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Product Managers Discover Older Customers

The Accidental Product Manager

Products made for older customers are getting a makeover Image Credit: Katie Mims Who do you sell your product to? Is there a possibility that your product is being used by older customers? If this is the case, what you have done to make it easy for them to use your product?

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What Went Wrong For The Peloton Product Managers?

The Accidental Product Manager

The Peloton product managers were unable to predict the future Image Credit: Phillip Pessar How great would it be to be a product manager who was responsible for a very popular high priced exercise bike? This is the position that the Peloton product managers found themselves in just before the pandemic hit.

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Pharmacy Product Managers Want To Become Care Providers

The Accidental Product Manager

For the past few years the product managers at the big drug store chains have been struggling. What these product managers need is a new way to get people to want to come to their stores. What these product managers need is a new way to get people to want to come to their stores.

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Product Managers Get Interested In Drive-Throughs

The Accidental Product Manager

Delivering products to customers in cars is becoming more popular Image Credit: Michael Steeber As product managers our job is to create products that our potential customers will want. We don’t often spend a lot of time thinking about how we are going to deliver our products to our customers.

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Pay-TV Product Managers Struggle With Changing Times

The Accidental Product Manager

Pay-TV product managers are losing customers Image Credit: Mike MacKenzie So here’s a question for you. Sure, you could pull four or five channels off the air using an antenna, but if you want the really good stuff you need to subscribe to a provider. Product managers at large cable and satellite companies lost about 5.5

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Game Product Managers Get Ready For Mobile Phones

The Accidental Product Manager

Videogame product managers are starting extend their product development definition and bring more of their complex, graphics-intense hits for consoles and high-end computers to mobile devices. How can game product managers be successful doing this? Games for these systems have grown into a big business.

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Amazon Product Managers Struggle To Move Upscale

The Accidental Product Manager

If you were a product manager who worked at Amazon you would be under a great deal of pressure to find ways for the company to make more money. One way that they would like to bring in more revenue is to start to sell high end products. One way that they would like to bring in more revenue is to start to sell high end products.