Product Management University

NOVEMBER 2, 2017

The B2B Product Manager Magazine October 2017 is now available. Be sure to check out our brand new lineup of advanced training programs. In This Issue: Blog: High-Octane Product Management. In this issue we discuss the value of listening as one of the most overlooked sales skills, and the value of business conversations.

Demo 100

Demo Magazine B2B Blog 100

The Accidental Product Manager

JUNE 13, 2022

Unlike those standbys -whose spending is well-known and already part of ad sellers’ expectations -DTC brands play in an apparently unlimited range of products and could have rapid future expansion ahead. The 13 brands’ national TV spending soared 42% in 2018 to $137 million, for instance, and is expected to rise 34% this year and 25% in 2020.

Customer Experience 65

Customer Experience Advertising Product Management Product Manager 65

Product Warrior

JANUARY 2, 2017

managed by the publisher and a display of brand muscle for titles. Everyone can now be a content producer via blogs and platforms such as LinkedIn or Medium. Those publishers that are brave and reinvent their digital cultures will be among the most exciting companies to work for and with in 2017. Content ?—?managed

Advertising 40

Advertising Feedback Software User Testing Customer Feedback 40

Pragmatic Marketing

JUNE 1, 2020

Heck, we just used it ourselves in a blog image. This was the approach we took in our recent, aforementioned blog post: Morals, Emotions, and Truths: A Guide to Business Storytelling in Today’s World. This has the potential to do irreparable, potentially long-term harm to your brand. Not your brand. Contextual.

User Friction 91

User Friction Customer Experience Branding Messaging 91

Intercom, Inc.

JANUARY 2, 2019

The bot highlights these questions so your team can provide on-brand, pre-formatted answers. Our brand new Messenger goes beyond just chat to help teams accelerate growth across their entire customer lifecycle. Answer Bot , our support bot, learns from the questions your team is asked most by intelligently grouping similar queries.

Technical Review 141

Technical Review Analytic Tools Feedback Software Customer Communications 141

Mixpanel

JANUARY 12, 2023

It’s a scientific study in human psychology and empathy, the science of knowing what words will help people understand and connect with your brand and product. As I’ve seen it applied, most keyword research is used to create a laundry list of blog posts to create words to fit into a sales page, so Google Search prioritizes your work.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

The Accidental Product Manager

MAY 23, 2022

A cautionary note for the Altria product managers is that youth use of e-cigarettes jumped 78% between 2017 and 2018 — to one out of every five high-school students — thanks largely to the popularity of the Juul brand. Price increases have offset lower volumes, and the Marlboro brand has kept its grip on a U.S.

Product Management 65

Product Management Product Manager Management Management 65

Mind the Product

DECEMBER 4, 2017

Fake news has become a major worldwide political and media theme for 2017,” says the Gartner statement, with the caveat that the ability for false information to perpetuate extends beyond what we traditionally think of as news. For enterprises, this acceleration of content in a social media-dominated discourse presents a real problem.”.

Data Visualization 151

Data Visualization Development Artificial Inteligence Customer Experience 151

Mind the Product

MAY 25, 2018

JustGiving was a well-known brand, but firmly associated with registered charities. So we decided to come up with a sub-brand that would help us position the product differently and talk more about what it was rather than what it wasn’t. This meant the user experience could jar as you took one journey across different brands.

User Testing 113

User Testing Weak Development Team Onboarding KPIs Customer Experience 113

Intercom, Inc.

AUGUST 6, 2019

Being a brand ambassador. Our engineering focused event, Building Intercom, at Vicar Street in Dublin, Ireland, November 2017. It’s perfectly normal for an engineers weekly commit to be “prepare for talk” or “write first draft of blog post.” We are proud of what we have built at Intercom.

Software Review 166

Software Review Engineering Feedback Software Technical Review 166

Intercom, Inc.

APRIL 12, 2018

Dribbble was bootstrapped for nearly a decade before being acquired in early 2017, when Zack joined, and it was already profitable too. We also cover why Dribbble has remained invite-only, how grassroots events have grown the Dribbble brand, and much more. Dribbble team page for the Intercom Brand Design Studio.

Feedback Software 215

Feedback Software Analytic Tools Research Software Reporting Tools 215

Intercom, Inc.

MARCH 19, 2019

Some of the most common paid customer acquisition methods are: Pay-per-click (PPC) ads : Small, text-based ads on Google and other search engines to drive direct response or brand awareness. It’s a cost-effective way to get your brand “above-the-fold” if your website content is not ranking highly enough.

Customer Experience 166

Customer Experience User Testing Customer Feedback Strategy 166

Department of Product

OCTOBER 12, 2023

Patreon design blog) Podcast – How to communicate complex ideas simply and effectively (Stanford Business School) New product features, launches and announcements this week Adobe has created a symbol to encourage creators to tag AI generated content. But Patreon wasn’t born on store shelves and print ads. Refer a friend ?

