Userpilot

FEBRUARY 26, 2023

With the right survey questions, you can identify opportunities for improvement, fine-tune your product experience and prevent customers from churning. In this article, we compiled a list of questions for getting actionable feedback along with a few best practices for creating customer retention surveys.

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Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. What are SaaS best practices? Not necessarily.

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Product Management University

DECEMBER 12, 2019

Employ these three best practices for your customer advisory boards and you’ll be able to accelerate the maturation of product management and product marketing with greater focus on delivering strategic value to the customer. The Jaw-Dropping Moments!

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Userpilot

FEBRUARY 28, 2023

They give you the best possible chance of understanding the overall customer experience and improving your product. Because they give you the best possible chance of understanding the overall customer experience. Gather feedback, gain insight, and make effective product decisions. There are many ways to gather feedback.

User Testing 98

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Userpilot

MAY 12, 2022

What are the best practices for new product announcements? What tools and channels can a product manager use to effectively announce new products or features? Let’s dive into how, when, and where to announce your new products or features to increase their adoption and your customer base.

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Userpilot

OCTOBER 1, 2022

As you develop your product and achieve product-market fit , you must consider the technology adoption curve , which divides users into five segments: innovators, early adopters, early majority, late majority, and laggards. The product adoption curve illustrates the distribution of different types of software users.

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Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

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Feedback Software Analytic Tools Research Software User Testing 75

Userpilot

FEBRUARY 3, 2022

Rather than trying to reinvent the wheel and do everything yourself, it’s smarter to look at the welcome page best practices already established by other app companies. Best practices for app welcome page design. App welcome page best practice #1: Don’t code it from scratch!

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Product Management University

NOVEMBER 14, 2022

The easiest way to think of product marketing vs. portfolio marketing is the age-old motto, the whole is greater than the sum of the parts. Your portfolio has more market and customer value than the sum of the products. What is Product Marketing? What is Portfolio Marketing?

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Userpilot

MARCH 25, 2024

Product tours are very common in SaaS products. However, not all product tours are created equal: many companies fail to realize their full potential. Worry not, though, as our in-depth guide explores the best practices for designing this popular type of onboarding experience. Loom product tour.

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Userpilot

JANUARY 14, 2023

Product-Market Fit is a measure of how well your product satisfies your user needs. Building the perfect product before launching is not possible. It’s best to build your MVP (or MLP / MDP ) with minimum viable features and use user data to iterate on it. Best practices that contribute to product success.

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

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Userpilot

DECEMBER 1, 2021

We’ll draw on our experience working with hundreds of SaaS companies to share some tooltip best practices with you. It’s in the interests of all SaaS businesses to maximize Lifetime Customer Value , and upselling bonus features is one of the best ways to do that. Yes, tooltips are a product marketer’s dream !).

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Customer Experience Messaging Education Reference 98

Mind the Product

APRIL 7, 2020

What is the best, lightest solution I can build for them? However, by continually circling back to them throughout the development cycle, teams can create top-notch products and minimize time-to-customer value. Your core team should include a product manager, design, engineering, data science, and user research.

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User Testing Product Research Customer Experience Research Software 103

Userpilot

MARCH 26, 2024

Both feature and product launches involve research, marketing, and execution. However, a product launch focuses on establishing product-market fit and driving more revenue by attracting new users. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

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Userpilot

MARCH 26, 2024

Both feature and product launches involve research, marketing, and execution. However, a product launch focuses on establishing product-market fit and driving more revenue by attracting new users. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

Both feature and product launches involve research, marketing, and execution. However, a product launch focuses on establishing product-market fit and driving more revenue by attracting new users. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

Both feature and product launches involve research, marketing, and execution. However, a product launch focuses on establishing product-market fit and driving more revenue by attracting new users. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

Both feature and product launches involve research, marketing, and execution. However, a product launch focuses on establishing product-market fit and driving more revenue by attracting new users. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses.

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Userpilot

SEPTEMBER 12, 2019

This time, I wanted to share some UX writing best practices. Now, there are quite a lot of UX writing best practices that I could share with you, but I know you probably don’t have the time to read a whole book on the subject. Instead, Hotjar used conversational copy and likely drove product adoption as a result.

