The Product Manager Coach Blog

JANUARY 9, 2024

Although I strongly believe the role of product managers is indispensable to the success of a company, I also agree with Brian Chesky that product managers should be more strategic and active in what is often thought of as product marketing responsibilities, such as understanding market trends, customer needs, and the competitive landscape.

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Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. A CRM for Product.

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Userpilot

MAY 22, 2023

Searching for a customer experience (CX) strategy to set you apart from the competition? A CX strategy should encompass every interaction and engagement layer between your customers and your SaaS product. You should use it to meet and exceed customer expectations to increase customer satisfaction and retention and boost revenue growth.

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Userpilot

JUNE 29, 2022

Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse. Your ideal customer, known as your buyer persona, is the hero of any good product story. Explain the product vision.

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Userpilot

JULY 20, 2022

It also outlines its stages, looks at the House of Quality, and how to make sure the Voice of your Customers is heard. Quality Function Deployment (QDF) is a framework that helps teams translate customer requirements into technical requirements, and design the product and processes needed for its development. Are you ready?

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Ronke PM

JUNE 21, 2023

Table of Contents Sales meetings with potential customers. Customer Success/Relationship Management meeting with an existing customer. Internal Sales and Customer Success/Relationship Management Quarterly Business Reviews (QBR) meetings. Customer Quarterly Business Reviews (QBR) meetings.

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Mind the Product

JUNE 20, 2019

Even with very short cycles between discovery and delivery, it can take up to several months from identifying a user problem to the release of a potential solution to real users. She says that you can only create significant value for the business by solving the big problems for the users. Understanding User Needs is key.

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PMLesson's Ace the PM Interview

OCTOBER 7, 2019

Clarify the situation (what, why, where , how) Users Pain Points Ideas Vision Feature Priority Pitfalls Sholanki’s Answers (with Commentary) Clarify the situation (what, why, where, how) What do you exactly mean by smart fridge? Are there specific target demographics and problems to solve for? Does that sound good?

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Userpilot

JULY 18, 2023

Customer feedback tools facilitate the collection and analysis of user feedback for customer-centric decision-making. Product analytics software provides objective insights into user behavior and product performance. Customization – so that you can set it up for the unique requirements of your SaaS operation.

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Userpilot

MARCH 18, 2022

Having a product messaging framework is important because it sets the precedence for how the market and your potential customers will see your brand. Good product messages highlight your value proposition and the benefits you promise to deliver to users. It shows what you can do for them and why they should pick your solution.

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Userpilot

JANUARY 16, 2024

Use ChatGPT to understand the motivations, goals, and frustrations of your users. Create detailed user personas and craft targeted stories for these personas. Task it with analyzing customer feedback, customer data, and more, to identify trends and patterns. Prompt : Here is some feedback from our customers.

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Userpilot

AUGUST 13, 2023

A product prioritization framework helps you maximize customer value and deliver the best ROI by encouraging methodical examination of data before making decisions. Customer requests aren’t enough to make product decisions. Validate them with data from other sources, like analytics or insights from customer-facing teams.

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Gainsight

AUGUST 5, 2022

Imagine you are a Customer Success Manager (CSM), and you wonder what the future holds for you. Let’s begin with what makes you unique as a customer success professional. Over the past ten years, the role of Customer Success Manager has evolved and changed as much as the field of SaaS has. Building and using Health scores.

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Userpilot

JANUARY 26, 2023

This can be a valuable differentiator that attracts more customers. It also removes friction , reduces churn , drives adoption , and improves customer loyalty. Test your assumptions about user needs with beta and usability testing and collect user feedback to understand their pain points better.

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Product Talk

FEBRUARY 12, 2020

We then jammed those models into our platform so that customers could access the outputs in many ways.” We’ve onboarded many customers onto our predictive suite and every time we get the same question: ‘How can I test that it works?’ Asking the customer to use a service that makes decisions for them means asking them to trust you.

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Userpilot

OCTOBER 26, 2022

An impact map is a visual representation of the connections between the goals you want to achieve, the customers, and solutions. While impact mapping focuses on the interdependencies between the three, a customer journey map is a step-by-step breakdown of the actions your customers need to complete to experience value.

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Userpilot

NOVEMBER 29, 2022

These are the key questions that Austin Yang , the Lead Product Manager at Softr , discussed in his presentation at the Product Drive Summit this year. An ecosystem in SaaS is a group of related apps, 3rd party components, and content that seamlessly work together to solve user pain points. Are you intrigued?

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UX Studio: Product Management

OCTOBER 9, 2021

Our participants included: A user researcher at a Budapest-based multinational telecom company. Their team was previously fully in-person, and their customers range from younger to older, from digitally mature to less tech-savvy people, who were difficult to reach with remote research methods. Our research has become more inclusive.

