thing. Follow the rules.
Amplitude
MARCH 11, 2020
Earlier last year, before we transitioned to outcome-based planning, the leadership team at Yesware did a thought exercise during an offsite. You can create sales training and prepare go-to-market plans for upcoming feature launches months in advance. Putting all the themes together, you could see a rough annual roadmap.
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ProductPlan
FEBRUARY 15, 2022
Plan, design, develop and perform quality assessments in the areas of Top Offenders, System Transaction Rule Creation/Update, Confidence Test Creation/Update, Validation of Model Predictions to document and evaluate performance and data integrity. Strong process leadership is an excellent skill for future directors.
Intercom, Inc.
APRIL 4, 2019
For any new leader arriving at a new company, the natural inclination is to deploy the tried and tested tactics and strategies that have made them so successful in their career to date. The company was also getting pulled upmarket. Be prepared to carry the water. First, selling payments is actually reasonably different from selling SAS.
Mironov Consulting
JULY 27, 2023
Plus time with Marketing (launch, messaging, product marketing content), Finance (packaging, pricing, forecasts), Support, Customer Success/Implementation, and broad Sales training and enablement. Plus So a product manager might have 5% of their time in total for deal-specific sales support.
Pragmatic Marketing
OCTOBER 11, 2019
And then it's a lot of also research in terms of, you know, under really understanding our audience really understanding the market and then maybe you know more and more too we've also started to do message testing so we've got some researchers on our team who can do some cool kind of like multi variant message testing.
Pragmatic Marketing
OCTOBER 11, 2019
And then it's a lot of also research in terms of, you know, under really understanding our audience really understanding the market and then maybe you know more and more too we've also started to do message testing so we've got some researchers on our team who can do some cool kind of like multi variant message testing.
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