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Userpilot

JUNE 27, 2022

In short, developer marketing is more than just capturing the attention of software developers and getting them to use your product. In this article, we’ll explore everything you need to know about developer marketing, as well as best practices and examples to learn from. Hacker News for developer marketing.

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Product Management University

JULY 10, 2020

Here’s how to create business requirements that help product marketing and sales do a better job of positioning and selling value. First, remember that the reasons you build new products and features are the same exact reasons the market buys them. The Ultimate Guide to Portfolio Product Management & Marketing.

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BrainMates

NOVEMBER 5, 2020

Design products that customers want and come up with a rock-solid value proposition by focusing on their objectives, pains and gains. With around 90% of tech startup failure being due to a lack of product-market fit , the stakes are high when it comes to understanding your customer.

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User Testing Technical Review Transportation Customer Feedback 52

Product Management University

JUNE 22, 2020

For product managers and product marketing managers, a host of real-world situations come to mind where just-in-time learning has tremendous value. The training, framework, best practices, examples and artifacts are all there. You consume them in small increments and put them into practice immediately.

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Customer Experience Product Marketing Marketing User Testing 130

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. Let’s jump in.

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Feedback Software Research Software User Testing Customer Feedback 98

Product Management University

APRIL 17, 2024

If you’re in product marketing, you know all too well how this works. Not exactly the best use of resources, and it doesn’t scale! If you’re growing less, you’re giving up market share. If you’re growing more, you’re gaining market share. Don’t do it for each product. Products come later!

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Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? And how is it different from traditional marketing? In this post, I will give you an overview of what SaaS product marketing is and what it entails.

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Research Software Onboarding KPIs Definition Product Marketing 98

The Product Coalition

MAY 2, 2023

Turn Child Simplicity into Marketing Clarity You create a more effective marketing strategy by simplifying your messaging, identifying what sets you apart, and focusing on how you benefit people. Teachers appreciate when content is actionable and easy to understand.

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Customer Feedback Product Marketing Marketing Strategy 78

BrainMates

NOVEMBER 5, 2020

Design products that customers want and come up with a rock-solid value proposition by focusing on their objectives, pains and gains. With around 90% of tech startup failure being due to a lack of product-market fit , the stakes are high when it comes to understanding your customer.

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User Testing Technical Review Transportation Customer Feedback 45

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

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Product Marketing Marketing Research Software User Testing 52

Product Management University

JANUARY 10, 2024

I learned a lot about product positioning long before I ever stepped into a product marketing role. I think of demos as verbal product positioning. But the dialog we would wrap around our products would be completely different than problems-features-benefits. My pre-sales experience would prove to be invaluable.

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Positioning Research Software Healthcare Demo 147

Mind the Product

AUGUST 24, 2018

The term Product/Market Fit was coined by Marc Andreesen back in 2007 and it’s been a key goal for any new product or startup ever since. In this talk from Mind the Product San Francisco, Dan Olsen, the author of The Lean Product Playbook , tackles the key components of product/market fit and how to achieve it.

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User Testing Product Marketing Marketing Customer Experience 150

PMLesson's Ace the PM Interview

MAY 4, 2022

Want to skip ahead and learn the most common product marketing manager interview questions and answers? Sneak Peak: - What is your favorite marketing campaign? Estimate the market size for a new product. If you have, you can thank an excellent Product Marketing Manager or PMM for their hard work.

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Product Marketing Marketing Data Visualization Technical Review 52

Product Management University

OCTOBER 28, 2019

That brings us to the subject of influence among product management and product marketing teams. Those who possess more market knowledge wield far more influence than those who don’t. And that market knowledge is the key to leading from a position of strength. Market Knowledge Defined. We learn from them.

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Brian Balfour

JUNE 28, 2017

These companies grow despite having organizational chaos, not executing the “best” growth practices, and missing low hanging fruit. Despite executing the best growth practices, picking the low hanging fruit, and having a great team, they struggle to grow. It’s not great product, product/market fit, or growth hacking.

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Userpilot

OCTOBER 15, 2021

In this blog post, I'll take you through the different types of product launch announcement emails, the product launch email sequence best practices to keep in mind throughout the process, and some fantastic real-life examples to inspire you in your own campaign. Again, Apple is among the best. No worries!

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