Analytic Tools 52

Analytic Tools Research Software Reporting Tools Data Visualization 52

The Product Coalition

DECEMBER 22, 2022

Companies can rename any software they employ to correspond with their brands through white labeling. Type: Collection of macOS and iOS software Year founded: 2017 Country: Ukraine 2. For businesses, agencies, and brands who need to quickly and simply write business texts (engaging emails, high-converting blogs, etto create.

Analytic Tools 118

Analytic Tools Data Visualization Reporting Tools Startups 118

The Accidental Product Manager

APRIL 26, 2021

There are a bunch of brand new companies that seem to have shown up overnight who are now all vying to deliver food to our houses. Amazon purchased the Whole Foods grocery store chain back in 2017. Click here to get automatic updates when The Accidental Product Manager Blog is updated. Whole Foods Home Delivery Service.

Reporting Tools 118

Reporting Tools Product Management Product Manager Management 118

Intercom, Inc.

JULY 4, 2018

This was the basis for my talk on the 2017 Inside Intercom world tour. In fact, it’s an umbrella term for a bunch of teams, each with different set of core skills: demand gen, comms, content, events, product marketing, product education and brand design. He knew how important the blog was in helping get initial traction.

Marketing 191

Marketing User Testing Customer Experience Messaging 191

The Product Coalition

NOVEMBER 19, 2020

Learn more about the changes, download the brand new and free Scrum Guide 2020 Reordered to spot patterns quickly, and join the Scrum community discussion. Follow me on Twitter and subscribe to my blog Age of Product ?? Do you want to get this article in your inbox? You can sign up here and join 28k other subscribers. Well, then: ??

Software Review 92

Software Review Research Software Download User Testing 92

The Accidental Product Manager

APRIL 10, 2023

Just like Apple TV, Roku offers a plug-in device that lets you watch any streaming service, including the Roku Channel that the product managers launched in 2017. Click here to get automatic updates when The Accidental Product Manager Blog is updated. This channel is also available through an app for computers and mobile devices.

Product Management 65

Product Management Product Manager User Testing Reporting Tools 65

Business of Software Conference

AUGUST 2, 2021

The speaker used an example from his native Denmark to illustrate the pitfalls of taking a brand global. In 2017 they changed their name to Ørsted, citing the fact that they no longer supplied oil or gas. Part of the event was focused on raising capital for the purposes of international expansion. Name Change.

Naming 52

Naming Workshop Events Consulting 52

Intercom, Inc.

JULY 4, 2018

This was the basis for my talk on the 2017 Inside Intercom world tour. In fact, it’s an umbrella term for a bunch of teams, each with different set of core skills: demand gen, comms, content, events, product marketing, product education and brand design. He knew how important the blog was in helping get initial traction.

Marketing 165

Marketing User Testing Customer Experience Messaging 165

Userzoom

APRIL 17, 2018

Trends posts are an easy win for any blog operating in the tech/marketing/digital industry. Maybe too much, if you remember the Skype and Dropbox redesigns in 2017. Designers must come up with brand new ways for contextual disclosure and education in the moment of digital interaction. Look, we get it.

Research Software 107

Research Software Feedback Software Analytic Tools User Testing 107

The Accidental Product Manager

AUGUST 28, 2023

Meanwhile, rival Reynolds American is gaining market share with its Vuse e-cigarette brand and some vaping customers are switching back to traditional cigarettes. tobacco industry in 2017, when they vaulted to the top of the e-cigarette market. Click here to get automatic updates when The Accidental Product Manager Blog is updated.

Product Management 65

Product Management Product Manager Government Technical Review 65

Brian Balfour

JANUARY 24, 2019

In August 2017, a social quiz app aimed at teens and high schoolers named TBH (To Be Honest) skyrocketed to #1 in the app store in just a couple months. Facebook quickly acquired them for $100M in October 2017. Subscribe to my blog here so you don’t miss a post. This step doesn't matter as much as step one and step three.

Customer Experience 111

Customer Experience User Testing Product Research Data Visualization 111

Mind the Product

SEPTEMBER 3, 2019

It shows us that in 2017, trust levels were the lowest they have ever been. This shows that people may trust the brand, but have mistrust for the way it handles information about them. Microsoft released a blog three months after GDPR came into place about tools it had developed to allow users to control their data settings.