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Imaginary Cloud - Design

AUGUST 19, 2021

On the other hand, Design Research focuses on how users will use and experience the products/services and how their needs can be satisfied. This way, companies can improve their customers' lives and build loyalty and engagement for their products and services. Make an evidence-based decision, considering identified insights.

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UX Planet

FEBRUARY 1, 2024

Customization and Personalization: The ability to customize and personalize the user experience to suit different roles within an organization is often a key requirement for enterprise users. They should be integral to building customer journey maps and other UX strategies.

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Alchemer Mobile

OCTOBER 9, 2018

Customer experience strategies shouldn’t be created in a vacuum, but it’s hard to know how to create a CX strategy that exceeds customers’ expectations without first understanding them. We hosted a CX-focused panel at this year’s Customer Love Summit. How do you gather customer feedback today? Christy: Yeah.

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Userpilot

JULY 17, 2023

The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. Another way to structure teams is by customer journey stage , where a different team is responsible for one stage, like adoption. Product Team Roles.

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The Product Guy

MAY 3, 2018

Moving from product concepts to execution requires the steady guidance of a product manager to listen and understand the needs and wants of the organization, the teams involved, and the users for whom the product is being built. The value that your product brings to your users comes from taking the vision of the user your team has assembled.

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Bain Public

NOVEMBER 16, 2021

As a product manager, you must have the ability to create a business-viable product vision. Not only that, but this vision needs to drive and influence others to execute and deliver the components needed to build out that vision and make it a reality. market validation, customer listening, A/B testing, prototype, alpha release).

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Bain Public

FEBRUARY 26, 2020

Livescale is a software company in Montreal bringing brands an innovative live video shopping solution to create authentic and engaging relationships with customers. As part of her role at Livescale, she defines product vision, roadmaps and growth opportunities as well as researches and analyzes the market.

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Product Talk

SEPTEMBER 7, 2022

Pictured from top to bottom, product manager Sören Weber, product designer Emilio Martins, user researcher Mara Zocco, and product designer Gabriel Hourigan. This one was based on a diary study and includes a user journey, functional jobs, emotional jobs, pain points, and desired outcomes.

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Userpilot

MAY 21, 2024

Their job is to mix what users need with what a business wants, making sure the interface (that’s the part you interact with) is easy and fun to use. This leads to happier customers and more love for the brand. These designers start by really getting into the shoes of the users.

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The Product Coalition

FEBRUARY 18, 2019

A PM can only make improvements to a product if he is intimately familiar with that company’s vision and product strategy. Your customers, your CEO, the sales person and your team will all have ideas for features. What was the product vision for your team? What was the product vision for your team?

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The Product Coalition

MAY 7, 2020

What we did have was a lot of faith in our vision. Cherish clients Recognize and own your clients’ pain points. Look to experimentation over research and prototypes over presentation. Your people will take a lot more pride in delivering customer happiness over counting the variety of snacks in the kitchen.

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PMLesson's Ace the PM Interview

MAY 14, 2022

We often recommend looking up your interviewer on LinkedIn to understand them a bit better, and reviewing public vision documents produced by the company. You'll also have an interview that takes the format of a presentation, where you'll showcase a mock customer demonstration of a product you're familiar with.

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The Product Coalition

MARCH 11, 2020

It is ideally a galvanizing document to drive vision, bring teams into alignment and commitment, and lead them and your customers to your future, promised destination. You will begin to prioritize multiple development choices against customer needs, resources, delivery dates, organizational goals, and outcomes within your area.

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Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. We have also asked experts from each department about their Customer Retention Strategy – so let’s dive in!

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Bain Public

JANUARY 11, 2022

As a product manager, it’s normal to get all kinds of new feature requests from stakeholders (these requests are usually related to pain points). Do you validate the pain point and place it in a parking lot for triage? It might be time to make your CEO provide a clear vision.

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Gainsight

MAY 14, 2019

There are even different types of product roadmaps to cater to different needs/end users. Customer-facing product roadmap. Today, they’re a bit more fluid to keep up with the changing needs of customers and business initiatives. More Cool Content… We live in the Age of the Customer and our products need to reflect that.

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Gainsight

APRIL 2, 2021

Much like Customer Success five years ago, we’re still figuring out how to define excellence. I spoke with Melissa Allen, Senior Manager of Customer Success Operations at Okta, to learn what brought her to this career and what makes her successful. . Her role is directly involved with leadership and customer success.

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The Product Coalition

JANUARY 3, 2020

UX is about being customer-centric, or you should be able to build a high fidelity prototype or run JTBD interviews? Product thinking : User-centered product development, iteration, and MVPs, backlog management, scalability, execution. Processes (M): Strategy : Translation of the mission and vision into a coherent product strategy.

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ProductPlan

DECEMBER 4, 2019

Remember, they’re dealing with board members, investors , and customers who may be applying pressure. Even the boss has a boss, not to mention demanding customers. Redirect some of those customer empathy skills toward your superior. Learning what pain points they’re solving is motivating and will keep any complaints at bay.

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