User Testing 91

User Testing Customer Experience Data Visualization Product Research 91

The Product Coalition

MAY 15, 2019

Numerous conferences later, talking with peers and reading many blogs like this only left with more questions than answers. McElroy wrote a short memo where he described “Brand Men” who had overall responsibility for the brand and managing of a product. Confused and loss of a sense of identity, many?—?including

Product Management 92

Product Management Product Manager User Testing Product Research 92

freshtrax

SEPTEMBER 10, 2019

In 2018, radiko started an audio ads program, which enables advertisers to target specific user segments to promote their brand and/or service. In 2018, radiko started an audio ads program, which enables advertisers to target specific user segments to promote their brand and/or service. mt (@tsurubaramt) May 27, 2017.

User Testing 77

User Testing Research Software Customer Experience Advertising 77

Userpilot

APRIL 30, 2021

Examples of content that your SaaS business might want to create include: Blogs (like this one!). Linkbuilding is the process of building links on third party sites that link back to your website or blog. Off-page SEO: includes backlinking (see below), guest posting, PR, and listings on directories such as Yelp. Infographics.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

Mind the Product

DECEMBER 28, 2016

While Martin highlighted the top product talks of 2016 yesterday, I’d like to take a few moments to look over the most popular guests posts on the Mind the Product blog – both to acknowledge the amazing insights being shared by our community, and to make sure you didn’t miss out on a great read.

Feedback Software 82

Feedback Software Data Visualization Customer Feedback Agile 82

Userpilot

MAY 20, 2021

This can include your company’s branding, the cover of a book, or a picture of you at a conference, for example. Instead of saying: “Junior Product Manager at company XYZ between 2015 and 2017”. It is truly a learning hub, with lots of discussions and blogs being posted about best practices and the future of product.

Customer Experience 52

Customer Experience Product Management Product Manager Product Research 52

freshtrax

AUGUST 27, 2019

Source: LINE Official Blog. Twitter hasn’t announced its MAU since October 2017. Using buzzwords to increase brand awareness. In 2017, “Instabae” was even nominated for the ??????Ryu-kougo-taishow), It officially started its service in Japan in August 2017. Source: LINE PR News. Above are stickers created by LINE.

Research Software 96

Research Software User Testing Data Visualization Magazine 96

Product Talk

JANUARY 19, 2022

I probably could have squeezed a fourth cohort in there, growing my capacity from 30 teams to 40, but I knew this wouldn’t leave me time to iterate on my curriculum, write blog posts (not to mention a book), or anything else. In 2017, I launched my first online course, Continuous Interviewing. I always had a waiting list.

Product Research 193

Product Research Workshop Weak Development Team Books 193

Intercom, Inc.

MAY 8, 2019

This is episode nine of Scale , a brand new podcast series on moving from startup to scale up. Amazon collected 42% of all purchases made online in 2017. Three years ago, Meghan would have pointed to the HubSpot blog, academy or sales team as the primary ways that people first discover HubSpot. That’s a wasted opportunity.

User Testing 116

User Testing Customer Experience Inbound Research Software 116

Dear Strategy

MARCH 2, 2020

Back in 2017, I co-hosted a podcast called Making It Real. With an established brand, a working prototype, and some really snazzy videos to help pitch their story, it seemed like a no-brainer to back this company. What exactly is this trend all about and when should companies consider using it? The product was a new type of microphone.

Vision 52

Vision Branding Naming Workshop 52

UX Studio: Product Management

JULY 5, 2021

Apart from helping our partners design new products and improve existing digital experiences, we run a UX blog read by over 30k people worldwide. A full-stack creative digital agency in New York offering web design, growth hacking, and brand strategy services. out of 5, according to Clutch. . Jives Media. Digital Silk.

Research Software 81

Research Software Analytic Tools Feedback Software User Testing 81

Andrew Chen

MAY 28, 2019

In tandem, ad spend has been growing steadily each year, from $69 to $220M in 2017 [ source ]. The New York Times wrote in 2016 that “the iTunes podcasting hub that Mr. Jobs introduced remains strikingly unchanged,” and beyond adding more analytics features in 2017, the same still holds true today. The app landscape.

Analytic Tools 93

Analytic Tools Research Software Feedback Software User Testing 93

Radical Product

MAY 5, 2020

In 2017 Geordie Kaytes, Nidhi Aggarwal, and I developed Radical Product Thinking as a vision-driven alternative to the iteration-led approach for building products. Vision : A good vision is not a soundbite or a brand tagline. The post-pandemic economy presents us with an opportunity to rethink how we build products.

KPI 52

KPI Vision User Friction Agile 52

UX Studio: Product Management

FEBRUARY 26, 2019

They have worked with most of the big brands around the world, based around their very strong presence in the tech world of Silicon Valley. Acclaimed for the sleek design of their website, Telepathy also runs a blog which attracts 300,000 readers a month. Nielsen Norman Group. The team also holds trainings and workshops. Frog website.

UX 80

UX Data Visualization Research Software Analytic Tools 80